Small Business Mavericks

OCTOBER 4, 2012

Google does more than help searchers find information online. These are not the only keyword research tools Google offers, but they are ones you likely have not used. Google Trends – Google took two products (Google Trends and Google Insights for Search) and combined them into one all new Google Trends product.

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Research Google Tools Trends 156

Small Business Mavericks

JULY 30, 2012

If you’ve wondered when it would happen, here’s the good news : Google+ is now being integrated into search engine results. It means that, more and more, small business owners should think about using Google+ as a social media service. Google+ content is being integrated under the guise of “actively discussed on Google+.”

Google 161

Google Reputation Engineering Small Business 161

Small Business Mavericks

JUNE 17, 2012

Google+ made history last year when it became the fastest growing social media website to date – in one month. It’s also a product of Google, which means it has some SEO benefit. Many Google+ users report that their Google profiles have risen to the top of the SERPs just by using Google+. Instant SEO.

SEO 164

SEO Google Tools Reputation 164

Small Business Mavericks

NOVEMBER 23, 2012

Google+ Hangouts is more than just a promotional tool, but it is a great tool to use for any business, partly because it’s free. But you have to have a Google+ account to take advantage of it. So, once you do have a Google+ account, what can you do with hangouts? Why not explore Google+ Hangouts for your business?

Google 164

Google Tools Press Release Class 164

Small Business Mavericks

JANUARY 14, 2014

I’ve been encouraging you for some time to join Google+ and start posting content. If you own a business and do any Internet marketing, then you should at least have a modest presence on Google+. At least, she’s hinting that Google+ is becoming more and more important. SEO for Small Business google YouTube'

Google 105

Google Small Business SEO YouTube 105

Small Business Mavericks

JULY 7, 2011

Mashable is reporting that Google is planning to rebrand two of its largest Web products – Picasa and Blogger. The rebranding supposedly is taking place in concert with the public launch of Google +. It’s new name will be Google Photos. So I can understand changing the name of Picasa to Google Photos.

Picasa 164

Picasa Blogger Google Proposal 164

Small Business Mavericks

JANUARY 16, 2014

Google has developed a WordPress plugin for publishers that does two things: Allows you to add AdSense ads easily to your WordPress blogs and websites. Speculation aside, I think what Google is doing here is 1) giving a stamp of approval to WordPress sites and 2) laying the groundwork for being of more value to publishers.

WordPress 101

WordPress Publishing Google Adsense 101

Small Business Mavericks

DECEMBER 4, 2015

Google Analytics turned 10 years old on November 12. Google Analytics is one of the best solutions out there, and it’s free. The Best of Google Analytics. I like how the Google Analytics Blog has given us 10 ways that the program has improved our lives. Okay, so I’m half a month late. It’s a godsend.

Analytics 70

Analytics Google Metrics Statistics 70

Small Business Mavericks

JUNE 11, 2011

The funny thing is, I had to see it for myself so I went and typed in “I don’t get&# on Google and guess what? Yep, Google Search tried to help me. So then they searched Google by typing in that search query to see if maybe Google could tell them how to get it. That’s pretty funny. That’s OK.

Google 195

Google Twitter Types Course 195

Small Business Mavericks

JUNE 24, 2013

Fortunately, Google and Bing have been making great strides to make this easier for a lot of business channels. Just recently, Google announced the introduction of a new visual local search tool online marketers are calling the “ Local Carousel.” Local Internet Marketing google Google Local google maps local marketing'

Google 101

Google Hotels Sports Small Business 101

Small Business Mavericks

SEPTEMBER 11, 2013

Well, it seems Google+ didn’t want to be left out, so they decided to add an Embed Post feature too. This is actually a useful feature, no matter what social media site it’s on – even though I couldn’t get the Google+ embed code to work in WordPress (so I’ll just link to the Vic Gundotra announcement ).

Google 101

Google Facebook Embedding WordPress 101

Small Business Mavericks

SEPTEMBER 16, 2014

And if you are planning on having a presence on Google+ that resonates and reverberates by being reshared repeatedly, there’s now proof that you need to be using one thing every time: images that are relevant combined with engaging text at least 100 characters or more. So what does this mean for us?

Google 110

Google Skills Social Media Strategy 110

Small Business Mavericks

AUGUST 8, 2014

Google has announced that they are interested in making the internet a safer place so they are going to start using HTTPS as a ranking signal. Whenever Google says they will be doing something like this, you know that your SEO will be affected eventually.

