article thumbnail

Four SEO Tips for WordPress Websites

Idaconcpts

WordPress is the world’s most popular content management system. If you work with WordPress, or you’re considering building a website on the platform, you will have probably wondered about SEO and whether there is anything specific you can do to optimize your site. Optimize Your Page URLs. Link to Your Related Articles.

WordPress 164
article thumbnail

3 Steps to Creating a Winning Instagram Marketing Strategy

Convince & Convert

Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”. But how to create an effective Instagram marketing strategy?

Instagram 217
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. For example: Old style: Download Facebook Messenger now!

Content 304
article thumbnail

Popup Opt-in Forms: Case Studies, WordPress Plugins, and Alternatives

Kikolani

Popup opt-in forms are no longer just for internet marketers and the make money online niche. In this post, I’m going to share my research into popup opt-in forms: who’s using them, case studies, WordPress plugins, and the alternatives for building your mailing list. Duct Tape Marketing. Content Marketing Institute.

article thumbnail

Prepare Your Website for Geolocation with WordPress

Kikolani

This is a guest post by Lorna Li , Founder & Editor in Chief of Green Marketing TV. Many small business owners choose to use a content management system (CMS), such as WordPress, for a hassle-free website and infinite customization options. You can find a theme for almost any business. Introducing Geolocation to Your Website.

WordPress 167
article thumbnail

How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Twitter and LinkedIn remain the top two social networks for B2B marketers. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014.

B2B 154
article thumbnail

Google’s BERT Update: Embracing Customer-Centric Conversational Marketing

agora pulse

So, what does this mean to marketers? With Hummingbird, the digital marketing community was introduced to a new concept, i.e. “things-not-strings” which means that now Google is using its existing and ever-growing knowledge graph (i.e., Customer-centric content marketing . Hummingbird Update was announced back in 2013.