Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. From this compass pick out what’s important for your business and identify a relevant tool to provide the relevant reports. For example, are they entrepreneurs, marketers etc. Audience Size.

Analytics 89

Analytics Social Media How To Analysis 89

Janet Fouts

JANUARY 27, 2011

Does it give you more info than Facebook’s insights reports? Klout is all about identifying influencers on particular topics through their social media presence.Want to know the most influential colleges on Twitter? disclosure: I’m listed as a Klout influencer and have received Klout perks.) My WebCareer.

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Klout Brands Social Media Postrank 138

Firebelly

DECEMBER 4, 2011

It needs to be analyzed and not just reported on. The classic example is the recent move by Google to hide organic search terms from web analytics capture (under the disguise of user privacy). Don’t simply report on easy to obtain numbers on their own (for example followers or a Klout score).

SEO 224

SEO Sample Samples Analytics 224

Webbiquity SMM

JANUARY 24, 2011

For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. Lithium also includes response assignment and reporting tools. Don’t want to follow Twitterers who aren’t following you? This tool makes unfollowing non-followers easy. If you need more of an ego boost, try TwitterGrader.

Tools 206

Tools Social Media Lithium Sysomos 206

Kikolani

FEBRUARY 24, 2011

17 blog archive examples – a look at good (and not so good) blog archives and how you can create one for your site. How to write a free report that lands you thousands of new subscribers – great tips on creating content to build your mailing list. Online Business / Personal Branding. Try this tip!

Mashup 142

Mashup Resources Klout eBook 142

Bill Hartzer

NOVEMBER 12, 2014

Here’s an example of the Knowledge Graph at work (a search in Google for “Bill Hartzer”: The above “knowledge graph” data shows on the right side of the search results when you search for my name. Let’s take, for example, a car dealership. You can then easily reply to them. You could still.

Klout 78

Klout Conference Software Reddit 78

Convince & Convert

NOVEMBER 23, 2010

Twitter followers and Facebook fans and the most egregious example. Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. The number of Twitter followers you have means practically nothing. What you can do with them matters a lot.

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Metrics Postrank Klout Marketing 127

Diva Marketing Blog

MAY 14, 2012

A recent Wall Street Journal article, Avon Is Late to Social Media’s Party , reported sales for cosmetic products have steadily moved online to sites. There are great examples of brands that put their community to work and turned their business around. Take for example, Harley Davidson. KLOUT PERKS : With 5.8

Social Media 81

Social Media Klout Smart Phone Training 81

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. What should they promote? Here are 20 ideas. These can be things like lists (e.g.,

ROI 191

ROI Case Study Bazaarvoice Klout 191

Sprout Social

DECEMBER 27, 2016

For example, when you publish a blog post, do you share it automatically to Twitter? For example, if you work in social media, you could automatically share every time a new post is up in our Insights blog. Use a Service to Generate Your Social Media Reports. It takes time to build a robust social media report.

Social Media 77

Social Media How To Hashtag Publishing 77

Proactive Report

APRIL 12, 2018

Once you’ve written a news release, distributed it, and posted it to your newsroom and social media accounts, you have to track results and be able to report ROI. If you use a major wire service, they will give you a report on where the release was distributed. What do the people who read our releases do as a result?

News 40

News Press Release URL Analytics 40

Kikolani

JULY 12, 2012

Unleash your creativity, like Loewy Design for example, who are glad to receive doodles instead of written messages. For example, DailyBlogTips used to publish a face to face interview with two bloggers simultaneously. On ReplaceYourSalary you can find a monthly income report of the blog owner. Ask for content suggestions.

Klout 122

Klout Newsletter Blogger Resources 122

Convince & Convert

NOVEMBER 1, 2011

I use examples of students who are feeling like, even though they’ve wired themselves for this, they can’t keep up with what it is that they’ve created. We see that with Chris Brogan, for example. I have a report coming out on this very soon with Altimeter. Jay: Absolutely.

Klout 121

Klout Social Capital Influencer Social Graph 121

Razor Social

NOVEMBER 16, 2016

Export reports – You can export the reports you produce (this depends on your subscription level). Here’s an example of an influencer profile which is automatically built within Traacrkr. The following shows an example of who a user is retweeting the most and who they are replying to the most.

Influencer 40

Influencer Twitter How To Klout 40

Convince & Convert

SEPTEMBER 2, 2015

highlight to tweet) In fact, a Nielsen report that shows 84% of worldwide consumers will take action based on the reviews and recommendations of trusted sources above all other forms of advertising. For example, are you a kids toy brand in Atlanta that wants to target mommy bloggers living only in the state?

Influencer 60

Influencer Brands Marketing Authentication 60

ProBlogger

SEPTEMBER 12, 2012

There is an increasingly large population of people, particularly bloggers, who are using tools like Klout and FollowerWonk to help them evaluate where they stand, reputation-wise. Take Klout, for example. Klout will tell you many things about your online persona and your “Google footprint.”

Reputation 40

Reputation Klout Real Estate Yahoo 40

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Someone’s Klout score is not necessarily reflective of that person’s “real&# (i.e. Lead by example. Makes sense to me. Did you even know about it?

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Class Campaign Klout Influencer 233

Diva Marketing Blog

NOVEMBER 16, 2011

I study social media programs by the thousands and I have to tell you, there are amazing examples and best practices out there. From Klout scores to Twitter followers, many people are struggling with the idea of importance. This is a senior function that reports to management that processes authority to make decisions …” (p160).

