Convince & Convert

SEPTEMBER 2, 2015

What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here. Our team has found a few ways to add authentic personalization that you can tap into, too. Our team has rockstar marketing members that run the handle. For starters: Personalize the message.

Influencer 60

Influencer Brands Marketing Authentication 60

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

JANUARY 28, 2014

They set target goals such as Klout score and traffic. We couldn’t find those folks through metrics alone.”. In fact, the bloggers enjoy each other so much they took it upon themselves to create a closed Facebook page just so they could exchange ideas and cooking tips with each other and Char-Broil’s social media team year round.

Blogger 151

Blogger Case Study Klout Influencer 151

Jeff Esposito

MAY 20, 2011

Getting Your Klout Out The site’s social media influence score is showing up on resumes – Not going to lie, this post on AdWeek was not only foolish but it is also tremendously flawed. Love it or hate it, Klout can serve as a measuring stick. The notion that Klout will show up on resumes is preposterous to me.

Klout 31

Klout Paid Search Analysis Small Business 31

Jeff Esposito

MAY 20, 2011

Getting Your Klout Out The site’s social media influence score is showing up on resumes – Not going to lie, this post on AdWeek was not only foolish but it is also tremendously flawed. Love it or hate it, Klout can serve as a measuring stick. The notion that Klout will show up on resumes is preposterous to me.

Klout 30

Klout Paid Search Analysis Small Business 30

Convince & Convert

JUNE 17, 2010

This is a metric I devised to help me determine the efficiency of the time I spend on Twitter. But, the number of followers you’ve accumulated is a metric that everyone looks at (admit it), and it’s at least a decent barometer of how well you’ve cultivated Twitter. Over the past 30 days, it was approximately 10%.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277

Tools Tips Marketing Social Media 277

Diva Marketing Blog

MAY 9, 2016

However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence.

Influencer 40

Influencer Marketing Fashion Campaign 40

Convince & Convert

MAY 3, 2012

So, services like Klout and Kred that put a number to your social influence. The customer in the back of the line has a Klout score of 75, the customer in the middle of the line has a Klout score of 17. I’m not saying Klout is good, bad, or indifferent. Klout is the Alexa ranking of social media.

Klout 114

Klout Social Media Conference Influencer 114

Akamai Marketing

MARCH 29, 2011

your own set of metrics. By the way, “sucking less&# is not a measurable metric, get your own. Think beyond the marketing team. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Are you hoping to help along your SEO efforts? Then live it.

Press Release 238

Press Release Technorati Klout Metrics 238

Webbiquity SMM

SEPTEMBER 12, 2011

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Tim McCord emphasizes the need to create a team when crafting a social media policy and selecting monitoring tools.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

MARCH 22, 2012

Over the past few months, Facebook has introduced new metrics, like people talking about us and engaged users and virality, which very few people still understand or are able to put into practice. Metrics like aggregate daily comments and likes per page and per post, and things like that. Eric: Tell us a little bit about your team.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Over the past few months, Facebook has introduced new metrics, like people talking about us and engaged users and virality, which very few people still understand or are able to put into practice. Metrics like aggregate daily comments and likes per page and per post, and things like that. Eric: Tell us a little bit about your team.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Webbiquity SMM

JUNE 14, 2011

The revenue team is no longer just sales and marketing. and tag-teamed with Kary Delaria to deliver an excellent presentation on tools for measuring online media effectiveness. Basic metrics include reach (who reads your content and where), sentiment and conversion. Answer questions and establish expertise. They can be gamed.

B2B 164

B2B Sentiment SEO Klout 164

Convince & Convert

SEPTEMBER 27, 2011

My team and I help them grow their social media business, without self-immolating the way Ketchum did in this situation. Despite all the apps and influence metrics and crazy stunts, social media isn’t a game. But the real secret to blogger outreach isn’t relevancy or personalization. It’s recognition.

Blogger 148

Blogger Klout Avatar Delicious 148

Convince & Convert

AUGUST 26, 2010

Because the RowFeeder team is very welcoming to custom report requests, it’s a good solution for agencies looking to put their own stamp on analytics, especially those without an Excel ninja on staff. link] [link] Suzanne Nasco #metrics for SM class! The standard charts and graphs are entirely useful. No problem.

Social Media 119

Social Media Strategy Analysis Reputation 119

Convince & Convert

MARCH 23, 2016

Identify Success Using Summary Metrics, Then Dig Deep on Key Competitors. The MailChimp marketing team keeps things fresh with a diverse set of activities that nurtures and grows their existing base. Examining their mentions for the last 90 days, you walk away with the impression that Emma has a focused, talented marketing team.

Twitter 60

Twitter How To Case Study Patterns 60

Webbiquity SMM

MARCH 23, 2011

Whether you’ve a selection team working on this or the entire project has been delegated to you, here are nine critical considerations to keep in mind as you review and evaluate your options. Metrics and reporting. Range of coverage. What kind of reporting capabilities does the tool provide?

Tools 193

Tools Social Media Sysomos Vocus 193

Convince & Convert

JULY 27, 2012

Jay: Well, let’s get into speaking of metrics that measure the effectiveness of social media – the segue always gets fantastic, right? Jay: I can see a circumstance where software like Eric’s would not only have Klout Score built into it, but would have Net Promoter Score built into it. Eric: Awesome. Richard: Right.

Airlines 115

Airlines Sentiment Hotels ROI 115

Sprout Social

NOVEMBER 15, 2023

Social was built originally for consumers, not businesses or teams, and we set out to build the software for any organization to be successful. Simply responding to more customers, publishing on more networks and sharing raw data across teams, will only go so far. That doesn’t mean your sales team is suddenly going to be posting Reels.

Social Media Management 106

Social Media Management Social Media Team Klout 106

Webbiquity SMM

APRIL 9, 2012

After a 14-day free trial, the service is priced at $10 per month (or less per user for larger teams) with a 50% discount for non-profits and schools. Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement by WindMill Networking. ” 17 Alternatives to Klout by ReadWriteWeb. Teamplifier.

Review 200

Review Tools Social Media Klout 200

Techipedia: Tamar Weinberg

JANUARY 5, 2011

10 Ideas to Keep Your Social Team Motivated (The Future Buzz): I love this post by Adam Singer. How to Hire Social Media Strategists (Creativity Unbound): Edward Boches of Mullen takes a tactical approach toward hiring for social media — and for him, it’s not just about Klout or following numbers. This is it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Hootsuite

MARCH 31, 2020

Most social networks include their own analytics tools to help businesses analyze how well their posts are doing for metrics such as reach, engagement, and follower growth. Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

JUNE 6, 2011

Founder of Social2B , social media marketing integrators and consultancies, with emphasis on Enterprise and B2B Social Media, SEO and SMM, and defining metrics and measurement systems, aligning traditional metrics with social media metrics. Mark led the PwC Global Web team. CMO at EuroSpaClub International.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

APRIL 21, 2015

Most of us—even if we have a team backing us—can’t spend dozens of hours each week writing blog posts, engaging in witty real-time banter on Twitter, sharing insightful articles on LinkedIn, and building robust online communities. We all know it’s essential to create great (and ubiquitous) content. But the time pressures are real.

Content 60

Content Vimeo Klout Influencer 60

Social Media Marketing

JUNE 26, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 166

Social Media Klout Storify Yammer 166