The Six Best Google+ Marketing Tools
JUNE 21, 2016
Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. As with Facebook , Twitter, and other popular networks, Google+ has also inspired its own ecosystem of tools.
Google+ for Your Business
JANUARY 27, 2014
As promised in my blog post, Which Social Media Channels Should I Use For My Business? , I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be. Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets. Use it.
The Complete Guide to Google+ for B2B Marketing [Infographic]
AUGUST 12, 2014
Google+ seems to be an enigma in the social world, the quiet kid in the corner of the room that most are afraid to interact with. This is particularly so in marketing. In fact, Google+ can be friendly and a resource with amazing results when a respective marketer learns how to utilize it in the right manner. Google+ Social Media Marketing Dave Landry Google infographic
Where does Google+ fit into your B2B Marketing plans? [infographic]
Buzz Marketing for Technology
JULY 9, 2014
Have you made Google Plus a part of your marketing strategy yet? After all, it’s not every day that a social media website goes to great lengths to make your business more visible, but that’s exactly what you’ll get from Google’s services. By giving every plus profile a page rank, Google makes it easier for everyone to show up online in the search engine.
Should You Rely On Google Alone for Online Visibility?
MAY 9, 2016
Could you be relying on Google too much for online visibility? The post Should You Rely On Google Alone for Online Visibility? by Paula Kiger Related Stories Beyond SEO: The Power of Brand Building Long-Tail Keywords: A Lesson from Winemakers Digital Marketing: Five Costly Mistakes. Chris Hickman explains why you shouldn't put all your eggs in one basket and how to diversify.
How to Take Advantage of the Google-Twitter Partnership
Saying It Social
MAY 21, 2015
Information about the Google-Twitter Partnership and how your business can take advantage of the new possibilities it provides. The post How to Take Advantage of the Google-Twitter Partnership appeared first on. Digital Marketing Google-Twitter Google Real Time Marketing SERP Tweets twitter Twitter Marketing
Why people don’t get Google+
SEPTEMBER 5, 2014
Google+ is a great social network. I can’t count the number of people I’ve said that to and they didn’t really believe me. Google+ is worth the effort. like to say Google+ combines the best of Twitter and Facebook on one network. But nobody uses Google+. It’s no surprise that Mike has over 170,000 people following him on Google+.
Infographic on Amazing Google Facts
JANUARY 14, 2014
If you saw The Internship starring Vince Vaughn and Owen Wilson, you would have learned a couple of amazing facts about Google. There are tons of more amazing facts about Google. Here is another one, known as the Rule #1: And wait until you hear the ones about the actual Google search engine. And they know heck of a lot about Google! However, that is just the beginning.
Using Google+ for Business [Infographic]
APRIL 28, 2012
I have to admit that I’ve had misgivings about Google+ since it launched last September. How many other social media initiatives has Google rolled out, only to have them die on the vine because of poor execution, lousy interfaces, and decreasing attention from Google developers? Google Google Plus Marketing Social Media Social Media Marketing Branding Infographics Social media marketingWave and Buzz come to mind, among others. And And it’s yet another silo for social [.].
When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest
MARCH 8, 2014
Determining the best times to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs is vital to content marketing success. Timing+ helps you decide when it’s best to post on Google+ by evaluating your historical post data. When to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs — and when not to. Google+. Social media is always on.
Seven Brutal Truths About Digital Marketing Trends
JANUARY 27, 2016
Roger Gallager doesn't mince words when he talks about digital marketing trends and the habit some have of proclaiming them, but not living them. The post Seven Brutal Truths About Digital Marketing Trends appeared first on Spin Sucks. Here is what you should pay attention to this year, even if it's not on your list. Six Powerful Tips to Increase Online Engagement.
Google Places, Google+ Local, And You
Small Business Mavericks
JUNE 13, 2012
Google, in particular, is well known for changing things. Well, one of the things that has changed about Google in the last year is a strong emphasis on a social media service called Google+. Or Google Plus. In the first month of its existence Google+ became the fastest growing social media website ever. How Google Places Became Google Local. Recently, Google migrated its Google Places service into Google+ and started calling it Google Local instead. Well, the Google Local part does. Why You Should Use Google+.
Google+ Marketing For Dummies: My New Book!
