Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. There were positive changes for marketers as well. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. 4 Best Practices for Instagram Stories.

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Sprout Social

MARCH 15, 2021

These topics can be as broadly popular as the gossip or current events, or personally tailored to an individual level that reflects your own account’s interests, industry, and brand. Let’s explore how trending topics work, how to personalize them, and ways you can leverage them as part of your social media marketing campaigns.

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Trends Twitter How To Hashtag 129

The Social Media Incubator

MAY 18, 2012

The Social Media Incubator prepares for Zenith Social Media Conference in Duluth this upcoming Wednesday, May 23. Some of the topics will address the latest in the social media industry including: Facebook Marketing, Killer Social Ads, Combining Social Media & PR, the Mobile Revolution, Reputation Monitoring Online and Social Media Law.

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Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. This is where influencer marketing comes to the rescue. ” Often, marketers equate influencers with celebrities. in revenue per $1 spent.

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Social Media Strategies Summit

SEPTEMBER 12, 2019

There are constant changes to the industry as programmatic advertising matures, which makes it important for advertisers to stay up to date on the latest developments. This post offers a guide to programmatic advertising and the trends shaping the industry in 2019 and beyond. Programmatic Display Ad Spending. Source: eMarketer.

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Ignite Social Media

JULY 27, 2020

Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting). Ad revenue continues to grow. And it’s uniquely business.

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Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. This tip is especially important for social media managers who work in regulated industries. ChatGPT can help.

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Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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Twist Image

SEPTEMBER 6, 2013

Marketers haven''t been negligent in this regard. It raised some eyebrows this past week when Google announced that the upcoming version of their Android mobile operating system will be named KitKat (the seminal chocolate bar from from Nestle ). The Kit Kat website has already been updated to reflect this marketing opportunity.

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Sprout Social

FEBRUARY 5, 2019

This sort of line has been popular among marketers over the past couple of years. Based on industry data and what we’ve seen firsthand at Sprout, the answer is a resounding “yes.”. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. “The bots are coming.”.

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Examples Strategy Marketing Discount 110

Pixlee

SEPTEMBER 1, 2021

Optimize Your Online Store for Mobile Users. 54% of the total sales on Cyber Monday 2019 came from mobile devices. This is no fad; shoppable social media and ecommerce sites and apps will continue to cater more to mobile shopping. Mobile browsing is both convenient and quick for online shopping.

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Pixlee

SEPTEMBER 1, 2021

Optimize Your Online Store for Mobile Users. 54% of the total sales on Cyber Monday 2019 came from mobile devices. This is no fad; shoppable social media and ecommerce sites and apps will continue to cater more to mobile shopping. Mobile browsing is both convenient and quick for online shopping.

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UGC Widget Retail Discount 52

Social Media Strategies Summit

JANUARY 2, 2020

Social Media has truly grown into its maturity as a marketing channel. While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product.

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Hootsuite

NOVEMBER 5, 2021

As you level up your social strategy, we want to provide solutions for every team that uses social media—from social marketing to social selling and customer care. your customers and prospects through social media marketing, social selling, and social customer care. Stay updated through push notifications on Hootsuite Mobile.

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Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. They close their stores and send their employees home.

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Waxing UnLyrical

AUGUST 5, 2015

Leah Fein-Roque , who specializes in tech PR and digital marketing understands the Snapchat appeal personally: “I have a 21, 19 and 16 year old using it mostly for everything including texting. But these metrics probably are not informative about how your Snapchat campaigns are contributing to your overarching PR or marketing goals.

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Keyhole.co

AUGUST 27, 2020

Start Sharing Marketing Content. Market to a Platform With Over 2 Billion Monthly Active Users. With a quarter of the entire world’s population active on this social network, your business is sure to find a massive segment of its audience available to market to. Easily Reach a Mobile-Only Audience.

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Facebook How To Mobile Analytics 103

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. The results, which showcased employee development and mobility, were shared on the company’s LinkedIn feed in a simple, yet eye-catching graphic. and “This is great advice.”.

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Class LinkedIn Brands Microsoft 100

Oktopost

OCTOBER 24, 2022

Employees are the most important part of any business, yet far too many companies fail to include employees in their marketing plan. If you think most viewers will be using a mobile device, then they may not be able to hear the accompanying audio. Which employees will you highlight? Final Thoughts.

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Social Media How To B2B LinkedIn 109

Writtent Blog

MARCH 29, 2013

Ladies and gentlemen, prick up your ears for some interesting reading on the marketing world. Epic Content Marketers: 20 More Women Who Rock. Although generating leads into customers is a highly valuable skill, sometimes content marketing just becomes a part of our professional or even personal life.

