The Realtime Report

OCTOBER 1, 2012

adults aged 25-54, conducted by Sterling Brands and SmithGeiger in Q3 2012; plus 40 consumers’ mobile journals and a 32-consumer focus group ( AdWeek ). The data comes from interviews with 1,088 U.S.

Mobile 186

Mobile Sites Focus Group Journal 186

Buzz Marketing for Technology

JULY 7, 2008

So, don’t get paralyzed by the cross group challenges - move it forward and determine where the opportunities to improve customer experience are for what “you control&# and drive progress there - then fan out with your early successes. statistics. © 2008 Community Group Therapy. advertising. blogcouncil.

Communities 117

Communities Groups Groups Social Media 117

Bill Hartzer

MAY 26, 2010

Some people think they can just send out a couple of surveys , or do a few focus groups , and gather all the information they need about the public’s opinion about their products. MutualMind does a great job of gathering statistics from several social media sources.

Brands 114

Brands Klout Reputation Digg 114

Kikolani

JUNE 27, 2013

“Because marketing managers always think they know what the evoked set or the competitive set is because, ‘We’ve done 20 focus groups all across the country…’ Well, that’s cool but let’s see what Google says based on actual queries that people are actually comparing you against,” he says.

Tools 141

Tools Patterns Adwords Advertising 141

Kikolani

JANUARY 26, 2010

Holdout Groups – taking two demographically similar groups and sending an ad to one, but not the other, and measuring the result of the group who received the ad compared to the one that didn’t. Matchbacks – creating a special source code that can be identified as coming from one source. Social Media Strategy.

ROI 114

ROI Social Media SEO Tips 114

Convince & Convert

APRIL 7, 2015

The 2014-2018 Email Statistics Report by The Radicati Group reveals the average employee receives 121 emails each day, and this number will only grow. Recent statistics illustrate why: Although the percentage of U.S. For example, they may be able to provide you with themes from exit interview data or other employee statistics.

How To 60

How To Yammer Metrics Statistics 60

Net-Savvy Executive

JUNE 8, 2012

You can hardly turn around without running into these, "the world's largest focus group" and the new channel where customers expect a response. The other paradigms that usually enter discussions of content data are opinion research and the customer service queue.

Data 82

Data Social Media Content Analysis 82

Convince & Convert

APRIL 9, 2015

The term “big data” often invites more questions than it answers, because if you’re not an actuary, chances are you’re going to be intimidated by a tsunami of statistics. In the globalized village, social media is Earth’s biggest focus group. A good starting point is found in simplicity.

Data 60

Data Analysis Banking Analytics 60

Laurel Papworth

FEBRUARY 19, 2013

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. Behavioural Statistics is THE job of the future and of Big Data. Well actually, we can. Checking the collective temperature of a billion members, as it were.

Research 107

Research Nielsen Sentiment Facebook 107

Audiense

FEBRUARY 8, 2017

Decision makers will want to minimise this risk by consulting reliable statistics, research, and advice as early in the process as possible. But I don’t always know what they’re really like or how to portray them accurately, and a focus group wouldn’t necessarily give me a broad, accurate picture.

Data 60

Data Focus Group Compete Twitter 60

Convince & Convert

DECEMBER 7, 2023

If you’re speaking to only one group, you’re excluding countless others. Create targeted micro-campaigns that address these groups specifically. Enhanced Creativity Consider this: A group with the same background and experiences will likely approach a problem similarly. Regularly gather feedback to fine-tune your message.

Campaign 135

Campaign Marketing Authentication Loyalty 135

Convince & Convert

OCTOBER 12, 2010

For the most part, all they have is social media – so ROI is a matter of hope rather than measurable statistics. With mid-level brands the debate becomes more acute because the marketing budget is more thinly spread. And as for small brands, there’s no debate at all. Your response should be simple.

ROI 124

ROI Social Media Small Business CPC 124

Convince & Convert

JANUARY 8, 2016

Next, we had to determine how many treatments we could send in the test and get a statistically significant result that truly represents customer behavior and is not just the result of random chance. Rate the appeal and exclusivity for each Focus. We did this as a group in the workshop. Value Focus #2: Quality of Research.

Report 60

Report Sample Samples Research 60

Webbiquity SMM

MARCH 29, 2022

This is much more effective than trying to guess what people want, and far less expensive than running focus groups. Add relevant links and statistics to enhance your answers. If you are stating facts or statistics in your answers, cite a reputable source for the data. 200-word answers are optimal for most questions.

Brands 204

Brands NoFollow Marketing How To 204

Waxing UnLyrical

JULY 26, 2018

You can get qualitative feedback from prospects and clients via focus groups, surveys, one-on-one interviews or any other method where you are presenting the audience with questions to which they can reply. Quantitative data is based on statistics and metrics. Getting qualitative data. Getting quantitative data.

Campaign 165

Campaign Content How To SEO 165

Sprout Social

AUGUST 23, 2016

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. 46% of millennials rely on social media when making purchase online.

Social Media 40

Social Media Avatar Social Networking Compete 40

Convince & Convert

APRIL 1, 2010

But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community. There were 20-30 of us posting regularly to make the community great and countless others lurking through the threads. How can I help you?

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. link] jaybaer The agency's role should be helping the company find ways those two groups can work together closely.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Writtent Blog

OCTOBER 1, 2013

We’re specifically referring to focus groups, scheduled panels of carefully-selected consumers who would provide feedback over the course of a few hours on a potential marketing campaign. They weren’t cheap to run, but it’s safe to assume that thousands of terrible marketing ideas were diverted when a focus group reacted poorly.

Advertising 96

Advertising Content Marketing Press Release 96

Webbiquity SMM

MARCH 27, 2013

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. That’s a remarkable statistic and the operative word in that sentence is ‘serious.’…Recruiters

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Convince & Convert

JULY 28, 2010

Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. When you find a pattern, create content to address it. This is the strategy of creating a Social FAQ. Ask your customers directly. How can I help you?

Social Media 148

Social Media Strategy Consultant B2B 148

Buffer Social

OCTOBER 9, 2023

Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. This could lead to a potential resurgence of Threads as a platform for creators and small business owners. Keep an eye on new features and user engagement trends on the platform. Twitter/X 1.

News 72

News Social Media Marketing Facebook 72

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. After the socially awkward embracing is done, invite both groups in during the creative process. Yet, it seems to be a stagnant mode of gathering feedback.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

SEPTEMBER 20, 2010

These are some great numbers, and by great I mean they actually tell a story, I'm sick of statistics for statistics sake. link] [link] Lanmark Group A good read for all: Is Twitter for Business Even Worth the Trouble [link] [link] Shari Weiss RT @jaybaer: Is Twitter for Business IS Worth the Trouble?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Writtent Blog

JULY 16, 2013

Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? For more on the amazing growth of mobile, check out our article 50 Amazing Mobile Marketing Statistics Which Will Move You to Action. The truth is, people of all ages are utilizing blogs to research products and services.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Convince & Convert

JUNE 16, 2010

Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!), In my experience large and small organizations have the same challenges — roadblocks or hurdles to clear when locating hidden/latent demand for products/services. to create confidence that often overlooks the obvious. How can I help you?

Social Media 119

Social Media Strategy Mobile Consultant 119