Stay N' Alive
MARCH 3, 2012
Today I mailed in the contract for my new book, Google+ Marketing For Dummies. It also marks my second book for Google+, among 3 other books for Facebook. You may have seen articles recently, fueled by Wall Street Journal, suggesting Google+ traffic is dwindling. This will be my 5th book and 3rd in the "For Dummies" series by my publisher Wiley.
Six Tips for Using Google+ Now
AUGUST 1, 2011
Well, much to my chagrin, I just saw that PRNews is offering Google+ training for $329. The first thing you want to do is create a Google profile, if you don’t already have one. Go to Google Profiles , sign into your Gmail account, and click on the edit profile button. Google+ is set up with what they call Circles. This is so disappointing to me. So I give in.
Create “Perfect” Posts on Facebook, Twitter, Pinterest and Google+ [Infographic]
AUGUST 17, 2013
Branding Facebook Google Plus Infographics Marketing Pinterest Social Media Social Media Marketing Twitter engagement Google Social media marketing Pamorama has moved! Update your Reader now. This feed has moved to: [link] Please update your reader now with this changed subscription address to get my latest blog posts.
Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More
JUNE 21, 2014
Want to get the most out of your social media marketing activities? It’s important to keep current on best practices to ensure that you’re doing all you can to keep your marketing campaigns and initiatives fresh. Google+. Forbes Top-25 Forbes Social Media Power Influencer, Pam is a Seattle-area marketing professional and Seahawks fan. Twitter. Flickr.
24 of the Best Google+ Guides, Tips, Rants and Raves of 2012
DECEMBER 12, 2012
Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. Many of this year’s best posts about Google’s newest social platform were written early in the year. You can!
18 Expert Guides to Using Google+ for Business
FEBRUARY 25, 2014
Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. So what are the best practices for posting and sharing content on Google+? What are the best tools for analyzing Google+ activity and results? Using Hangouts? Maybe.
Instagram, LinkedIn, and Google+ News
APRIL 12, 2012
It’s been a busy week in the PR/marketing/social world! And yesterday, Google+ launched a new design that looks scarily similar to Facebook. All three changes are exciting for marketers, but are driving fear in the hearts of most users. LinkedIn is launching two new features, which are of particular interest to marketers: Targeted updates and follower statistics.
A Holiday Guide for the Content Marketer
NOVEMBER 9, 2015
As a content marketer on top of your game, you’ve probably already come up with a killer strategy full of interesting seasonal content for the holidays. However as this talented marketer, you also know, in order to really do a great job in your content marketing this season, you’ll need to produce timely content along with this traditional holiday content. By Cosette Jarrett.
5 Top Social Media Professionals on Google+
MAY 30, 2012
There’s been a lot of noise about Google+. Personally I’ve got a love/hate relationship with Google+. Unfortunately the platform has quite a lot of downside too. I’ve noted before that the Google+ Business pages may not be for all brands, some have built their Google+ pages and done quite well, but maybe not well enough to ax that Facebook page just yet.
Differences Between Facebook and Google+
MAY 30, 2012
Google+ provides easier access to options for sharing information than Facebook does. Google+ Circles allows its users to select which of their friends they want to share certain things (such as a photo or post) with, while not allowing the others to see them. Google+ allows its users to have live video feed interactions with each other using webcams in its Hangouts option.
The New Model: How Google+ “Gets” Content
Techipedia: Tamar Weinberg
MAY 15, 2012
The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. This may come as a surprise, since Google+ isn’t as popular as was first expected.
What Every Marketing Department Needs to Know About Google+
Convince & Convert
APRIL 9, 2014
These are common sentiments when it comes to Google+, but it really is time to rethink your strategy because Google+ is not going away. know, your department’s resources are all tied up with other channels, like Twitter and Facebook, and you think Google+ may well be a flash in the pan. Google has put a social layer across its products and services – this is Google+.
Google+ Page Tips for Nonprofits
FEBRUARY 15, 2012
I admit I was a bit skeptical when I got an email from a Google rep offering to help set up a Google+ page for ASHA. Also, I am still kind of lukewarm on Google+ overall. He shared this handy guide, 10 ways to build your community on Google+. He showed me how to add a +1 button to a website and how to create a Google+ badge for your site.
Dallas SEO: Google Gets It All Wrong on Google Maps
MARCH 22, 2016
I don’t recall anytime recently when Google showed such a horrible, misguided, completely wrong search result lately. I am stunned that Google would even possibly show a result such as this. Or, perhaps this is a sign of yet another change to Google’s search engine algorithm? Take a look at today’s search results for the search query: Dallas SEO.
