The 4 Social Networks I Use Most
DECEMBER 28, 2014
I started 2014 with a mission to use social networks without rules. While you can share short videos there, and I do on occasion, I predominantly use my account to share photos that tell a story. Twitter is the social network that I use the most these days. When 2014 began, I needed to embrace chaos to find social networking order. Curious?
Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard
The Realtime Report
APRIL 11, 2014
The #RLTM Scoreboard: Social Networking Stats for the Week. Please email email@example.com if you have additional updates, or a social network that you feel should be on the list. . This was the first time in the survey’s history that Instagram outranked Facebook and Twitter as the most important social network for this demographic. YouTube.
How to Choose the Best Social Network for Your Audience
JULY 5, 2016
There are plenty of social media platforms to choose from , and I need to stress the word “choose” here. Just because a social network exists does not mean that your brand needs to be on it. So how should you decide which network is for you, and which ones are just going to keep you bogged down in the social media jungle? Social Media
Social Networking Stats: Active Usage Drops For Facebook and Twitter, #RLTM Scoreboard
The Realtime Report
MAY 16, 2014
The #RLTM Scoreboard: Social Networking Stats for the Week. Please email firstname.lastname@example.org if you have additional updates, or a social network that you feel should be on the list. . Which social networks do you think are seeing the most growth? Related Stories Which Social Networks Drive the Most Engaged Referrals? Facebook: 1.23
5 Step Success Strategy to Prioritize Social Networks for Your Business
SEPTEMBER 2, 2016
When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You do not need to treat every social network equal nor spend the same amount of time and investment on every social network.
Three Apps, Social Networks, or Platforms for 2012
DECEMBER 22, 2011
She was in Chicago and I met her for lunch, with the condition that she do a video with me. And the cute waiter is the reason we’re giddy at the beginning of the video. He charmed the pants off of Jayme (not literally) and even offered to shoot the video for us (we declined). It’s Facebook question of the week time (clap, clap, clap)!
Social Networking Stats: Facebook Is Top Mobile App, #RLTM Scoreboard
The Realtime Report
DECEMBER 6, 2013
The #RLTM Scoreboard: Social Networking Stats for the Week. Please email email@example.com if you have additional updates, or a social network that you feel should be on the list. . Social Media Statistics Candy Crush Facebook mobile app Instagram mobile social media stats social networking stats Twitter Twitter app Facebook: 1.15
Women Entrepreneurs and Business Owners Have Social Network
APRIL 23, 2012
There is a new social network worth checking out…and it’s for women entrepreneurs and business owners. Having spent some time on the social network (I am, after all, a woman entrepreneur), I’d describe it as LinkedIn Groups on steroids. Complete with videos, discussion forums, and Q&A sections, you can find information on VC funding, growth, accounts receivables, and even juggling everything. Business Growth entrepreneur kim oksenberg Meridith Dennes project eve social network for women women business owners women entrepreneurs
Facebook Launches Instant Video for Messenger
SEPTEMBER 1, 2016
The next step in Facebook’s video push occurred Thursday with the launch of Instant Video for Messenger. Then while both of you are viewing an open Messenger conversation, tap on the video icon in the top-right corner to start sharing real-time video. Your video will float over the active text conversation that you can continue while viewing the video.
LinkedIn - A Newer Professional Social Network?
JUNE 20, 2016
If Facebook is our social network, is Microsoft now our professional social network? We write a ton on Facebook, but shortly the world's largest online social network is predicting that it will be entirely mobile and - probably - all video. And, if it is all videos and live streaming, what do we do in a world where people are - literally - being killed live on Facebook? social media. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). morning show. Listen here.
The Psychology of Change: How We React When Our Favorite Social Networks Shift
MAY 12, 2016
Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. In a blog post the company explained: The simpler design puts more focus on your photos and videos without changing how you navigate the app. But why do social networks feel the need to change their core functionality and design?
Video is The New King of Content Marketing
SEPTEMBER 28, 2015
Video content is taking over. New stats from Cisco have revealed that by 2017, video will account for 69% of all consumer internet traffic. The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. Get something right and your fans will love you. Commentable. Shareable.
Those Other Social Networks
APRIL 7, 2011
With an over-focus on Facebook and Twitter during the past few years, organizations may be doing themselves a disservice by failing to cultivate communities in other networks. These networks have their own strengths and weaknesses, and because of their sizable communities are significant in their own right. StumbleUpon is a hybrid bookmarking/referral network for cool content.
Social Network: The Movie
Social Media Marketing
JULY 19, 2010
As Facebook prepares to celebrate hitting 500 million members this week , we're seeing more news of the controversial film The Social Network. ** With the tagline "You don't get to 500 million friends without making a few enemies," the trailer for the film has been running on thesocialnetwork-movie.com or 500millionfriends.com. Pretty good casting, in my opinion. Oh, I almost forgot.
