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5 Smart PR & Marketing Trends for 2024

Proactive Report

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. Generative AI services like ChatGPT can be incredibly helpful for research and drafting content. 2023 is almost over.

Trends 72
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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152
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KeywordSmash Free Keyword Research Tool Launched

Bill Hartzer

As a blogger, online marketer, writer, and a shameless self-promoter, I am always on the hunt for content and ideas for creating online content. Keywords (keyword research websites). Public Domain (Wikipedia content, US Gov content, Creative Commons). eBay Research Labs. And yes, it’s completely free to use.

Research 114
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10 Brand New Books That You Should Read

Twist Image

Personally, I like the way that he weaves research and academics with everyday people stories. Epic Content Marketing - How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less by Joe Pulizzi. Here''s a conversation we had back in 2012: SPOS #289 - Content Marketing With Joe Pulizzi.

Brands 111
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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. This would include eBooks, Research, White papers, etc. Share this on Reddit. B2B Marketing Content: Lure or Lasso? B2B Marketing Content: Lure or Lasso? Share it on StumbleUpon.

Types 255
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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. This would include eBooks, Research, White papers, etc. Share this on Reddit. B2B Marketing Content: Lure or Lasso? B2B Marketing Content: Lure or Lasso? Share it on StumbleUpon.

Types 255
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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? How can I get changes made to my company’s Wikipedia page?