The Realtime Report

APRIL 7, 2020

Recruitment Marketing Tips. We’re going to look at the area of recruitment marketing that concerns methods of procuring clients. It’s a brand marketing tool. Via major players such as Facebook, Twitter, Instagram, and LinkedIn, you can connect with hiring managers and potential candidates at speed. The Lay of The Land.

Tips 113

Tips Marketing Industry Reputation 113

The Realtime Report

AUGUST 17, 2021

11 Social Media Marketing Challenges Successful Business Must Overcome. Are you keen to boost your social media marketing effort? It’s worth noting that several social media marketing challenges could stand in your way. Through this post, you’ll identify the most common challenges to digital marketing and how to beat them.

Social Media 91

Social Media Marketing Social Media Management Policies 91

The Realtime Report

AUGUST 9, 2020

What Types of Digital Marketing are Right for You? Digital marketing becomes the best—and often only—way to reach them. That makes digital marketing a thriving industry even in uncertain times. Maybe you want a career in marketing, but you’re not sure where to start. Search Engine-Based Marketing.

Types 155

Types Affiliate marketing Marketing Sample 155

The Realtime Report

JUNE 4, 2019

Hotel Marketing Tips You Simply Can’t Ignore. As businesses across the globe start to recognize the importance of social media marketing in order to help their business find more success, the same must be said of hotel businesses looking to spread their brand and promote their business. Use Facebook Bookings.

Hotels 161

Hotels Tips Marketing Affiliate marketing 161

The Realtime Report

FEBRUARY 13, 2020

Beginners Tips for Marketing with Social Media. Whether you’re trying to reach the masses or just a few blocks, marketing with social media is an absolute must in today’s digital world. We’ve compiled four great tips to help you learn the ins-and-outs of social media marketing. As of April 2019, there are 3.5

Social Media 125

Social Media Real Estate Tips Marketing 125

The Realtime Report

AUGUST 10, 2012

Lexus is using social media to link the new “Unleash the LFA” campaign - promoting a high-end model through a Facebook contest – with the brand’s end-of-summer sale event. The contest – which opened August 1 and ends August 21 – is hosted on a Facebook application.

Facebook 163

Facebook Marketing Campaign Eventful 163

The Realtime Report

JULY 13, 2012

Facebook: 901 million monthly active users. via Facebook. Marketers Buy Facebook Ads For Awareness, Not Fans. Marketers are buying Facebook ads primarily to build awareness and sentiment, according to a new survey by Ad Age and Citigroup. The #RLTM Scoreboard: Social Networking Stats for the Week.

Social Networking 164

Social Networking Buy Tumblr Foursquare 164

The Realtime Report

JANUARY 6, 2020

70% of the US Population is Now Active on Facebook. The number of Facebook (Nasdaq: FB ) users in the United States exceeded 70.2% According to data gathered by LearnBonds.com, Facebook users in the United States of America as of November 2019 reached 232.6 of the total number of Facebook users. million individuals.

Activities 113

Activities Facebook API LinkedIn 113

The Realtime Report

DECEMBER 27, 2016

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? Here is how you can embark with a successful mobile marketing strategy. App Based Mobile Marketing. That is why you should certainly consider app-based mobile marketing. SMS Marketing.

Mobile 135

Mobile Strategy SMS Automotive 135

The Realtime Report

APRIL 17, 2019

Why Your Social Media Marketing Never Works Out the Way You Plan. Social media marketing gives you access to a broad and engaged audience, one that you can turn into long-term customers for your business. But, social media marketing isn’t simply a case of using your platforms and seeing an immediate return for your efforts.

Social Media 122

Social Media Marketing Campaign Review 122

The Realtime Report

AUGUST 28, 2012

Play.com is very happy with its Facebook fans. The online entertainment retailer says those fans are worth 24% more in direct sales than non-Facebook fans — and that direct sales through Facebook have increased 80% in the last year. over 357,000 Facebook fans. over 47,000 Twitter followers.

