Kikolani

FEBRUARY 16, 2016

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. Learn the SEO basics such as keyword research, the best practices for page title tags and meta keywords, how many keywords to use, and keyword density. Download ebook. Download ebook.

eBook 60

eBook SEO Hubspot Marketing 60

Pixlee

DECEMBER 22, 2021

of ecommerce sales in 2021 came from a mobile device, and that percentage is up from 52.4% There’s an important message in these statistics: mobile devices are critical in sales, so if you want sales, you need to meet customers where they are. . You can optimize your store for mobile devices by using a mobile-friendly theme.

UGC 52

UGC Marketing Mobile Review 52

Social Media Strategies Summit

NOVEMBER 18, 2022

With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels. We’ll cover all those points (and more) in our complete social media strategy creation guide. TikTok Marketing Strategy. Let’s get into it.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

NOVEMBER 12, 2012

A content marketing strategy can leverage all story channels (print, online, in-person, mobile, social, etc.).” In the words of HubSpot co-founder and CEO Brian Halligan, inbound marketing is “where you help yourself ‘get found’ by people already learning about and shopping in your industry.

AJAX 194

AJAX SEO Engineering Metrics 194

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. Here’s what I learned from my look at the research. 8 Actionable Instagram Marketing Tips, Backed by 20+ Studies. percent of U.S.

Study 111

Study Instagram Hashtag Research 111

Socialmedia.biz

SEPTEMBER 11, 2018

As an effective medium for capturing and nurturing highly-relevant leads, social media should most definitely be part of your overall marketing strategy. Monitor for branded keywords that indicate sales readiness: Remember, most of your potential customers use social media for research when they’re thinking about making a purchase.

Social Media 93

Social Media ROI Influencer Campaign 93

Pixlee

DECEMBER 15, 2021

Social commerce applies to diverse shopping scenarios, ranging from product search, influencers, and mobile pay. Researching in-app checkout and product tagging options. Create cross-platform engagement strategies for direct messaging with customers on Instagram and Facebook. from 2021 through 2028. TikTok as the New TV.

Social Media 52

Social Media UGC Marketing Influencer 52

Buzz Marketing for Technology

JUNE 17, 2015

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. The following is an excerpt from our discussion, I hope you enjoy it.

B2B 100

B2B Adwords ROI Hubspot 100

Webbiquity SMM

MAY 3, 2011

Allison lives in the New York City area and works with the Marketing team at Google to explore the changing face of media, mobile and consumer behavior, drive new thinking internally, and communicate Google’s visionary concepts to wider audiences. A B2B marketer, strategist, writer and Author of eMarketing Strategies for the Complex Sale.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Writtent Blog

JULY 25, 2013

The internet and mobile technology have revolutionized the way that consumers research organizations, and many prospects who find your website through organic search simply aren’t ready to make a purchase. Use Better Keyword Research. 89% of consumers use search engines as a tool in purchase decisions. Answer Customer Questions.

Comparison 79

Comparison Hubspot Pharmaceuticals Education 79

Absolute PA

JUNE 20, 2014

If you spend enough time online using social media to market your business , researching ways to market your business and absorbing advice in forums that help you market your business, chances are you’ve read plenty about the importance of measuring your social media success. YouTube Analytics shows. Share with me in the comments below.

Social Media 58

Social Media Analytics YouTube Hubspot 58

Convince & Convert

MAY 29, 2013

As digital and mobile become ever more pervasive in our lives as consumers, so marketers need to tap into that and meet the demands of today’s connected consumer. Are they in the Research stage and looking for information? But, as useful as the Four Ps have been in my own growth, times change and marketers need to change with them.

Influencer 146

Influencer Marketing ROI Hubspot 146

Tweaklibrary

MAY 21, 2020

Adobe Analytics is a predictive analytics tool that allows its user to create data-informed tracking of the effectiveness of their marketing strategy. This tool can collect user data from websites and mobile applications. We can track down the growth strategy of the business along with revenue and churn reporting. Get It Here.