SEO 87

SEO Google Engineering Analysis 87

Small Business Mavericks

SEPTEMBER 25, 2013

Google+ has been making some great changes lately. If Google+ did catch up to Facebook in terms of users, traffic, etc., The fact is, both Google+ and Facebook offer marketers a lot of value. The fact is, both Google+ and Facebook offer marketers a lot of value. Social Media facebook google social networks'

Compete 101

Compete Google Facebook Social Networking 101

Small Business Mavericks

DECEMBER 28, 2012

For the longest time Google Analytics was the only free open source analytics program. Many online marketers opted to use a paid analytics program so they could keep their information private and away from Google’s eyes, or they had other reasons. It’s called Piwik. Features include: Full ownership of your data.

Analytics 121

Analytics Google Open Source Forums 121

Small Business Mavericks

FEBRUARY 27, 2013

Google+ is borrowing a page from Facebook. Either way, social sharing through Google+ just got a lot better. They can sign in using Google+ instead. Anyone with a Google+ account, which is just about everyone these days, can sign in to any site that has installed the button. I knew it would come to this eventually.

Google 102

Google Privacy Engineering Issues 102

Small Business Mavericks

MAY 14, 2013

Google’s head of web spam, Matt Cutts, posted a video on YouTube recently telling us what algorithm changes Google is planning to take this summer. There are 10 specific issues Google is planning to address. Small Business Internet Marketing authority google search algorithms'

Upcoming 98

Upcoming Google Small Business Analysis 98

Small Business Mavericks

SEPTEMBER 27, 2013

Talk is going around the Internet that Google updated its algorithm last month. Well, Google finally let everyone know – at a 15th birthday party for the company that appears to have happened only in the eyes of a few select media personnel. Strange no one noticed it until Google mentioned it. Catchy, huh?

Google 101

Google Engineering SEO Questions 101

Small Business Mavericks

DECEMBER 17, 2014

Google’s Disavow Tool is like a sharp implement — if you don’t use it correctly, it makes you bleed. A Guide To Using Google’s Disavow Tool. Your Start-To-Finish Guide To Using Google’s Disavow Tool walks us through the whole process in reasonable, logical steps. Do you think this guide will help?

Tools 101

Tools Google Small Business Process 101

Small Business Mavericks

JUNE 1, 2011

Google is always on the prowl for the next big idea. Ever since social media has taken off and become the new “in thing,&# Google has been trying to figure out how it can get in on the game as well. The Google +1 button just might be the ticket. I just hope Google doesn’t flub this up. Or maybe not.

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Google StumbleUpon Discount SEO 161

Small Business Mavericks

NOVEMBER 18, 2015

I believe most website owners are still using Google Analytics. There are perfectly valid reasons for not using Google Analytics. For one thing, did you know Google owns your data? Another reason you may not want to use Google Analytics is because the data is unsecure. Here are six viable options to Google Analytics.

Analytics 70

Analytics Google Open Source Data 70

Small Business Mavericks

NOVEMBER 12, 2011

If you thought Google+ was just another social network, think again. In fact, Google has said all along that it intends to connect all of its services with Google+. One way that Google+ users can benefit from the service on a sister property is by connecting their Google+ account with their Google AdWords account.

Adwords 156

Adwords Google Metrics Social Networking 156

Small Business Mavericks

AUGUST 30, 2013

Google killed it. I’m talking about Google’s own Google AdWords Keyword Research Tool. If you Google this tool, you’ll see that it’s No. The Google AdWords External Keyword Research Tool only gave you data for laptops and desktops. Are you a Google AdWords advertiser ?

Research 107

Research Google Adwords Tools 107

Small Business Mavericks

JANUARY 7, 2013

Buried near the bottom of this so-so article I discovered this brilliant sentence: I also noticed that Google is now featuring its Google+ pages for many companies in search results at the top of its organic listings. Why shouldn’t Google reward Google+ page owners with top rankings? Dont’t fight it.

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Google SEO Engineering Brands 98

Small Business Mavericks

DECEMBER 5, 2013

If you’re like the rest of us, you’ve probably noticed that your traffic from Google has tapered off a bit lately. You can not fret about it and seek other avenues of Web traffic or try to figure out how to increase your Google traffic. With that in mind, here are three easy alternative sources to Google website traffic.