Making Google+ Worth Your Time
AUGUST 1, 2012
This morning I had a conversation with a friend about Google+ and it’s a conversation I used to have about Twitter. It all started with the announcement that the NFL is adding Google+ Hangouts to the league’s fantasy football pages to enable a video chat feature right on the pages. Clearly he’s not circling the right people on Google+. Get set. Share.
Facebook Ads vs. Google AdWords: Which Is Better for Your Business?
AUGUST 18, 2016
Facebook’s numerous changes to its algorithm have many marketers scratching their heads. That’s basically saying, “Sorry, but this is going to cause a 42 percent drop in reach.” If that doesn’t make your heart stop, you’re probably not a marketer. Do Facebook’s changes make Google AdWords a more viable advertising spend? Timing: On Google, your ad is search-related, which means that your potential customer is searching for something specific he or she is ready to buy right now. Local business: Again, advantage Google. Possibly.
34 (of the) Best Google+ Tips, Tactics and Guides of 2011
FEBRUARY 23, 2012
Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. It’s mostly a playground for engineers and marketers. What are Google’s future plans for the platform? Image credit: SEOmoz.
Google Analytics for Beginners
JULY 25, 2011
Closely monitoring the progress of your business would help you plug the loopholes in your marketing strategy and significantly enhance your sales figures and ROI. Google has made all this possible with its quintessential service called Google Analytics that specifically caters to online marketers. So what exactly is Google Analytics? How do I sign up? Features.
The Truth about Google + for Business (and Content Marketing)
Convince & Convert
MAY 2, 2014
Tweetable Moments They’re not going to take away the aspects of the social layer; Google+ is Google. Tweet This Social Infrastructure This week’s podcast guest, Martin Shervington , was scheduled a long time ago, but his appearance comes at a particularly appropriate time given the recent announcement about changes in Google+ leadership. Holy Social! Seth Godin.
How To Create a Presence on Google+
NOVEMBER 9, 2011
Tweet On November 7 2011, Google+ launched their highly anticipated pages. For long, Google’s message to business has been to “hold your horses”, while they were creating a proper solution for businesses and brands. Of course the reasons for having a Page on Google+ are those that we already know from Facebook: To build relations and to connect with your network. Angry Birds.
10 Great Alternatives to the Google Keyword Research Tool
JANUARY 4, 2014
Keyword research is a fundamental part of content marketing. . It is an indispensable tool for developing a potent inbound marketing strategy and improving SEO. The demise of Google’s Keyword Tool, the most popular of its kind, has left marketers scrambling for alternatives. 10 best alternatives to the Google Keyword Tool. What to do?
The Ironic Beauty Of Google Indexing Tweets And Why Content Marketers Should Pay Attention
APRIL 12, 2015
Since February, 2015, Google has been adding tweets into their search index and then including them in the search results. There’s a history of them doing this, but Google stopped including tweets in their index around 2011. within the first 5 listings in the index and maybe even one or more of my comic strips in the Google images. Okay, here’s the scoop. giant.
Breaking Up Google
JANUARY 27, 2014
It may be time to break Google up. At a minimum, the Justice Department should consider taking up antitrust action against Google again. Google takes these actions to drive revenue for its advertising products. Contextual and creepy at the same time, Google uses all of the data collected from products to serve the ad beast, which in turn suggests products from paying partners.
Google Plus Expands Reach to Include 13 and Above Teen Market
JANUARY 30, 2012
Google originally rolled out its Google Plus service only to those with ages 18 and above. Recently the search giant has announced that it is now opening the service to the thirteen years old and up market. The Lucrative Teen Market. New Security Enhancements for Google Plus. Takeaway. He currently works as a SEO manager. .
3 Recent Changes To Google
Small Business Mavericks
JUNE 2, 2012
Google is always making new changes to improve its way of operating, and I don’t just mean to its search product. Webmaster Tools-Google Analytics integration – This one is hardly new. Google has been working on it for about a year now, but they’ve recently completed the changeover. Webmaster Tools is being faded out and moved into Google Analytics. Google Local and Google+ integration – Google is consolidating. They want everyone using Google+. However, two of the changes I’ll mention do affect search.