The #RLTM Scoreboard:  Social Networking Stats for the Week. Google Plus: 170 million “people who have upgraded” via  Google. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. LinkedIn Is Most Important Social Network for B2B Marketers. When asked which social media method is most important for their social outreach, LinkedIn was the clear winner among B2B marketers (chosen by 30%) according to  new research by BtoB. via  CNET. MORE >>

Social networks online are fundamentally different to our offline social networks – our friends, acquaintances, colleagues and others. Offline we have distinct groups of people that we interact with in different ways, whereas online in social networks we tend to merge all of our friends into one main pool. This great presentation from Paul Adams , head of user experience at Google, looks at how we interact offline and online and takes a sociological approach to understanding how people interact in social networks and the consequences of this. MORE >>

Last year, I created a simple infographic for one of my social media workshops, which shows the main differences between Facebook, Twitter, LinkedIn, YouTube, and Google+. With Pinterest taking the third spot among the social networking giants, it was time to update the infographic. Facebook Google Great Resources LinkedIn Pinterest Social Media facebook google infographic social networks social networks explained twitter YouTubeSource: Cendrine Marrouat on Pinterest And for the panda, coffee, [.]. MORE >>

The #RLTM Scoreboard:  Social Networking Stats for the Week. Google+: 100,000,000 monthly active users. via  Google. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. 400 Million Users Have Upgraded to Google Plus — 100 Million Are Active Monthly Users. This week, Google Senior Vice President, Engineering  Vic Gundotra announced that 400 million Google users have now upgraded to Google+. Facebook: 955 million monthly active users. MORE >>

below is his latest infographic on Social Networks Adoption via a bell curved distribution (click to enlarge): From Cosenza’s article : The diffusion of new technologies follows a classic normal distribution or “bell curve” and, according to Everett Rogers’ studies ( Diffusion of Innovation , 1962), anyone who engages with a given innovation fits into one of five categories: innovators (2.5% The rate of adoption is defined as the relative speed with which members of a social system adopt an innovation. Please share and help me to improve my research. MORE >>