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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Let’s take a look at the top 7 tips to create an effective social media workflow.

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[Interview] How Microsoft Uses Social Analytics, And How You Can Too

Audiense

In 2016, mature social media teams can adopt a myriad of roles across marketing, communications, customer service, audience research, product development, and much more. At the core of this activity is using social media data intelligently to extract smart insights. — Surface UK (@Surface_UK) November 17, 2015.

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Protecting Your Online Privacy: How to Keep Your Online Activity Private from Pirates, Hackers and Marketers

Techipedia: Tamar Weinberg

The recent proliferation of social media networks has increased awareness of online privacy issues. On the surface, some may feel that online privacy is only a concern for those attempting to hide their internet activities. Online privacy is an issue that impacts ALL of us. This could not be further from the truth.

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How to Create a Social Media Content Calendar: Tips and Templates

Hootsuite

A social media content calendar is like the Marie Kondo of your entire social media strategy. Read on and we’ll guide you through the steps necessary to make your own, and take a look at some real-world examples. We’ll also list our favorite social media content calendar apps. Table of Contents.

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

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The complete guide to using LinkedIn Groups

Sprout Social

Examples of successful LinkedIn Groups What are LinkedIn Groups? For example, if you enter the query “Microsoft Excel,” you will find “Microsoft Excel Users” under Groups at the top of the search results. Here’s a good example from Search Engine Land. Microsoft Excel Users has clear, concise rules of conduct.

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This Week in Social Media

Social Media Marketing

Each week at Ford, I assemble a newsletter from all of our regional social media teams on projects they're working on, significant progress made over the course of the previous week, and any items of note that Ford leadership might be interested in. In fact, our own Ford team was called out as an example.