Facebook Adds Guide, Heatmap Features for 360 Video; New Video Metrics
AUGUST 10, 2016
It’s all video, all the time at Facebook, as the social network Wednesday introduced two tools for publishing 360-degree videos , Guide and Heatmap, along with new video metrics in Page Insights. The social network described Guide as a way for publishers to provide viewers with a guided tour of their 360 videos, ensuring that those viewers see key moments.
China: The Most Popular Social Networks
DECEMBER 12, 2012
Facebook is a “one size fits all social network” for much of the world. It does not matter what age or social background you have, you are on Facebook. The networks in China are much more fragmented. The users of the top social networks that I will present here, are more divided. This Web-based social networks. Specialized networks.
Which Social Network is Your Pro Sports League [infographic]
Convince & Convert
SEPTEMBER 7, 2014
Read the whole entry. » Social Media Strategy facebook linkedin pinterest pro sports social networks twitter This is a happy day, as NFL football is BACK.
How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks
APRIL 15, 2013
Do you have a burning question you want to ask the support team at a popular social network, but you gave up because you couldn’t find the actual contact form through the endless maze of self-serve support documentation? Photos and Video. Report an Issue with Video Playback. Report an Issue with Webcam Videos on Facebook. Report a photo or video for abuse.
Mobile Video: 92% of Viewers Share Content
The Realtime Report
JANUARY 7, 2013
Mobile video viewers are highly likely to share mobile video content, according to a new study by the Interactive Advertising Bureau. Out of the 200 mobile video viewers surveyed, 92% share mobile video content with others. And they do so often: 16% share mobile video content daily, and 33% do so weekly. Only 12% share video via Twitter.
YouTube Tuesday: The Social Network (Kinetic Typography)
MARCH 1, 2011
On Sunday, The Social Network took home Oscars for Original Score, Film Editing and Adapted Screenplay. This kinetic typography video shows off some of the dialog and music in a unique way. Video URL: [link] ]. Enjoy!
Facebook Live Goes Full-Screen, Adds Video-Only Mode, Extends Sessions to Four Hours
JULY 20, 2016
The social network said in an email to SocialTimes that landscape full-screen broadcasting on Android will launch later this summer, and also detailed two new features: a video-only mode and longer broadcasts. The video-only mode allows both broadcasters and viewers who want to focus on the videos to temporarily hide Reactions and comments by swiping right.
Social Networking Stats: Facebook To Acquire WhatsApp, #RLTM Scoreboard
The Realtime Report
FEBRUARY 21, 2014
The #RLTM Scoreboard: Social Networking Stats for the Week. Please email firstname.lastname@example.org if you have additional updates, or a social network that you feel should be on the list. . Social Media Statistics Facebook Facebook acquisition Jan Koum mobile app mobile messaging mobile messaging app WhatsApp Facebook: 1.23 billion monthly active users. YouTube.
Facebook Pages Can Cross-Post Videos to Pages With Different Owners, Business Managers
SEPTEMBER 8, 2016
Facebook page administrators can now cross-post videos to pages with different owners and under different Business Managers. She described Facebook’s decision to launch the new cross-posting feature: Publishers have also told us they need a way to easily post videos and reach audiences on pages with different owners. Crossposting Videos. GoldenBuzzer.
Facebook Develops Custom 360-Degree Video Stabilization Technology
SEPTEMBER 1, 2016
Wednesday that it developed a custom-designed stabilization technology for 360-degree videos. Other announcements by the social network at @Scale included the open-sourcing of its Zstandard compression algorithm and the deployment of its MyRocks next-generation MySQL storage engine based on RocksDB. Facebook announced at its @Scale Conference 2016 in San Jose, Calif.,
Global Map of Social Networking [INFOGRAPHIC]
Social Media Marketing
JUNE 21, 2011
Last July , I covered the work of Global Web Index , which offered a quick glimpse of data for global social network usage, which they called Global Web Index LITE. Here's the entire graphic as a Slidehshare embed: Global Map of Social Networking - GlobalWebIndex - June 2011 You can also download the PDF directly from Global Web Index's website.
FedEx Customer Video Turned Good PR
JANUARY 11, 2012
Let’s talk about a good response to a customer service, turned social media, crisis, shall we? During the holidays, a video of a FedEx delivery man threw a computer monitor over a gate and onto the lawn of the customer’s lawn. And the “delivery” was captured on video. Clearly this is not a PR or social media crisis. They did NOT ignore the video.
Facebook Launches Lifestage Video Profile App for Teens
AUGUST 22, 2016
Facebook introduced Lifestage, its new stand-alone iOS app for teens, which allows users to create video profiles and view videos posted by other users at their schools. As reported by TechCrunch , Lifestage allows users to view videos from their classmates in a feed, but the app will only show content to users once 20 people from their schools have signed up for it. Lifestage allows users to record video responses to prompts in a variety of categories. Users can unlock additional prompts as they record videos.
