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Become a Fearless Online Community Leader

The Realtime Report

Create new communities largely through leveraging connections within existing networks such as culling prospects from social fan pages or LinkedIn groups. As they grow, and more diverse members join, the dynamic influences the direction of the group organically. Many members of groups sit silently in the bleachers.

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Why Facebook’s Community Pages Could Give Brands Headaches

Dave Fleet

Right now the content from the pages is pulled from Wikipedia (if available) and from your friends’ updates, so they’re often pretty bare but apparently Facebook plans to enable users to add content in the future. The social network launched roughly 6.5 Groups – for communities of interest.

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28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

Content 113
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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies.

Vocus 185
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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 153
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A Comprehensive List of Social Media Tips, Guides, Plugins.

Saying It Social

link] Search engine optimization – Wikipedia, the free encyclopedia [link] SEOmoz | 21 Tactics to Increase Blog Traffic [link] How to optimize website images from a SEO perspective [link] The Blogger?s Comment by Alex Zagoumenov | August 12, 2010 | Reply Leave a comment Click here to cancel reply.

List 149
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). I think the same is true for the bevy of social tools. Josh: Good point.