Retail 170

Retail Facebook Activities Social Media 170

The Realtime Report

APRIL 21, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Google+: Facebook. Social Media News Ticker +Post ads AdSense Facebook geo-location Gnip Google mobile advertising MoPub Nearby Friends Twitter'

News 173

News Adsense Social Media Facebook 173

The Realtime Report

OCTOBER 25, 2012

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. more effective social marketing by brands. more effective social marketing by brands.

Engagement 194

Engagement Automotive Brands Paid Search 194

The Realtime Report

APRIL 25, 2014

I had a chance to participate in today’s Friday Hangout , a weekly program hosted by Janet Fouts, Adam Helweh, and Steve Farnsworth, to talk Realtime Marketing: what it means, what the benefits are, and where it’s going. All marketing platforms play a role in realtime marketing, not just social media.

Marketing 173

Marketing Hosting Conversation Trends 173

The Realtime Report

FEBRUARY 24, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and LinkedIn: LinkedIn opens its publishing platform to all members. Facebook tests mobile “Highlights”, a cheat sheet to your friends’ lives – last week Facebook released its 7.0

News 164

News Publishing LinkedIn Social Media 164

The Realtime Report

APRIL 16, 2014

At the turn of the decade, Facebook and Twitter were the two giants in social media. Facebook’s Follies. Likewise, Facebook awkwardly handled SMBs during the initial introduction of business-specific pages. We think it’s important that everyone who invests in Facebook understands what this mission means to us.”.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

The Realtime Report

MARCH 31, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook and Twitter: Twitter rolls out photo tagging. Foursquare.

Lithium 160

Lithium News Klout Foursquare 160

The Realtime Report

APRIL 28, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+, Linkedin and Pinterest: Facebook. Social Media News Ticker: Facebook Launches “Nearby Friends” Social Media News Ticker: Twitter Launches New Profile Design and Buys Android App Cover.

News 170

News Social Media API Facebook 170

The Realtime Report

JULY 10, 2012

This is a guest post by Joel Rubinson, the President of marketing and research consultancy Rubinson Partners, Inc. As a marketer watches their Facebook Fan totals go up, up, up — sometimes organically and sometimes via paid Facebook ads — they get a rush of gratification that they are building their customer base to new altitudes.

Research 175

Research Facebook Compete Consultant 175

The Realtime Report

MARCH 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and LinkedIn: Facebook’s new ad campaign structure.

News 164

News Social Media Facebook LinkedIn 164

The Realtime Report

JULY 17, 2012

Users are not happy with Facebook, according to a survey released today by the American Customer Satisfaction Index (ACSI). Facebook was already the lowest-scoring e-business company on the index, and this year suffered the largest decline in customer satisfaction, dropping 8% to a satisfaction level of only 61 (out of 100).

Press Release 194

Press Release Facebook Airlines Wikipedia 194

The Realtime Report

OCTOBER 7, 2019

5 Tips for Training Social Media Marketers . Indeed, social media marketers make mistakes like everyone else. The difference, unfortunately, is that public relations mistakes made on Facebook, Twitter, or Instagram are more high profile (and damaging) than mistakes made internally. Use Real-World Examples. Prioritize Compliance.

Training 87

Training Social Media Tips Marketing 87

The Realtime Report

JULY 19, 2012

Lay’s is one of the latest brands to experiment with crowdsourcing on social media — by allowing consumers to submit recipes for a new chip, and fans on Facebook to vote for the best new flavor. million fans on Lay’s Facebook page — and the contest hasn’t even officially launched yet.

Crowdsourcing 186

Crowdsourcing Facebook Campaign Social Media 186

The Realtime Report

JANUARY 16, 2013

Monopoly is using Facebook and Twitter to get fans excited about a change in the classic board game. From now until February 5th, Monopoly fans can vote on Facebook to save their favorite token (one of the current tokens will be eliminated) and to choose a new one. Which token will you be voting for?