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Bill Hartzer

MARCH 4, 2015

I always love meeting new people, especially those who are new to the industry and just getting started. Apparently Duane thanked me for being his mentor in this industry. That day will go down in Search history as the day that the first time Google publicly announced a big upcoming algorithm change, so far in advance.

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Buffer Social

OCTOBER 23, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 16-20. WhatsApp Self-Destructing Messages & Multi-Account Login Upcoming features include self-destructing audio messages and the ability to stay logged into two accounts simultaneously , enhancing privacy and user convenience.

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News Social Media Airlines Collaboration 71

Unmetric

MARCH 29, 2019

The Food and Beverage Industry is the biggest prankster on Social. The Food and Beverage industry published the most number of April Fool’s Day posts on social. This was closely followed by the Hospitality and the Retail Industry. One Plus, the popular mobile brand, is known for its fast charging phones.

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Social Media Analysis Instagram Campaign 113

Hootsuite

OCTOBER 18, 2022

Customers may see a product they’re interested in on their desktop computer and put it in the shopping cart but then want to buy it later using their mobile device, where their credit card information is stored. So how do you boost sales in an unpredictable market? Best apps for Shopify marketing. Pricing: Free to install.

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FAQ Price Loyalty Review 97

Buffer Social

OCTOBER 6, 2019

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. Now you can also plan and schedule Instagram Stories directly within Buffer, on web or on mobile. Try it now for free. Hat tip to Amanda Tessier for this one!).

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Instagram Influencer Brands Upcoming 69

Twist Image

APRIL 19, 2017

Crow was live and in the studio promoting her upcoming album. At a recent speaking event, the Chief Marketing Officer pulled me aside to ask for some advice. In fact, many brand leaders act surprised when they meet their consumers, mostly because they look nothing like the personas that were built and are being marketed against. .

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Travel iPhone Analytics Airlines 71

Unmetric

SEPTEMBER 9, 2019

If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. Oh, and some tools to do the job.

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Tools Hitwise Analysis Price 85

Atom Thought

NOVEMBER 23, 2008

What does that tell us about the market: that the rest half is ready for replacing or upgrading their PCs! And that the market for new buyers is of course growing by leaps. So, while there is a need for customised marketing program for existing PC users, there is a huge and critical need for growing our overall market.

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Marketing Education Collaboration Exercises 100

Hootsuite

OCTOBER 24, 2022

Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Always share new listings hitting the market to your social accounts. And, 37% of realtors believe drone video footage is one of the most important emerging marketing trends. Market update.

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Buffer Social

SEPTEMBER 20, 2023

Some neat exercises here could be reviewing what went into your social media marketing plan in the first place, i.e. your goals and purpose behind social media. With planning, you can both brainstorm strategies for the coming months and get granular with setting up an editorial calendar and charting upcoming campaigns.

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Social Media Notification Social Media Management Metrics 93

Twist Image

AUGUST 30, 2011

The everyday user of the iPhone 4 probably doesn't realize how powerful this feature-set is for the mobile device. Beyond personal computers, mobile devices, the music and film industry, it seems clear that television could well be the next entertainment industry that Apple looks to re-invent (and own). Prime time.

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Kikolani

MAY 17, 2013

How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing. Keep reading to discover how you can write, prepare, and launch your marketing plan effectively! Think about these 13 reasons why your content marketing might fail.

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Sprout Social

FEBRUARY 15, 2023

With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. If you go Live often, the “Live Now,” “Past Livestreams” and “Upcoming Livestreams” sections would be winners. YouTube may not be a new player in the social media game.

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Hootsuite

MAY 20, 2020

Are you ready to go live on Twitter to level up your Twitter marketing tactics? To go live, open the Twitter app on your iOS or Android smartphone, tablet, or other mobile device. In the case below, Twitter Live hosted a Q&A for an upcoming movie with the lead actors. Open the Twitter app . Tap the Compose icon .

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Convince & Convert

APRIL 21, 2013

Marketing is Harder Than Ever. Successful marketing has never been more difficult, as consumers are adrift in a sea of invitation , with companies of every size, shape and description trying to reach them through an always-expanding nexus of media, both traditional and newfangled. Failed attempts at humor. Creating Youtility.

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Sprout Social

JUNE 17, 2019

Just as social has given rise to the likes of influencer marketing , there are opportunities across a wide variety of networks in which to build and enhance your personal brand. Look no further than the aforementioned influencer industry, which has embraced genuine perspectives. Embrace authenticity.

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