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How Campbell’s Go Targets Millennials On Facebook, Tumblr, Spotify, BuzzFeed And Mobile Games

The Realtime Report

Campbell’s Soups is reaching out to millennials with a “whimsical, humorous personality” on social media to promote a new line of microwaveable soup products, called Campbell’s Go. The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming.

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The Story of Ignite Social Media, The Original Social Media Agency

Ignite Social Media

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

For B2C marketers, Pinterest (#6 overall) is probably the next most interesting site. In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. And what does that mean for marketers?

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47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 70% of the U.S. billion last year to 2.5

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Social Networking Stats: #RLTM Scoreboard, Facebook’s Mobile Ads More Effective Than Twitter’s

The Realtime Report

Tumblr: 65 million blogs. via Tumblr. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Do Facebook Mobile Ads Work Better Than Twitter’s? Mobile ads have a CPM of $9.86, 13x higher than desktop ad CPMs for the social network.

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Social Media Stats: The Best of 2013

The Realtime Report

What were the biggest stories in social media statistics this year? Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Teens Prefer Tumblr Over Facebook (Jan 15).

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Social Networking Stats: Twitter’s US Mobile Ad Revenues Top Facebook’s, #RLTM Scoreboard

The Realtime Report

Tumblr: 72 million blogs. via Tumblr. Twitter’s US Mobile Ad Revenues Top Facebook’s — But Facebook Will Win Next Year. Twitter takes the lead over Facebook in US mobile advertising revenues in 2012, according to the latest eMarketer forecast. million in the US market. via Instagram.