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Where Do Forums Fit Into Social Media Marketing?

Josh S Peters

As someone that previously worked at an internet marketing company, I was always amused when a client would become obsessed with their Facebook or Myspace profile (yes, this was a few years back) and ask us to dedicate an unreasonable amount of resources to managing it. Plastic surgeons get it. image by Andres Rueda.

Forums 181
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Where Do Forums Fit Into Social Media Marketing?

Josh S Peters

As someone that previously worked at an internet marketing company, I was always amused when a client would become obsessed with their Facebook or Myspace profile (yes, this was a few years back) and ask us to dedicate an unreasonable amount of resources to managing it. Plastic surgeons get it. image by Andres Rueda.

Forums 181
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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152
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Have You Considered Segmenting Your Social Media Marketing Channels?

The Social Media Incubator

Mention social media marketing and most people think of Facebook and Twitter. It’s true that Facebook and Twitter receive a lot of visitors each day, but that doesn’t make them the biggest players when it comes to social media marketing. Sure, they are the biggest players on the Internet…or are they?

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The Evolution of Our Data Fixation in Social Media

Direct Marketing Observations

Six years ago, we were talking about the growth of blogging and MySpace. While the definition of ROI is evolving to better fit the world of relationships and networks, the ability to demonstrate ROI in hard numbers — not in followers or fans — will become a baseline business requirement in 2010.

Data 197
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5 Social Marketing Stories You Need To Read This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly Work: J.C. How do you know how effective your social media campaigns are if you’re not measuring any metrics, let alone an overall ROI? Chad Richards is the Social Program Manager at Firebelly Marketing. Have a great weekend everyone! View an alternate.

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Best Quora Guides and Insights of 2011

Webbiquity SMM

Will it go the way of MySpace? ” A Marketer’s Guide to Quora by HubSpot Blog. Brian Whalley provides a helpful basic guide to what Quora is, what makes it different from other social networks and social media sites, how to get started with it, and the marketing applications of this Q&A tool.

SEO 146