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Google Journal ROI Analytics 98

Small Business Mavericks

OCTOBER 23, 2011

Google+ is now allowing pseudonyms. So does that mean we are now about to see an onslaught of fake Google+ accounts designed to trick you into receiving spam? I suspect that Google will have a way to detect fake names that are used for promotion of spam. But eventually Google gets rid of the spam. I doubt it.

Google 156

Google Engineering Issues Twitter 156

Small Business Mavericks

DECEMBER 4, 2013

Google Trends has announced some new innovations in its research tool. If a searcher misspells an artist’s name, for instance, the old Google Trends wouldn’t include those searches in its data. The new Google Trends will. search engines content marketing google trends keyword research'

Comparison 101

Comparison Trends Google Research 101

Small Business Mavericks

OCTOBER 19, 2011

The SEO community is all up in arms over a little change that Google announced regarding encrypted searches. Most searchers don’t have a Google account. I can see where this might affect a group of SEOs more than others is in the tech industry where a high number of prospects might have Google accounts.

SEO 156

SEO Google Small Business Groups 156

Small Business Mavericks

MAY 22, 2013

Just in case you need a new search tool, Google has added one. It’s called Top Charts and it’s a part of the Google Trends project. If you own a business in any of these niches, then Google Trends Top Charts is a cool new search tool that allows you to see the latest search trends by month and by region.

Trends 111

Trends Google Chemicals List 111

Small Business Mavericks

DECEMBER 7, 2012

Yesterday, while no one was looking, Google+ introduced Communities. Communities within the context of Google+ is a good idea. As I’ve said before, the power of Google+ lies in the fact that it is owned by Google. Future SEO will be determined a great deal by what you do inside Google+. Start conversations.

Communities 107

Communities Google SEO Social Networking 107

Small Business Mavericks

FEBRUARY 14, 2014

Webmaster Tools is a lot more useful now since Google quit providing keyword data in Google Analytics. If you aren’t familiar with Google Authorship, get your primer here. This is important because the fact that you can do so legitimizes Google Authorship beyond anything else. What can you do in Webmaster Tools?

Google 101

Google Tools Metrics Statistics 101

Small Business Mavericks

NOVEMBER 15, 2013

Google has just won a landmark legal battle involving its fair use/copyright dispute with The Authors Guild. If you write a book and it ends up on Google Books, which is likely, then whatever pages are scanned as a result will be searchable and will likely end up in search results for the right phrases. Don’t bet on it.

Google 101

Google Fair Use Engineering Small Business 101

Small Business Mavericks

JANUARY 15, 2014

Everyone wants to impress Google. But will Google pay your bills? Unless you have a Made For AdSense website, and even then it’s a crapshoot, Google is not going to send you a check at the end of the month to say “thank you” for posting your content. That’s why they’re more important than Google.

Google 105

Google Adsense Google Reader SEO 105

Small Business Mavericks

NOVEMBER 26, 2013

I’m not suggesting you should give up on Google Analytics, especially now that they are in the process of rolling out Universal Analytics , but if you do decide to look around for other analytics services, here are five free alternatives to Google Analytics you might consider. Plus, it supports WordPress.

Analytics 98

Analytics Google Metrics WordPress 98

Small Business Mavericks

OCTOBER 22, 2011

In case you haven’t noticed, I’ve written a few times about Google+, but what I haven’t done is told you why your local business should be using Google+ for social networking, marketing, and branding. Your Google profile gets a boost when you use Google+. Google+ is easy to use.

Picasa 175

Picasa Google Privacy Social Networking 175

Small Business Mavericks

SEPTEMBER 3, 2014

John Mueller, Webmaster Trends Analyst at Google, announced recently that their experimentation with Authorship in its current form is now dead. But it hasn’t exactly gone away, because the social features are still here, so Google+ posts will show up when they are relevant to the query. Well, it finally has happened.

Google 102

Google SEO Delicious Engineering 102

Small Business Mavericks

MAY 28, 2013

Google+ is almost two years old. Frank Reed highlights the value that small business owners place on various social networks, including Google+, Facebook, and LinkedIn. Interestingly, more small business owners see value in Facebook, Twitter, LinkedIn, blogging, and YouTube than in Google+. This is head-scratching.

Google 101

Google Engineering Small Business Forums 101