Oktopost

MARCH 16, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Episode Summary B2B video marketing has evolved significantly over the last few years, driven by changes in technology, consumer behavior, and industry trends. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

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B2B Video Strategy Film 125

Sherrilynne Starkie

DECEMBER 7, 2020

Here’s some year end social media tips. It’s “table stakes” for content marketing success.Your team absolutely NEEDS a competent writer who can produce articles, website content, social media updates, email campaigns and more. Video Production. Podcast Production. Good bye 2020! Graphic Design.

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Skills Drupal Diagrams Content 195

Social Media Strategies Summit

DECEMBER 14, 2023

But, more impressively, exceptional B2C content unlocks a natural way to capture audience attention, seeing that the average person spends 7 hours and 34 minutes (per day) consuming digital media. One way to do this is, of course, to use social media as a distribution platform. But here’s the deal.

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Content Marketing Loyalty Collaboration 221

Sherrilynne Starkie

JANUARY 8, 2018

The term ‘social media consultant’ can mean different things to different people because there is a whole range of skills and talents on offer. The cheat sheet provides a summary of the key skills a well-rounded social media consultant should possess. Articles, website content, social media updates, email campaigns.

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Skills Social Media Sysomos Diagrams 334

Social Media Strategies Summit

MAY 11, 2023

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. Brands then share this content via channels like social media and email marketing. Common UGC content types include images, videos, and reviews.

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Education Examples UGC Content 172

Buffer Social

DECEMBER 5, 2023

Then, I’ll share various ways of repackaging various types of content — from long-form articles to short-form videos. Cross-posting is when you share a piece of content as-is on another social media platform. Repurposing content is keeping the crux of a piece’s idea and adapting it for other social media channels.

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Content Newsletter Remix Instagram 108

Oktopost

JUNE 20, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Having an employee advocacy program increases the total social engagement for a brand by 25% to 40% at minimum. Meet Olivia Olivia Messina is Oktopost’s Social Media and Community Manager. Catch all of the episodes here!

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Strategy B2B Apple Hosting 118

Ignite Social Media

FEBRUARY 26, 2024

We’ve been doing nothing but social media marketing for brands since 2007. And with every social media year feeling like 7 human years (or something like that), we’ve been at this a really long time. Are you a social media marketing O.G.? You can remember when social media really was a cocktail party ; 2.

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Flash Mob Social Media Marketing Meme 157

Hootsuite

JANUARY 10, 2024

AI marketing software can help draft content, generate SEO-friendly social captions, repurpose a blog post into a video, suggest an ad strategy, and so much more. Ready to step up your social media marketing with a little help from artificial intelligence? AI marketing tools for social media 1. It’s seriously easy.

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Tools HootSuite Price Marketing 99

Oktopost

APRIL 4, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or Youtube. A social platform filled with viral, vertical-style videos spanning all topics and communities, TikTok has grabbed hold of the social media world. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

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B2B Social Media Management Apple YouTube 118

Pam Moore

JULY 13, 2020

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. You need videos that make your digital audience and dream customers want to hit play and watch the entire video giving you their full attention! Winning! :).

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eBook Content Findability Template 141

agora pulse

FEBRUARY 21, 2021

Your podcast’s publishing and shared to all your channels. You’ll want to repurpose your podcast, too. We recently talked to Erin Cell about how to promote one’s podcast. Let’s dive into his tips for repurposing a podcast. One is the time and effort it takes to convert audio to videos.

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How To Instagram Social Media Management Feed 132

Oktopost

NOVEMBER 16, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Quiet quitting has become a big buzzword and is certainly more than a social media hashtag. Becoming popular after a TikTok video defined the term went viral, quiet quitting has been thrown into the spotlight and has many leaders concerned.

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B2B How To Apple Price 118

Oktopost

AUGUST 23, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” Elizabeth shares how to nail a social media video, emphasizing the importance of hooking the audience in the first couple of seconds and always including captions.

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B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Episode Summary You can’t cross your fingers and hope everyone will see your first post.” Elizabeth shares how to nail a social media video, emphasizing the importance of hooking the audience in the first couple of seconds and always including captions.

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B2B Content eBook Apple 62

Jon Loomer

SEPTEMBER 15, 2022

If you run an engagement campaign, you’ll likely optimize for something like Video Views or Post Engagement. A 3-second video view could be due to auto-play, which may have no impact on the user. Video Plays at 95% (1). Podcast Play. Watched a YouTube Video. We don’t want that. Post Shares (3).

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Metrics Examples Facebook How To 214

Oktopost

DECEMBER 9, 2020

Social media is at the forefront of marketing and has changed the way we do business as a result. Master social media strategist Christie Le joins me on our Radically Transparent podcast to disclose her employee advocacy secret sauce when it comes to launching and maintaining a successful program. Like What You Heard?

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Social Media B2B Startup Apple 147

Webbiquity SMM

DECEMBER 6, 2022

How your social media marketing budget stacks up to your peers and competitors? You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. The Biggest Challenge in B2B Social Media Marketing.

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Direct Marketing Observations

JANUARY 31, 2024

I once heard this line in a podcast, “Take what’s important and make it interesting.” If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. It resonated with me immediately. Do we create long-form pieces of content?

