Ari Herzog

FEBRUARY 23, 2014

Penelope Trunk once wrote about portraying yourself on social media : Each of us is multi-faceted. With a selection of media to choose from, we can express different parts of ourselves in different ways. Follow me on Facebook to see my insights. Follow me on Facebook to see my insights. And so forth and so forth.

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Ari Herzog

SEPTEMBER 29, 2010

In an effort to better explain to friends and colleagues what I do and where my passions lie, and to illustrate who I am to those who don’t know me at all, I changed my LinkedIn summary yesterday. I actively promote my personal brand as a blogger and public speaker of new and emerging media. Mine wasn’t up to par.

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Ari Herzog

MARCH 30, 2015

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. Media LinkedIn networking'

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Ari Herzog

SEPTEMBER 2, 2015

Imagine my shock when I attempted to invite someone (who I did not know) to join my LinkedIn network: Huh? LinkedIn’s mission is explicit to “connect the world’s professionals to make them more productive and successful.” And — if so, that begs the question why THEY are on LinkedIn.

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Ari Herzog

FEBRUARY 27, 2012

When you need a social media manager, think of me? When you need someone to analyze, recommend, implement, monitor, or otherwise manage your internet presence, from being the voice of your Facebook page to steering tweets to evaluating whether the next best tool is a surefire way to outmaneuver your competition, I want to talk to you.

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Ari Herzog

JUNE 28, 2012

Laurent works for an email marketing company and has her own Facebook page to promote training events and ask her fans what they think about the evolution of social media. She is self-employed and uses Facebook to share industry articles. EJ Smooth plays saxophone and his Facebook page promotes his gigs.

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Ari Herzog

JANUARY 2, 2011

It is a fallacy to suggest social media brings us closer. Take Facebook. It is silly to think that just because 500 million people have Facebook accounts and you befriend everyone in your life that you’re any closer to them on Facebook than off. Facebook doesn’t bring us closer.

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Ari Herzog

MARCH 24, 2012

The Facebook commenting system (alternatively by Yahoo, AOL, or Hotmail login) appears first. Please continue reading Comment by Facebook or WordPress and leave a comment if inspired. Ari Herzog is currently seeking a full time position in social media. Connect on LinkedIn today. Connect on LinkedIn today.

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Ari Herzog

MARCH 24, 2012

Considering the consensus that commenting by real name is wanted, what are the odds that someone wanting to read more about new and emerging media has a Facebook account? If I present you with the option to comment by Facebook, Yahoo, AOL, or Hotmail, would you do it? Call this a social experiment. Or would you be sad?

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Ari Herzog

JUNE 20, 2012

Facebook is an excellent marketing platform for a restaurant to help it increase brand awareness, recruit new customers, and empower patrons to network with each other. Please continue reading Reviewing 10 Restaurants on Facebook and leave a comment if inspired. Ari Herzog is currently seeking a full time position in social media.

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Ari Herzog

SEPTEMBER 9, 2015

Browsing my blog archive, I see references over the past eight years about Phil using Facebook to Phil using LinkedIn and using LinkedIn again to Phil using Wibiya. He’s a social media consultant, travels the country talking about how to sell your brand online, and, until earlier this week, we’d never met.

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Ari Herzog

MARCH 8, 2012

Last week I shared 3 ways the credit card industry succeeds in social media. Jeff Bullas has a list of what he considers to be the top 10 Facebook campaigns and gives Kohl’s the number one spot. BofA’s performance in the social arena correlates closely with their stock price — both are underperforming the market.

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Ari Herzog

MARCH 1, 2012

Not surprisingly, many companies in the financial services industry are forking over a chunk of that change to their social media budgets. In terms of social media presence, AmEx is clearly the winner. During 2011 they had 4 of the top 10 Facebook pages within the financial industry, based on number of Likes.

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Ari Herzog

SEPTEMBER 30, 2010

LinkedIn comes to the rescue with three optional (yet usually filled-in) sections that people use to describe themselves: 1. There are many guides for writing LinkedIn content but you ultimately are in charge of your own unique attributes. Danny Brown: Connect on LinkedIn. Top Marketing and Social Media Blog 2009.

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Ari Herzog

SEPTEMBER 3, 2011

In an effort to reach out to people I know in real life to be my Facebook friends, and cognizant people take their time logging into the site and responding to friend requests, I sent 20 requests inside of 10 minutes. Ari Herzog provides social media marketing and editorial services to the nonprofit and public sectors.

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Ari Herzog

NOVEMBER 15, 2010

Six years on Facebook and three years on Twitter taught me a valuable lesson: social networking sites are about more than being social and can be the impetus for business, income, and relationships. Maybe facebooking and tweeting have nothing to do with it, but they might. LinkedIn MySpace Facebook Twitter Time.

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Ari Herzog

JUNE 26, 2012

I write this sentence with 653 Facebook friends, 183 subscribers, and 38 people to whom I subscribe. Tamar Weinberg nailed these questions in a January 2010 blog post about her similar Facebook evolution : Facebook is about real relationships, and when I look at your name, I want be able to justify that friendship.

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Ari Herzog

OCTOBER 19, 2011

I am seeking re-election to the Newburyport city council and actively sending Facebook messages to people who live in my town to 1) introduce myself and 2) inquire if they would like to be my friend. Rather, I’ll bet Facebook the system marked me a spammer for sending so many messages to non-friends in a short amount of time.