Analytics 24

Analytics Tools Hubspot Software 24

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Diva Marketing Blog

JUNE 10, 2012

Until we stop marketing from our perspective, but from the perspective of the true media landscape as seen by our customers, including mobile, 21 st century marketers will struggle. Geoff Livingston: The ability to build, maintain and administrate holistic communications and interaction strategy for an organization and its stakeholders.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Buffer Social

AUGUST 7, 2018

It sure feels like every time we as marketers and business owners think we have our Facebook marketing strategy figured out, a major algorithm change is announced or a new tactic becomes the latest trend. How to improve your Facebook marketing strategy today. What a year for Business Pages on Facebook! Let’s dive in!

Research 111

Research Brands Facebook ROI 111

Buffer Social

NOVEMBER 30, 2016

Monitoring strategies for Facebook, Twitter, and more. The course provides detailed examples of monitoring in action, allows you to get an overview of the different social media monitoring tools available for use, and strategies for how you can use what you’ve learned and apply it to your own social media program.

Class 40

Class Skills Social Media Marketing 40

Sprout Social

JANUARY 30, 2020

Doing so means nailing down your SaaS marketing strategy, though. What are the staples of a SaaS marketing strategy? As illustrated in his research regarding the best traffic sources for SaaS , consultant Mike Sonders notes that organic traffic accounts for the bulk of leads and traffic for top-tier SaaS companies (up to 68% total).

Strategy 100

Strategy Marketing Case Study How To 100

Webbiquity SMM

MARCH 13, 2018

Here are 17 Facebook facts and statistics from recent research, in four categories, along with four key takeaways to help marketers get more out of their efforts on the world’s largest social network. Pew Research Center ). HubSpot ). HubSpot ). They want to know how their metrics compare to competitors.

Facebook 141

Facebook Hubspot Statistics B2B 141

Webbiquity SMM

MARCH 27, 2018

Any successful B2B social media marketing strategy will necessarily involve multiple social networks, taking advantage of the unique characteristics and ambiance of each. Pew Research Center ). Pew Research Center ). 5: Mobile Marketing: Four Fascinating Findings from 14 Fantastic Facts. #6: are under 30 years old.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Sprout Social

DECEMBER 20, 2023

And whether you want an option with different pricing, more specialized or just want to try something new, we’re here to help you do your research. Here are some key areas to look for when researching a new tools for your team. Source: HubSpot) 7. Hootsuite is a major player in the social media marketing platform space.

HootSuite 112

HootSuite Brands Price Collaboration 112

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How do social media marketing strategies in small businesses differ from those in larger enterprises? 80% of Twitter use is on mobile devices. Social Media Facts and Stats. 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

JANUARY 3, 2012

B2B Marketing Trends, Tips and Strategies. Barbara Bix and Olga Taylor craft an intriguing case for focused market research and targeting using the example of a violin virtuoso playing in a subway for $32, after having sold out a concert with $100 tickets just days before. B2B Sales Trends and Strategies. by MarketingProfs.

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

FEBRUARY 10, 2015

While 78% of companies now have a dedicated social media team, only 26% integrate social media fully into their business strategies. ” Yet only 39% report using customer data and behavior patterns to shape marketing strategy in the past year. Consumer marketing is about mobile, B2B is about content. MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Razor Social

APRIL 23, 2020

No clear blogging strategy. With so much talk about the importance of content, you’d think that in 2020 most businesses with an online presence would have a clear blogging strategy. According to a research from HubSpot, the more often you publish new blog posts the more leads you’ll get. Not optimized for mobile.

How To 113

How To Mobile Patterns Issues 113

Hootsuite

AUGUST 30, 2021

In fact, it was the highest value customer service feature in the Insider Intelligence Canada Mobile Banking Emerging Features Benchmark report. Hubspot is a CRM platform with a built-in ticketing system and live chat features. Source: Hubspot. Some detailed audience research will help on this front. Source: Freshdesk.

