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Google's Adding New Contextual Data Panels to All Search Results to Inform Users of Site Info

Social Media Today

Google's adding new contextual info to search results to provide more transparency and insight into pages before you click.

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10 Things That Expose Good Sites to Google Panda

Adam Sherk

Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. The types of sites vary but most are trusted, authoritative brands with large audiences that have produced quality, popular content for years.

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Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI

The Realtime Report

Google Cracks Down on Spammy Behavior in Hopes of Focusing on Best of AI Bad content has been put on notice by Google. The measures taken by Google include prioritizing original and authentic reviews over recycled information that passes around aggregator sites.

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How to use Google Analytics for stronger social media reporting

Sprout Social

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics.

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Google is refreshing mobile search

Sherrilynne Starkie

Google is launching a visual refresh of the mobile search results page designed to increase transparency on the world’s favourite search engine. The new design puts a website’s branding front and center, helping users better understand where the information is coming from.

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Google Analytics Adding New Ways To Analyze Web Sites

Small Business Mavericks

Google have added two new features to their Analytics tool. These are two areas that we know Google are keen to include in their search algorithms. The new tool added to Google Analytics makes it easy to see at a glance how a page is performing over time. Google Analytics is by no means a comprehensive analytics tool.

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How to Find Your Audience on Social Media

Social Media Strategies Summit

Start with the basic stuff: demographic information. Next, let’s put some meat on the bones of that information by considering their pain points: What keeps them up at night? Google Analytics can be an unlikely ally here. That’s why you shouldn’t entirely rely on historical data to inform future decision-making.