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What’s in a Brand: Managing your Brand’s Reputation

Oktopost

Following the success of our From the Experts webinar series , we wanted to provide you with this content through another channel to make it easily accessible and digestible for our audience. The Role of Social Media in Your Brand’s Reputation. The impact of Covid-19 is not lost on any of us. What do my customers like?

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How To Manage & Improve Online Brand Reputation in 2023 (Guide)

Keyhole.co

So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. To help you in this journey, here’s our detailed guide to building a strong online reputation and maintaining it with strategic efforts.

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5 Ways to Drive Revenue With Your B2B Social Media Strategy

Oktopost

In our recent webinar , Karen Tran , a Principal Analyst specializing in marketing executive strategies at Forrester, offers invaluable insights on how B2B organizations can harness the true power of social media to not only enhance their visibility but also drive substantial sales growth.

B2B 69
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Unlocking the Potential of The Challenger Method: Using Education to Close More Deals and

Koka Sexton

Finally, it increases customer loyalty and trust due to the informed nature of the sale. By utilizing education as a sales strategy, salespeople are able to bridge the gap between sales and education and provide customers with an informed, personalized experience that leads to more successful sales and higher customer loyalty.

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Content marketing is changing with every passing second – A discussion

Waxing UnLyrical

Moreover, companies need to build a level of trust to boost loyalty. People are more eager to trust content from reputable sources. Improves brand reputation. Consider podcasting, webinars, videos, ebooks, slide shares and just about everything else out there. Common ones include: Blogs. White papers. Case studies.

Content 234
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For financial services brands, social media is a risk mitigation friend—not foe

Sprout Social

In a recent webinar, Sprout Social CFO Joe Del Preto explains how listening can help brands facing a crisis: “Identify the crisis before you have a bigger problem on you hands, and respond appropriately, ensuring your team is empowered with the correct information.

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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Investing in your current customer pool builds loyalty and connection. Increase brand loyalty Brand loyalty is precious.

Strategy 124