Remove LinkedIn Remove Marketing Remove Press Release Remove SEO
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Monday Roundup: SEO Tips

Waxing UnLyrical

On today’s roundup, we’re talking SEO (search engine optimization). Whether we’re in PR, marketing, social media, or any of the sub-disciplines of communication, it’s an area most of us know just enough to be dangerous… but not nearly as much as we should. Enduring Questions on Press Releases and SEO.

SEO 197
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Three Overlooked Ways to Improve SEO Results

Webbiquity SMM

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. But a well-written and optimized press release can generate dozens or even hundreds of links from quality news sites and blogs overnight.

SEO 181
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Optimize company news for SEO benefit? Social Media Press Releases and Blogger Outreach.

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My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Is LinkedIn the New Old Boys Network? Editorial SEO Tactics for the Newsroom. Press Release Optimization Checklist and Tips. Related posts: My Top Posts of 2010 on SEO, PR and Social Media for News and Sports. It is much appreciated!

SEO 119
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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

But this is the approach I see in the early days of a lot of start-up marketing. Unfortunately, most of these ideas fail because they fail to successfully hit their mark in the open market. And the reason they fail to hit their mark in the open market is that they fail to differentiate themselves from the competition.

Marketing 250
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How PR and Social Media Can Work Together

Webbiquity SMM

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.