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Ari Herzog

MARCH 12, 2012

The above screenshot is taken from one of my Facebook friend’s walls. Clicking the link, I learned about sponsored stories and how companies and brands can choose to pay select Facebook users for the privilege of sharing that brand page with their friends. Say you like your gym’s Facebook Page.

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Ari Herzog

DECEMBER 11, 2010

Phil Baumann says it best: Facebook, Twitter, and every other social media site out there are addictive. It took a physical journey of self-discovery for me to recognize I don’t need to announce what I choose to do; I should just do it. -- Thank you for reading Hi Hi Facebook, Hi Hi Twitter at AriWriter.

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Ari Herzog

JANUARY 26, 2016

It’s a misnomer that you need Facebook friends to be productive. When you visit me on Facebook , you will see three buttons on the right side of the screen. Facebook friendship is reciprocal. Every time I write a new Facebook update, I can choose to share it with friends only or the entire Facebook world.).

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Ari Herzog

NOVEMBER 15, 2018

That’s the philosophy of Christina Milanowski in a LinkedIn conversation about why people connect with each other on social media sites. Related Stories Why LinkedIn Throttles My Searches Unfriend, Defriend, Kill Your Friend Be Wary of Absent Ties. From there, the relationship can continue. Thanks for reading.

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Ari Herzog

JANUARY 13, 2014

As of this moment in time, 9 people shared it on Facebook, 46 shared it on Twitter, 10 shared it on Google+, and 3 shared it on LinkedIn. Visit the same post on Business 2 Community and you see 8 LinkedIn shares and 87 retweets. The same process occurred elsewhere on social media.

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Ari Herzog

JANUARY 5, 2014

With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that? That Facebook page I created for ariherzogdotcom? If you want to interact with me on Facebook, click the follow button in the top right of my profile.

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Ari Herzog

SEPTEMBER 22, 2011

There is a Facebook application which grades your level of friendship in accordance to the number of times you interact. If you are inspired to add a comment with your thoughts, please visit When You Are Graded as a Facebook Friend in your browser. Ari Herzog provides social media marketing and editorial services.

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Ari Herzog

DECEMBER 30, 2013

18 Reasons to Embrace Social Media. Why I Killed 61% of My LinkedIn Friends. Diverse Summaries of 13 LinkedIn Users (2011). Examining the Objective of Facebook (2008). A Day in the Life of a Social Media Specialist by Dane Cobain. How to be Productive on Facebook. Learn to be in the Moment.

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Ari Herzog

JANUARY 19, 2011

Judging by an analysis of the most-visited websites during the first 11 months of 2010, in comparison to 2009, Facebook hit first place and surpassed Google. Will it be Facebook, Google, or someone else? Related posts: Facebook Twitter and LinkedIn – The Truth. Facebook Movie Comes to Theaters in Fall 2010.

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Ari Herzog

MARCH 31, 2015

Facebook says : …you should only send friend requests to people you have a real-life connection to, like your friends, family, coworkers or classmates. LinkedIn says : …the basic type of connection is a contact you know personally and who you trust on a professional level. Media Productivity Facebook LinkedIn'

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Ari Herzog

APRIL 17, 2020

For several days, without consuming any news and after unfollowing anyone on Facebook or Twitter who shared the news, I introduced new behaviors into my life. Every evening, I see what people are sharing on social media and I click a few headlines to stay aware. One morning, I stopped everything. No more NPR. It works for me.

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Ari Herzog

JULY 31, 2020

Readers turned to social media, especially Facebook. Others found the original articles linked on social media and replied there. For instance, at the bottom of this article about Governor Baker responding to social gatherings , there are (currently 72) comments. Create a profile and write what you want.

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Ari Herzog

AUGUST 28, 2011

Shonali expands: Whether you’re using social media for personal reasons or business, there’s nothing like carefully nurturing relationships, especially those that start with an @. Given that Facebook rewrote the definition of friendship, what does it mean to you if I am your friend? LinkedIn MySpace Facebook Twitter Time.

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Ari Herzog

APRIL 15, 2015

I recently wrote about wanting weak ties on Facebook and LinkedIn. Someone like Danny Brown – who I never met but know fairly well through his social media activities and our reciprocal online communication – is a weak tie. Productivity Facebook LinkedIn networking Twitter' I still do.

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Ari Herzog

JUNE 23, 2011

The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Klout added Facebook to its algorithm in October 2010 and recently added Linkedin too. Have you heard of Klout ?

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Ari Herzog

MAY 12, 2020

It’s a constant struggle for me to find signals in a sea of social media noise. The coronavirus crisis throws a giant obstacle into my social following strategies because of two reasons: First, I don’t want to tune out people who I care about but I also don’t want my newsfeed filled with politics and sensationalism.

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Ari Herzog

MAY 22, 2020

I refer to web platforms and social media sites with login and password systems for you to create a profile. Maybe you use Facebook, Twitter, LinkedIn, Pinterest, Snapchat, TikTok, Reddit, Quora, Pandora, Tumblr, Slack, or Plurk. I sometimes send these to Facebook but I don’t do it all the time.

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Ari Herzog

JANUARY 12, 2016

Studies from the Pew Research Center and the New York Times indicate the typical American has 245 Facebook friends and knows 600 people both on and off the social network. In other words, if you’re a typical American, 355 of your peeps don’t use Facebook. I’m not specifying Facebook. Set yourself free.

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Ari Herzog

AUGUST 22, 2013

I led national conference panels on social media marketing. I taught MBA students and small business owners everything from Facebook marketing to email marketing. Looking back six months, I progressively relied less on social media. I logged onto Facebook less. See my background on LinkedIn.

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