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Industry Social Media Biotechnology Marketing 146

Oktopost

MARCH 7, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube ! Meryoli Arias, Social Media Manager at Chili Piper , goes Behind the Post to uncover the truth behind Chili Piper’s massive social success. Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

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Social Media Management Apple Journal Hosting 118

agora pulse

FEBRUARY 18, 2021

Want to get more listeners for your podcast? Check out these tips on how to promote your podcast on Instagram and grab more viewers and engagement. Let’s dive into Erin’s tips on how to promote your podcast on Instagram and get more listeners! Agorapulse: What are the top qualities of a successful podcast?

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Instagram How To Upcoming Tips 155

Jon Loomer

MARCH 20, 2022

Applying minor image enhancements to thumbnails or images and Cropping your image and video. Playback speed for videos without sound. If your video is without sound and Facebook thinks you can get more engagement from a specific user if it moves faster or slower, the speed will be adjusted automatically. Okay, minor edits.

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Facebook How To Template Templates 208

Oktopost

OCTOBER 29, 2020

With a huge spike in video content across social media and no signs of it slowing down, producing engaging thought leadership videos have become the latest trend for B2B marketers. Listen to the podcast: About Sivan Felder: Sivan Felder eats, sleeps and breathes video. Want to Catch Another Episode?

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Video Social Media Engagement B2B 104

Oktopost

MAY 9, 2022

Melissa Francois shares her perspective on managing global social media. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Managing a global brand’s social media is no easy feat. A very passionate community builder, she has held Social Media roles at SurveyMonkey and Zoom.

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Strategy How To Social Media Management Apple 94

Buffer Social

JANUARY 18, 2023

Just answer the questions in your videos and fit the keyphrase into your caption. Paid plan starts at $6/month/channel Description : Not to toot our own horn, but Buffer offers multiple features that can actively improve your content creation journey, especially stress-free scheduling to multiple social media platforms.

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Process Tools Content Price 109

Hootsuite

NOVEMBER 30, 2023

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. From spurring ideas to implementing designs to automating social media posts , there are many great content marketing tools to make a content marketer’s day more productive and less stressful.

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Tools Content HootSuite Marketing 104

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Unboxing” the top 15 ideas for YouTube videos.

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YouTube Video Authentication Education 131

Ignite Social Media

MARCH 23, 2021

Our team at Ignite Social Media breaks down 5 Clubhouse predictions below. Clubhouse is Periscope, but Audio is Video. But just as those two platforms led a trend toward making live video easy and accessible, so will Clubhouse by leading a trend toward making audio an important part of social media.

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Class Trends Team Social Media 179

ProBlogger

APRIL 24, 2024

For more help with subheadings, check out my podcast for ProBlogger, How to Use Subheadings to Add Structure to Your Blog Posts. #3: How does this behaviour on social media impact their productivity? You can find out more about those in the ProBlogger podcast episode How to Write a Post That Contains a Call to Action.

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Blogger Groups Groups Examples 53

Pam Moore

JULY 6, 2019

Conversations, LinkedIn company page posts, LinkedIn video, YouTube videos, Instagram Stories, Instagram Posts, podcasts, live video streams, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook live video, iTunes podcasts, and the list goes on. It's everywhere.

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Content Marketing Template Templates 104

Buffer Social

OCTOBER 31, 2023

You might know Buffer as a trusty tool for social media scheduling, but what you might not know is that people are creating thousands of content ideas and saving them to Buffer every day. For example, you might want to see how all of your posts that are tagged as “Videos” have performed. The Buffer calendar.

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Organization Content Meme Mobile 76

Writtent Blog

DECEMBER 20, 2023

Skype, video camera) and your recording software (e.g., Tip #5: Use Varying Media A major component of every good content marketing strategy is using many different types of content, and this interviewing tip is all about maximizing the potential of your content. Test both your interviewing software (e.g., microphone, tape recorder).

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Tips Press Release Software eBook 97

Social Media Strategies Summit

SEPTEMBER 30, 2021

Industry experts will argue that the best way to create content is to produce articles, videos, visuals, etc., That is, you will want to invest in media that will acquaint your target audience with your brand, your products, and the ways you can offer solutions to problems. that target specific stages of the buyer’s journey.

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Content Overview Examples Resources 168

Pam Moore

DECEMBER 7, 2017

It's not good enough to just create cool visuals, be on Facebook Live video daily and tweet a few links. If you are ready to once and for all see a real return on your investment in social media and digital marketing you need to look deeper than the follows, clicks and retweets. Other supporting media (image, video, podcast).

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Template Templates Trends Content 167

Ignite Social Media

JULY 6, 2023

In today’s digital age, personal branding on social media is more important than ever for thought leaders and executives. If you’ve been tasked with developing a social media presence for your executives, we’ve summarized 12 key points to consider as you get started. Make personal branding a regular part of your routine.

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Social Media Tips Authentication Resources 167

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. Social media simply gives us a medium to communicate with other human beings. Click To Tweet.

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Content How To Marketing Training 166

Jon Loomer

SEPTEMBER 27, 2023

I applied much of what I learned with blogging to short-form video creation. In one year since I started, I am quickly approaching 500 videos published. I like to think I’m pretty good at blogging and creating videos, but that’s ultimately not why I’ve succeeded at it and so many others have failed.

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Content Metrics Video Publishing 183