Facebook Displaying Vertical Videos in Mobile News Feed
AUGUST 26, 2016
Facebook has begun displaying vertical videos in News Feed in its flagship mobile application. Tim Peterson of Marketing Land reported on the update, and a spokesperson for the social network told him via email that its tests found that users watched vertical videos for longer time periods and with audio when they were presented vertically in News Feed, adding: We know that people enjoy more immersive experiences on Facebook, so we’re starting to display a larger portion of each vertical video in News Feed on mobile.
Video Marketing For Your Business
OCTOBER 18, 2015
This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. In less than thirty seconds, a customer can get the information he needs about a business through a short, personal video. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost. Businesses can use their own smartphone cameras or sign up for a service that creates animated explainer videos.
Social Media Sommeliers – Choosing perfect pairs of social networks
The New Strategist
MARCH 20, 2013
A well maintained social media presence is like a fine wine; it develops more character as it ages. As you invest more time in to social media, joining additional networks and using new tools, your presence gains different characteristics that it did not have before. So it is with different social networks. They are both very visual networks with savvy users.
How to Create a Video Marketing Strategy for Your Business
Techipedia: Tamar Weinberg
APRIL 17, 2012
In recent years, there has been a dramatic increase in the amount of video people watch on the Internet. Any forward thinking business will do well to take note and use video to their advantage. Surely, video marketing must be really expensive, time consuming, and technical? Create your video. Your video doesn’t have to look like a Steven Spielberg production.
Facebook’s Birthday Gift to Users: 45-Second Videos
JULY 29, 2016
Facebook plans to begin sending its users birthday wishes in the form of 45-second videos featuring recaps of their friends’ birthday greeting posts. The social network has begun rolling out the feature, and users should start seeing it “in the coming days.”. The birthday videos function like the Friends Day videos Facebook introduced in February in celebration of its own birthday (No. 12): Users will see a prompt atop their News Feeds on their birthdays, after which they can preview the videos before they go live and add or remove specific posts.
My Social Networking Primer in 2014
JANUARY 5, 2014
With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that? wanted to create new social networking channels on some of the leading platforms and watch them grow. deleted and recreated it as an automated stream of videos I watch, comments I write, and stories I like. Put the "social" back in social media. realized that instead of creating new social networking channels, it made more sense to leverage my existing channels.
Fad Four: 4 Social Networks You’ve Probably Forgotten About
Ignite Social Media
AUGUST 24, 2016
New social networks pop up every now and then, leading the marketing and tech blogging world to collectively proclaim it as the next big thing. In this post, I want to pour one out for the fallen warriors of social media innovation. 1. Nextt wanted to be the… next… social media network, but became the next social media network to fade away. Peach.
Who will win the video app wars?
MAY 4, 2015
That’s the way it goes in tech these days and it’s especially true when there is competition for share of voice on social platforms. Then, just in time for Social Media Marketing World in San Diego, Twitter re-launched Periscope , another real time video app that streams directly to Twitter which they just acquired. Who will win the video app wars? link] />.
Social Networking Stats: 70% of Snapchat Users Are Women, #RLTM Scoreboard
The Realtime Report
NOVEMBER 22, 2013
The #RLTM Scoreboard: Social Networking Stats for the Week. Please email email@example.com if you have additional updates, or a social network that you feel should be on the list. . By 2016 Social Networking Stats: Top 20 Most Viral Publishers on Social Networks, #RLTM Scoreboard. Facebook: 1.15 billion monthly active users. YouTube.
Twitter Video Ads Deliver Recall, Receptivity (Study)
AUGUST 9, 2016
Twitter delivers its users a steady stream of information in real-time, but video ads on the social network are still managing to capture their attention, according to a recent study, albeit one in which Twitter was involved. Mobile ad recall was “significantly higher” on Twitter, and the social network also performed strongly in other key brand metrics such as favorability, purchase intent and recommendation. Readers: What did you think of the findings by Twitter, Dentsu Aegis Network and MediaScience?
Front-Loading Branding Makes Twitter Video Ads More Effective (Study)
AUGUST 19, 2016
Twitter touted the recall and memorability of its video ads , citing research it conducted with IPG Media Lab. The study by Twitter and IPG found that: Approximately one-half of Twitter users recalled video ads on the social network after viewing just one second. We’re pleased to have found an ideal partner in Twitter to examine impact of video in the social environment.
Twitter Allowing Video Creators to Share Revenue From Pre-Roll Ads
AUGUST 30, 2016
More Twitter users will be able to earn money via pre-roll ads on their video content following an announcement by the social network Tuesday. Twitter Video (@video) August 30, 2016. Complete opt-in control/flexibility: Program participants can either elect to opt-in videos tweet-by-tweet or preset monetization for all of their videos. https://t.co/ebnJxNaZqA
4 Tips for Sharing Videos On Facebook
Convince & Convert
APRIL 16, 2015
Facebook video is taking over. Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet).