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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

SMS 87
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. And they’re doing SMS, which is fascinating.

B2B 306
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45 of the Best Social Media Analytics Tools

agora pulse

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. The Power Reports add-on lets you customize or automate your reports. Social media channels. Pricing: Starts at $99 per month. Analisa, a social media analytics tool. Social media channels.

Analytics 179
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8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

With your subscribers having access to their own circle of influence on Facebook, Twitter, LinkedIn and Google+, they are becoming your evangelists to spread your content across social networks even more seamlessly. Integrate customer review software within your website. Trend #6 – Get Serious About Customer Review Websites!

Trends 279
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Overview of Twitter Ads [Prices, Screenshots, Terms]

Idaconcpts

Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. Starting in late March 2012, Twitter introduced a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products.

Overview 134
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Mobile Marketing Tips: 8 Steps to be Seen ANYWHERE

Devumi

You can do any number of things: SMS marketing Have a mobile friendly website Social media marketing for mobile Build a mobile app Knowing what you have now, and where you want to go, is always the first step. This is also a great time to start mobile marketing ad campaigns on Twitter, Google ad networks, and Facebook. Literally!

Mobile 60
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Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Twitter as a tool to communicate during conferences. After attending SMX (I’ll post something on that soon) and SES NY, I realized that Twitter is a useful tool for conferencegoers to communicate their whereabouts or to share breaking news and announcements. Similarly, Michael Twittered during SES in April.

Twitter 131