Klout 78

Klout Social Media Social Networking Influencer 78

Jeff Esposito

JUNE 23, 2011

Now, I am no journalist or and I’m not going on a rant about communicating with reporters. The main reason for this is that no matter what the audience or Klout score of a flack in this situation, the Tweet is worthless unless it causes an action. Over the past few weeks, I have really been questioning what is wrong with PR people.

Klout 34

Klout Fashion Industry Company 34

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Chaim’s Favorite Little Known Social Media Tools : In a world where everyone is abuzz over influencer measurement and engagement systems like Klout or PeerIndex, I’m going to give you two other tools that are a little under the radar and which we find to be pretty helpful when identifying influencers in different areas.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

FEBRUARY 10, 2010

A Social Anthropologist, Hidden In Your Keyboard Flowtown enables you to enter any email address, and the system instantly reports back where and how that address is connected on the social Web. For example, Flowtown’s data on me isn’t particularly accurate, because I use several different email addresses. Just a thought.

Social Media 127

Social Media Marketing Social CRM Consultant 127

SocMed Sean

FEBRUARY 3, 2013

Klout/Kred 73) Klout and Kred are games. Klout and Kred are not measures of social media influence. 74) Do not EVER ask someone what there Klout score is. 75) If a social media “expert” touts their Klout score…run away. If you treat them like they are a game, fine.

Social Media 279

Social Media Klout YouTube Foursquare 279

Convince & Convert

MAY 3, 2012

So, services like Klout and Kred that put a number to your social influence. The customer in the back of the line has a Klout score of 75, the customer in the middle of the line has a Klout score of 17. I’m not saying Klout is good, bad, or indifferent. Klout is the Alexa ranking of social media.

Klout 114

Klout Social Media Conference Influencer 114

ProBlogger

AUGUST 12, 2012

For example, if you are active in social media or a particular forum you can see if these efforts are resulting in extra traffic to the site. Once you sign up, the site will notify you of any outages, and provide reports on monthly uptime percentages and so on. Other referring sites. Social media measures.

RSS 42

RSS How To Blogger Analytics 42

Convince & Convert

AUGUST 19, 2012

Big news last week as Klout announced a significant overhaul of its influencer identification platform. The most notable changes are: An increase in ranking factors from approximately 100 to 400, meaning there are vastly more activity and behavior types comprising your Klout score. Nobody has evenly distributed influence.

Analytics 137

Analytics Influencer Klout Vocus 137

Convince & Convert

JUNE 17, 2010

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. So, I’ve started to look at followers per tweet as a metric that focuses on the efficiency of time spent.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Webbiquity SMM

JULY 22, 2014

Forrester #CMO REPORT: Embracing Digital and Delivering Brand Experience by #SocialPR Chat. Bad Outreach Examples – How Not to Secure a Guest Blogging Spot by SteamFeed. The world has changed. ” Guides to the Evolution of PR. ” Quick Refresh on Untapped Opportunities for PR by Ishmael’s Corner.

Press Release 217

Press Release Nielsen Blogger SEO 217

Convince & Convert

AUGUST 24, 2012

Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. I mean, there are so many examples of this. The Olympics, Rule 40 – if that’s not the classic example of digital illiteracy in the modern day I don’t know what is. It’s just all ad nauseum.

Social Media 115

Social Media API Training Class 115

Webbiquity SMM

JUNE 14, 2011

78% of executives report that they are spending less time with sales reps than ever before. For example, gaskets are boring. tracking a shipment) or send to a (low resolution) video, for example. visit a link, download a report)–then measure how many people do it. • Don’t be boring! They can be gamed.

B2B 164

B2B Sentiment SEO Klout 164

Convince & Convert

MARCH 23, 2016

We’ll use email marketing software companies as our example market in this post. In our example landscape, MailChimp is the far and away leader. Write an Annual Report. After that, three of the next five top mentions were about MailChimp’s Annual report, a data-fueled look at MailChimp’s year. MailChimp annual report.

Twitter 60

Twitter How To Case Study Patterns 60

Waxing UnLyrical

NOVEMBER 18, 2010

Traditional and social media monitoring vendors often report the quality of their sentiment analysis in terms of “accuracy;” that is, the percentage of stories or posts that the tool’s algorithm and a human reader agree on. Vendors often report “accuracy” percentages around the 70%-90% range, but these numbers are deceptively high.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Webbiquity SMM

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. 101 Examples of Social Business ROI by Dachis Group. How do we demonstrate the ROI of social efforts? Social Media Marketing Tips, Tactics & Techniques.

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Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

FEBRUARY 7, 2011

Greg Ferenstein cites a range of examples and research to show that banning access to social media sites—whether in schools, companies or done by national governments—is ineffective and ofter counterproductive. Why Banning Social Media Often Backfires by Mashable. Are social media professionals unfairly constrained by organisations?

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

MARCH 23, 2011

For example, a discussion of the latest developments in aerospace composites is probably more likely to happen on a niche engineering forum than on Facebook. Metrics and reporting. What kind of reporting capabilities does the tool provide? Many include at least the most popular blogs as well. Frequency of alerts.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

OCTOBER 5, 2010

Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. Nick Bilton reports on how researchers from Northeastern University and Harvard have analyzed Twitter messages to keep tabs on the nation’s mood.

Tools 207

Tools Twitter Tips Statistics 207

Laurel Papworth

OCTOBER 25, 2012

However random acts of kindness tends to ignore the influencer/klout list and create taste makers by working with Vox Pop. Oh and because clients now have a megaphone and can report it back to the community as brand goodwill. Rather than deal with everyone ie. The man or woman on the street. What do I mean by that? Their fault.

Campaign 101

Campaign Social Media Klout Tumblr 101