Software 120

Software HootSuite Hubspot Small Business 120

Webbiquity SMM

SEPTEMBER 10, 2012

Her integrated marketing and communications organization is responsible for positioning Cisco’s growth strategy and cultivating opportunities in new and existing markets through market and customer insight, corporate positioning, branding, and advertising. Beth Comstock. bethcomstock. Laura Fitton. ” Jeanette Gibson. Lisa Larter.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

ProBlogger

AUGUST 30, 2015

Set up #analytics site search to track keywords that users have typed into your site search to inform your content strategy. To see why, read A Guide to Using Data Analytics to Optimize Your Content Marketing Strategies. You can learn more about email engagement campaigns via this great course at Hubspot. Work on mobile?

Training 20

Training Eventful Tips Analytics 20

Buffer Social

APRIL 5, 2017

Brian based his research on an article from Distilled. E-book: Hubspot’s Marketing Psychology Guide. We were lucky to get in early with customer development at Buffer, which helped us cultivate a research culture. In more general terms, research is about putting a process to one’s curiosity. Storytelling.

Marketing 108

Marketing Diagrams Skills How To 108

Convince & Convert

MAY 10, 2012

And I was so mobilized by this, I wrote a post on Saturday and used it to ignore my in-laws, which is probably a bad call long term. So mobile devices are on track to be the dominant email platform over desktops and laptops by the end of this year. If your content is not mobile friendly, that’s the first thing you should do.

Hubspot 114

Hubspot Mobile Analytics Google 114

Buffer Social

OCTOBER 18, 2016

Here’s the list of my favorite personal blogs of startup marketers, recommendations from fellow marketers on Inbound.org, and great blogs I found from my research. If your favorite blogs are not mentioned here, it might be that I have just not come across them in my research. Editorial strategy at Help Scout.

Startup 40

Startup URL Hubspot Marketing 40

Convince & Convert

FEBRUARY 14, 2012

She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. More companies are using Facebook, Twitter, LinkedIn, YouTube, downloadable mobile apps, texting and Foursquare.”. But Blogging Actually Works.

Hitwise 130

Hitwise Tumblr Foursquare Hubspot 130

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Behavior research from GWI suggests that the main ways for brands to win over consumers in 2023 and beyond include: Offering convenience through clarity and approachability.

Content 221

Content Marketing Loyalty Collaboration 221

Techipedia: Tamar Weinberg

JANUARY 5, 2010

A Corporate Guide for Social Media (Forbes): Forbes actually gets it when it comes to social media strategy in the workplace. How to Create Measurable Objectives (Altitude Branding): We’ve talked about goals and strategies as it relates to social media marketing, but let’s break them down even further.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 9, 2012

Curating the curator here, as Gabrielle Conde links to and summarizes 100 educational posts about Twitter, covering the gamut from setting up a Twitter account to using hashtags to marketing and prospecting strategies, from authors like Marian Schembari , Michael Brenner and the ebullient Diana Adams. Twitter and SEO. The conclusion?

Tools 201

Tools Twitter Tips B2B 201

Pixlee

JANUARY 18, 2019

It’s convenient, mobile-friendly, and gives you the space to get creative with your message. Research by HubSpot suggests that 30 seconds is the optimum length for holding your customers’ attention. This is especially true for mobile-first design — short and concise is the name of the game.

ROI 45

ROI Instagram Video Brands 45

Writtent Blog

AUGUST 5, 2013

HubSpot research has found that the average email list expires at a rate of 25% per year , as people change jobs and abandon their work addresses, switch email platforms, and opt-out of communications. Silverpop’s research revealed the following insights about average open rates: Image credit: Silverpop.

Newsletter 91

Newsletter Metrics Content Hubspot 91