Keyhole.co

DECEMBER 23, 2023

The low pricing model aside, Ryanair does not mind using out-of-the-box marketing strategies. Ryanair’s marketing strategy has a tongue-in-cheek approach, earning them a lot of good and bad press, even back in the day. However, the brand did not rely on that factor alone where marketing campaigns are concerned. Instagram: 1.3

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Ignite Social Media

JUNE 28, 2022

But with everybody turning to video marketing, it has become so hard for some to stand out from the crowd. So, how can you make sure your video content marketing strategy is on point? Here’s your ultimate guide to video content marketing, including tips on how to get started, what to film, and where to post it for maximum reach.

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Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

Meme 107

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Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Stories over news –Users on TikTok are there to be entertained, not spoken or marketed to. Example Best-in-Class Brands on the Platform. Who is not currently on TikTok, however, are brands !

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Keyhole.co

OCTOBER 30, 2023

million TikTok: 1 million YouTube: 249K subscribers LinkedIn: 523,700 followers Reddit: 11,500 members But since they have an online presence in various countries, their regional accounts also have millions of followers and activity. For example, here are the followers on their regional Instagram accounts. million Indonesia: 1.7

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Buffer Social

JANUARY 22, 2024

Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. Similarly, Lia Haberman , who writes the ICYMI newsletter , which chronicles the latest in marketing, shared a LinkedIn-focused prediction, except with a focus on brands.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Visually SM

JULY 6, 2020

So quickly in fact that sometimes we can’t even seem to keep up, which leads to companies of any market segments wanting to get on top of that. So the first thing you need to know is: there is no one unique rule to Content Marketing for social media. Take Nike’s Instagram page , for example. But far from impossible.

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Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

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Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Let’s dig in.

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Marketing Class Skills Trends 142

Hootsuite

NOVEMBER 28, 2022

Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. For entertainment via memes, humor subreddits, or to discuss TV or movies. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. Market research.

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Keyhole.co

MARCH 26, 2024

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. With solid market research , LEGO is never short of entertaining and culturally relevant content for its social media accounts. million Facebook: 15 million YouTube: 17.6 Instagram: 10.3 The brand is a beloved global phenomenon.

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Construction Social Media Strategy Collaboration 52

Hootsuite

MARCH 1, 2024

With Hootsuite, you can schedule posts for Instagram, Facebook, TikTok, X, Pinterest, YouTube, LinkedIn, and Threads. For example, if you know you consistently get high engagement on Threads posted at 1 pm on Thursdays, make sure to keep scheduling posts at that time and continue testing new times that may yield even better results.

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Instagram HootSuite How To Social Media Management 107

Hootsuite

OCTOBER 25, 2021

Social media is the perfect way to communicate your values and build brand equity with customers across your marketing funnel. Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions. Step 1: Create a social media marketing strategy.

Social Media 142

Social Media Meme HootSuite Influencer 142

Sprout Social

NOVEMBER 11, 2019

For many brands today, marketing to Gen Z might feel like trying to talk to aliens. Figuring out how to make your marketing click with a younger crowd is easier than you think. That’s why we put together this guide on marketing to Gen Z. 10 social strategies for marketing to Gen Z. Marketing trends come and go.

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Marketing How To Authentication Discount 89

Keyhole.co

NOVEMBER 17, 2023

million YouTube: 1.1 million Adidas Football on YouTube: 1.5 million Adidas Football on YouTube: 1.5 It shows how their social media marketing for Adidas Originals ties in with the current trends of athleisure wear. They go beyond collaborations, ensuring their content marketing strategy is tailored to their audiences.

Sports 59

Sports Social Media Strategy Apparel 59

Keyhole.co

NOVEMBER 21, 2023

And their slightly regal but warm approach extends to their online presence and marketing. million YouTube: 18.6 million So, here is a closer look at Apple’s marketing strategy and how they manage to keep people engaged with their social media. Take this fascinating video on Apple’s YouTube channel, for example.

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Social Media Strategy Apple iPhone 59

agora pulse

DECEMBER 9, 2020

Use Instagram Memes to Increase Customer Engagement (and Show Your Sense of Humor). Best Times to Post on YouTube. Unlike most other social media platforms, YouTube posts usually generate the most engagement later in the week and on weekends. Learn more about posting on YouTube: How to Build an Incredible YouTube Strategy.

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Social Media Social Media Management Instagram Patterns 176

Keyhole.co

DECEMBER 13, 2022

million YouTube: 25.4 For example, they might share behind-the-scenes glimpses of their shows and movies on Instagram, or use TikTok to create short, visually appealing videos that showcase their content in a fun and engaging way. For example, they retweet content related to the series and movies on their platform.

