Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Why is social media essential for financial services? billion in 2020.

Platform 84

Platform Social Media Insurance Education 84

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University.

Collaboration 226

Collaboration How To Education Team 226

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

Social Media 88

Social Media Brands Tips HootSuite 88

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

agora pulse

JULY 23, 2019

Social media content can be a wonderful way to build relationships , but like in any form of communication, some things are better left unsaid. Avoid the following type of content in your social media channels. Social Media Content You Don’t Have Legal Right to Use. Social media should be fun.

Social Media 107

Social Media Insurance Pharmaceuticals Real Estate 107

Forbes Social Media

JULY 5, 2021

Hong Kong’s proposed changes, a response to anti-government protests in 2019, could see tech companies and their staff face criminal investigations for content users post on their platforms.

Proposal 102

Proposal Industry Groups Groups 102

Sherrilynne Starkie

NOVEMBER 4, 2012

His topic, the year the Internet fought back, focused on how a genuine grassroots movement, fuelled by social media, impacted the Canadian Federal government’s digital copyright law. It heard about many contentious issues from industry representatives but when the report was published, the public interest was entirely absent.

Committee 312

Committee Mashup Policies Wikipedia 312

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

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HootSuite URL Analytics Forums 120

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. What are AI insights?

Sentiment 112

Sentiment Banking Patterns Hotels 112

SocialFish

JANUARY 22, 2011

I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups. Accomplishing things as part of a group that they can’t accomplish on their own… sound familiar?

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Gov 2.0 Groups Groups NGO 196

Mindjumpers

SEPTEMBER 22, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Charity & Technology in the Online Universe How To Post Effectively on Facebook » In Time of Social Media Crisis – How Do You Respond? In particular when it triggers our feelings – love, aggression or maybe compassion.

Social Media 208

Social Media CSR Policies Disqus 208

Direct Marketing Observations

APRIL 19, 2010

How can you protect your children from social media? “I’m on top of it, I know what this social networking thing is all about&# , “My child doesn’t really use it&# , “Does it really matter? So how, as a parent, do we deal with the firehose that is electronic communication, that is social media?

Social Media 202

Social Media Social Networking Education Guidelines 202

Ignite Social Media

JULY 10, 2020

Gizmodo went even further, with a headline reading, “Facebook Ad Boycott Will Go on After Zuckerberg, Sandberg Blow Off Civil Rights Groups’ Demands.” ” Finally, the Washington Post points out that Facebook’s own auditors called its policy decisions “ a tremendous setback.”

Brands 176

Brands Facebook LinkedIn Influencer 176

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media.

Social Media 167

Social Media Flipboard Press Release Trends 167

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

Sherrilynne Starkie

MAY 14, 2018

Yes, PR has changed drastically since social and digital media disrupted the publishing industry. One of the biggest changes is the rise of ‘Influencer Relations” We used to focus on media professionals as the core influencer group and we still do. However, the basic principles of PR still apply.

Influencer 218

Influencer How To Policies Reputation 218

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media is about having a conversati0n with your prospects, not broadcasting to them. Failing to LISTEN. It will backfire.

Social Media 193

Social Media Sysomos Case Study B2B 193

Sprout Social

FEBRUARY 11, 2021

For anyone active in the community, it is no surprise that this year’s #SproutPartner MVP is none other than Talissa Beall, Social Media Manager at Idea Grove. Throughout 2020, we saw agencies grapple with an industry turned upside down and the need to re-prioritize how they could best serve their clients. Always Be Growing.

Campaign 109

Campaign Groups Groups Communities 109

Sprout Social

AUGUST 21, 2023

According to The 2023 State of Social Media: AI and Data Take Center Stage report, business leaders expect increased investments in AI over the next few years. Flock Freight’s Director of Social Media and Partnerships, Bob Wolfley shared a great analogy for AI : “AI is like the dishwasher or washing machine in our homes.

Marketing 90

Marketing Privacy Policies Issues 90

Buffer Social

NOVEMBER 1, 2022

Set healthy boundaries and intentional work policies The first place many small business owners mention when talking about support is getting support through setting healthy boundaries. ” Intentional work policies can make a huge difference when it comes to burnout and cultivating a supportive network. The result?

Small Business 76

Small Business System Examples Policies 76

Sprout Social

MARCH 15, 2021

These topics can be as broadly popular as the gossip or current events, or personally tailored to an individual level that reflects your own account’s interests, industry, and brand. Let’s explore how trending topics work, how to personalize them, and ways you can leverage them as part of your social media marketing campaigns.

Trends 130

Trends Twitter How To Hashtag 130

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Oktopost

AUGUST 19, 2021

She is also responsible for driving the company’s go-to-market privacy and public policy strategy. Prior to TripleLift, Julia held senior positions at AppNexus, as lead attorney for its Publisher Technology Group and as Chief Privacy Counsel. and that pushed the industry to standardize GDPR compliance. Episode Summary.

Privacy 62

Privacy Data B2B Apple 62

Oktopost

APRIL 6, 2023

Competition is always mounting, and the best possible way to separate yourself from the herd – to be treated as the source, not just a source – is to establish your brand as an authoritative resource positioned at the front of its industry. What is social advocacy, and how does it support thought leadership?

Exercises 69

Exercises Metrics B2B Social Media 69

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. Tylenol leveraged this information to develop targeted content for these audience groups, which resulted in an uptick in traffic to their website.

Examples 59

Examples Brands Sentiment Reputation 59

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Examples of Social Media Manager Job Descriptions.

Social Media Management 101

Social Media Management Social Media How To Applications 101

SocialFish

JANUARY 17, 2011

To decide what to write for my monthly SocialFish post, I used free association to relate risk management to social media. I discovered a link between creating a social open community and a risk management community. Many view it as the purview of a select group and not an issue involving everyone. Forget perfect.

Communities 198

Communities Policies Insurance Groups 198

SocialFish

FEBRUARY 18, 2011

We have clients who come to us at a stage where they understand the tools, they see the benefits, and they need help defining a social media strategy for their organization. We work through our strategy process, starting with a social media assessment and brainstorming session. SOCIAL MEDIA POLICY WORK.

Review 160

Review Policies Consultant Training 160

agora pulse

APRIL 14, 2020

Digital and social media marketing have empowered businesses across every industry to target local audiences easily and put their products and services in front of the right people at the right times. After all, it’s the most popular social media platform in the world with over 2.5 billion monthly active users.

Facebook 112

Facebook How To Hashtag Review 112

Likeable

JUNE 18, 2020

In today’s world, social media plays many roles—it’s a source of news, a tool for learning, a space to share stories, and a vehicle for connecting and organizing with other people. In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born. Angela Benton.

Social Media 92

Social Media Instagram Education Communities 92

Dave Fleet

FEBRUARY 7, 2011

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. Mashable: HOW TO: Create A Facebook Engagement Policy.

Trends 258

Trends Facebook Sports Blogosphere 258

Buffer Social

MAY 24, 2022

As the co-founder of advocacy restaurant group iFoodGroup, known for Immigrant Food restaurants, I can tell you that profitability absolutely can co-exist with helping people. We are not in the trenches every day, providing housing, legal, and social services to immigrants.

NGO 74

NGO CSR Policies Real Estate 74

Sprout Social

OCTOBER 31, 2023

Types of AI prompts According to The 2023 State of Social Media report , 93% of business leaders say they expect to increase investment in AI and ML to scale social customer care functions over the next three years. Are you writing about a healthcare product, the environment or a particular industry?

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Tools How To Sentiment Training 100