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

The Realtime Report

MARCH 14, 2014

Facebook: 1.23 via Facebook. via Facebook. 52% of SMBs Use Facebook for Advertising or Promotions . Here are a few of the highlights: 52% of all SMBs have a Facebook Business Page utilized for advertising or promotion. 38% of SMBs use their Facebook pages to acquire new business and customers.

Social Networking 179

Social Networking Tumblr Statistics Foursquare 179

The Realtime Report

MAY 5, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, YouTube, Vine and Snapchat: Facebook. Any social media updates that we missed?

Mobile 172

Mobile News Social Media Video 172

The Realtime Report

JULY 9, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, and Vine: Facebook. Related Stories Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Buy Now” buttons start appearing in Tweets. Is Twitter shopping finally here?

News 173

News Social Media Twitter Facebook 173

The Realtime Report

DECEMBER 19, 2012

The campaign, entitled “Turning the Town Truvia,” asks the brand’s Facebook fans where they’d like to see Truvia, reports ClickZ. In addition to the contest on Facebook, the campaign is being promoted via print, broadcast, online and social media spots in coordination with CBS Network. The incentive?

Facebook 165

Facebook Campaign Social Media Products 165

The Realtime Report

AUGUST 15, 2012

When it comes to Facebook advertising, there are vast differences between the performance and effectiveness of the ads across different countries. Average frequency for delivery of Facebook ads. Average exposure rate for delivery of Facebook ads. The maximum recommended bids for Facebook ads. Average cost per click (CPC).

Cost 191

Cost CPC CPM Advertising 191

The Realtime Report

MARCH 5, 2014

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. Related Stories KLM Lets You Book Flights Via Facebook and Twitter How HTC One’s Smartphone Campaign Earned 54,000 Photos Worldwide Tweet to Translate: Free Twitter Hub at Sochi Games.

Buy 164

Buy Products Instagram Twitter 164

The Realtime Report

APRIL 20, 2022

Understanding the target audience and knowing who your desirable user is, is key to successful marketing campaigns. Are marketers effective in identifying and choosing target audiences when creating their Facebook and Instagram ads? what is the correlation between Facebook estimated reach and audience saturation.

CPM 172

CPM CPC Social Media Cost 172

The Realtime Report

SEPTEMBER 26, 2012

Men respond better to ads on Facebook and are less costly to reach, according to new research from Kenshoo Social and Resolution Media. Women may make up the majority of Facebook’s advertiser audience (58%), but men are more likely to see and click through ads. Advertisers spent almost $4 billion on Facebook last year ( AdWeek ).

Facebook 195

Facebook Cost Advertising Study 195

The Realtime Report

FEBRUARY 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper. And have you checked out Facebook’s Paper yet? Any social media updates we missed?

Foursquare 150

Foursquare News Social Media Twitter 150

The Realtime Report

FEBRUARY 11, 2017

Social Media Marketing Tips For 2017. Social media marketing, in general, is huge. But, as with everything online, social media marketing is evolving and changing all the time. Here are some great tips to make sure you’re using social media marketing to its fullest potential in 2017. Live Video. Personalization.

Social Media 70

Social Media Tips Marketing Loyalty 70

The Realtime Report

AUGUST 6, 2012

Brand advocates — people who share content that results in a new person engaging with a campaign – generate an average of 14 earned media impressions each, according to research released today by Wildfire, the social media marketing software company recently acquired by Google.

Research 194

Research Engagement Strategy Facebook 194

The Realtime Report

NOVEMBER 12, 2012

A Facebook brand post will get one-third of its reach within the first 10 minutes after publication, and will get half of its reach within 30 minutes, according to recently updated data by SocialBakers. ” Has your brand figured out when to best reach fans on Facebook? of their total audience. of their total audience.

Brands 175

Brands Facebook Analysis Groups 175

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. The challenge for marketers: how to track real business prospects through all the various online and offline touch points. Maybe you remember when media research was just about capturing TV viewership and print readership?

Strategy 178

Strategy B2B Marketing Research 178