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Social Media Strategy Meme Trends 52

Social Media Strategies Summit

JANUARY 2, 2020

Social Media has truly grown into its maturity as a marketing channel. While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product.

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Sprout Social

NOVEMBER 1, 2023

From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content. For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. 10 behind-the-scenes post ideas and examples for your next campaign 1.

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Campaign Content Upcoming Authentication 90

Hootsuite

MAY 18, 2023

Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience. Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. daily views globally Whoa.

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Video HootSuite How To UGC 112

agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. The short-form video app launched in 2017 seems to have catapulted itself into our lives—and left us struggling to find a place for it in our social marketing plans.

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agora pulse

FEBRUARY 11, 2020

A prime example of this was Instagram’s Stories feature , which it took straight from Snapchat. Instagram Stories usage has skyrocketed past Snapchat’s, and the feature has become so popular that it’s been adopted by Facebook and even YouTube ( though it is currently in beta). And in This Corner, We Have Reels.

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Instagram Meme Upcoming Authentication 146

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. billion in 2020. Built-in scheduling tools.

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Platform Social Media Insurance Education 84

Social Media Strategies Summit

OCTOBER 21, 2021

But there are also plenty of good examples of CEOs using social media. Admittedly, Danielle Morrill isn’t technically a current CEO –– right now, she’s CTO and co-founder of FirstParty , which does marketing automation for developers. Of course, just because they’re using social media, that doesn’t mean they’re good at it. Doug Conant.

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Social Media Startup LinkedIn Telecommunications 211

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. Once marketers identify which social media platforms their audience uses, they also need to familiarize themselves with the in’s and out’s of what makes each platform tick.

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Platform Social Media Tumblr Reddit 118

Visually SM

JULY 20, 2020

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. A good direction of use is to collect information about users’ satisfaction, preferences, or knowledge , as it is a more restricted option than quizzes, for example.

Social Media 130

Social Media Engagement How To Social Networking 130

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. For the most part, people don’t visit social media channels to be marketed to.

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Social Media Meme Advertising Strategy 220

Likeable

AUGUST 18, 2020

In this episode, Holly Curtis , VP Product, Global Creative Director at Keds, chats about what it means to be a “publicly private” person, why it’s so important for women to design products for women, and how that thoughtfulness translates into Keds marketing initiatives—particularly with the recently launched Hand-Book for Women.

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Marketing Affiliate marketing Proposal Team 87

Sprout Social

FEBRUARY 2, 2023

Practice makes perfect Bridgett Colling, Director of Marketing and Communications at Figo, saw the opportunity to expand her brand’s TikTok presence. Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements. This year, they’re expanding their focus to YouTube using the same method.

Social Media 110

Social Media Insurance ROI Meme 110

Sprout Social

AUGUST 26, 2020

But despite the rising mainstream popularity of esports, marketing to the esports audience is far from easy. This is where social—or, more specifically, social data—comes in, as esports marketers look to deepen their understanding of their target audiences and what drives fans loyalty. You could say esports is having a moment.

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Data Strategy Marketing Sports 86

Buffer Social

MAY 30, 2023

It’s your best bet if the consensus is anything to go by — 85% of marketers say short-form video is the most effective format on social media. Sixty-three percent of marketers say trendy videos related to news stories and powerful cultural moments generate the most engagement.

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Video Film Meme Trends 76

Social Media Strategies Summit

FEBRUARY 22, 2021

It’s practically impossible for a business to operate in today’s market without a social media presence. Despite this fact, many business owners and marketing teams are missing the experience or resources to internally manage their social media presence in a strategic way. What do you know about the market you do business in?

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Social Media Management Social Media Price Consultant 209

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. For example, if you want to focus your brand narrative around your product, ensure your content has the same flow across all social channels. What is brand experience? Let’s dive into the advantages in detail.

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agora pulse

AUGUST 10, 2017

Whether it is a cool video you found in your newsfeed, a movie review a friend left of a movie you want to go see this weekend, or a restaurant your neighbor visited and bragged about, finding a quick way to reference back to these posts for curation purposes is essential if you are a marketer. What Exactly Can Be Saved? How to videos.

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Facebook How To Metrics Education 135

agora pulse

DECEMBER 13, 2018

For example, page visitors can now publicly see the adverts that are running in their region: Similarly, page managers can no longer upload any old contact list for custom audience targeting. Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve.

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Social Media UGC Adwords Influencer 132

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

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Social Media Marketing Industry Instagram 111