Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Simply put, the new mass media helped organize, and influence, large numbers of consumers. To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. It also becomes direct.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MAY 5, 2010

On the other hand, you can also share the same discount code across all social platforms. Share the 10OFF discount code for everyone, for example. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral).

Facebook 279

Facebook How To Marketing URL 279

Buzz Marketing for Technology

JUNE 27, 2008

Michael Wesch, PhD, an Assistant Professor of Cultural Anthropology at Kansas State University is best known on the net for that video, The Machine is Us/ing Us , which is a great example of how to use the medium to convey a message thats more than just scripted rhetoric, but that has meaning. Side note: great interview with Wesch here ).

Class 274

Class Social Media Web 2.0 Wiki 274

Techipedia: Tamar Weinberg

DECEMBER 22, 2009

And while you could keep those messages stored on Twitter’s server, it might be in your best interest to have them stored to a separate account in the event that Twitter goes down or for ease of searching. If they have too many friends and not many followers, for example, you might not want to follow them. between 40 and 40000).

Applications 179

Applications Review Statistics URL 179

Techipedia: Tamar Weinberg

MARCH 17, 2010

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. Here’s a great example: Many Yelp reviews are taken down within a few days of being posted. Put them to good use! Ever wonder why?

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Take my husband’s grandfather as an example. These examples above illustrate a typical usability question faced by Facebook users (well, except for Grandpa). These are friends who have no direct ties to the industry, but in using social networks, we’ve formed close bonds and friendships. I could not agree more.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Some blogs cover software only by being voted upon by the user , for example, and your press release won’t even fly for that category. Go to trade show events or nighttime meetups. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Answers Yahoo!

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

JULY 1, 2010

For example, by looking at ProBlogger, we are being told that the owner is not an amateur but a pro blogger. Let’s take Techipedia for example. For example, if I’m blogging to tell you the importance of traffic then I should also tell you how to get traffic in the same post. For example, my blog is three months old.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

It’s no surprise that both are asked to speak at events on a very regular basis. If you’ve ever seen Gary speak at an event or even just on his Wine Library TV appearances, you can see the exuberance of gusto in his presentations. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

MySpace 153

MySpace Consultant Yahoo StumbleUpon 153

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. Mommyblogs are a great example of thriving personal blogs; they take you behind the scenes into the life as a parent. Personal accounts of everyday events is what made Dooce and the Bloggess so successful.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JULY 8, 2008

By that I mean not only the social voting sites like Digg, Reddit, etc, but also on the social networks (Facebook, MySpace, etc), social communication tools (Twitter, Pownce, Seesmic, etc.), social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it).

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JUNE 30, 2008

I think plurk is more for networking and twitter more for tweeting news/events/links. If you want a more close knit type of social media, plurk, hands down. link] fore example uses cliques to collectively create a more selective audience to hold a dialogue with. Thanks for laying out the two sides. Answers Yahoo!

Twitter 199

Twitter Microblogging MySpace Comparison 199

Techipedia: Tamar Weinberg

JANUARY 5, 2010

These posts are not in response to newsworthy events, nor are they displayed in any particular order. The article has examples of how social media worked too. Laser (Web Strategist): There are two (of many) approaches you can take in your social media strategy. Every year, I can only read so many articles.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MARCH 10, 2010

Some of the sites I recommend for educational materials include: Free Sphinn : Sphinn is an Internet Marketing social news site. Users submit timely news articles to Sphinn, and the community votes up the best stories to appear on the front page. Reply Tamar Weinberg March 10, 2010 at 12:50 pm True.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

MARCH 4, 2008

The big language barrier still exists, for example, when you refer to Java (“not coffee, not the island, but the programming language!&# ) Semantic search : webmasters may not spend a ridiculous amount of time trying to describe what things mean since there’s no motivation for them to do so. Maybe that’s a bad example.

Conference 100

Conference StumbleUpon Engineering Flickr 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

As an example, if you’re a business who predominantly focuses on IT infrastructure solutions but recently was involved in a tremendous Thanksgiving initiative through your local food bank, you certainly are within your right (and should) tell people about it. Let me use a good example that’s relevant to me: Facebook.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

In fact, a relationship that starts on the right foot might actually translate to better things down the road, including special event invites and freebies that might as well be equivalent to a really good ad deal. As such, you deserve to call the shots within reason, and the first illustration you gave is a fine examples of this.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Yet with social media, there’s a perception that it’s easy to score freebies. It’s an excellent book — thank you for writing it.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

MARCH 10, 2008

Here we go with the highly-talked-about keynote presentation at South by Southwest… Just like an Apple keynote, they tried to build up some serious momentum for this event. Personally, having sat next to Daniel Terdiman of CNet, I heard (and understand) both perspectives after having liveblogged the entire event. Answers Yahoo!

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Here’s how this works : In the Internet Marketing Best Posts “series,&# I take posts that are typically timeless — they’re not confined to a specific event or news occurrence — they’re valuable for the long haul in terms of Internet Marketing and creative strategy. Is your company on the list?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

APRIL 8, 2010

Affiliate marketing, for example, comes to mind. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Answers Yahoo!

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Here’s an example of a simple tab I set up: Welcome! That produces something that looks like this: Set Your Page to Default to Your New Tab Now that you’ve created your custom tab using the Static FBML App you may want to set your Page to default to the new tab. My name is. I logged in to my personal page.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Considering the above example, I pose a question on Facebook etiquette: Is it appropriate to let these requests sit in pending mode or to reject the friends outright?? Social News (Digg, Sphinn, Mixx, Reddit, Tip’d, and a whole load of related sites) Submitting only your own articles and posts to social media sites.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Danny is currently Chief Content Officer of Third Door Media which operates the Sphinn social news site and organizes the popular Search Marketing Expo conference series.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

APRIL 1, 2010

For example, Tamar Weinberg is the community manager for Mashable, and she has written for Lifehacker.com and other mega blogs. Not only does this enhance her visibility as a brand, but this association has helped Tamar leverage her brand into new areas, such as becoming the author of a popular book. Answers Yahoo!

Social Media 240

Social Media Brands How To Social Networking 240

Techipedia: Tamar Weinberg

JUNE 23, 2010

By removing this account, and I’d imagine dozens of others, Facebook set an example, but four years later, name abuse is running rampant on the service. Sadly enough, most people don’t know that their content is public; a wonderful example is seen below. I had a good reason to base this on a summer camp example.

Facebook 268

Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

I agree with your assessment of the differences between SEO and Social Media Marketing. I also appreciate your characterization of both as ongoing processes (social media is not an event). If so, SEO should be considered primarily and social media should be an extension of that. How would you proceed?

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

APRIL 28, 2010

A third tab called “wikipedia&# appears to be displaying our wikipedia entry verbatim. Is Facebook in business with wikipedia now? A couple more for the list: Events- if you set up an event and then it’s over & you want to remove it from the events tab, you can only cancel the event, not simply delete it.

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

JULY 30, 2010

Kevin, I’m afraid that you’re not aware of the ongoing events at Digg, or you clearly don’t have time to realize that you’re just the founder of Digg; you’re not really a user like the rest of us. If he’s going to be the one who sets an example here, we’re going to follow in his lead.

Digg 100

Digg Reddit StumbleUpon URL 100