Webbiquity SMM

JUNE 7, 2018

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

B2B 217

B2B Brands LinkedIn Influencer 217

Oktopost

MAY 16, 2022

Transforming Social Media into a B2B Growth Engine through Employee Advocacy. Through employee advocacy with Oktopost, Andrew has turned social into an engine for talent acquisition and lead generation. Maybe, depending on your industry, there are certain things you can’t legally say. We’re all on some form of social media.

B2B 91

B2B Engineering Social Media Privacy 91

Sprout Social

SEPTEMBER 30, 2020

A lot of social marketers ask, does our brand really need to be on LinkedIn? By the end of March 2020, LinkedIn reached 690 million users and saw a 26% increase in user sessions quarter-over-quarter. Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. Complete your LinkedIn Page.

Organization 104

Organization LinkedIn Strategy Social Media 104

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. For example, are you sure that the keywords you are using are the most commonly searched keywords that pertain to your industry? These were selected to draw from the search engines.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

Influencer 104

Influencer Social Media How To Campaign 104

Ignite Social Media

JULY 10, 2020

Think of Pinterest as a visual search engine with over 4 million users who spend an average of over 14 minutes per day on the platform and you can see that the demographics of Pinterest make it interesting. Influencer Marketing. Their ad platform has also improved over the years. That makes for desirable B2B targeting in particular.

Brands 176

Brands Facebook LinkedIn Influencer 176

Keyhole.co

FEBRUARY 3, 2024

Share of voice, also known as SOV, is a unit of measurement to find out how much authority you have when it comes to industry discussions. It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV can benefit businesses of all sizes, regardless of industry.

Social Media 59

Social Media How To Metrics Sentiment 59

Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. I became more active on LinkedIn , engaged with industry experts' posts, and read the latest trends for unique insights. Let’s dive in.

Research 77

Research Google Newsletter Curation 77

Oktopost

MARCH 10, 2021

Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. Keep your eyes peeled for our latest episodes, and look back on previous seasons here.

B2B 118

B2B Marketing Committee Class 118

Buffer Social

FEBRUARY 21, 2018

LinkedIn Groups do not have a great reputation. ” While it is true that there are few good LinkedIn Groups, it doesn’t mean that they aren’t useful for all businesses. In this post, we’ll explore why your business should have a LinkedIn Group and how to create and manage a successful group.

Groups 109

Groups Groups LinkedIn Template 109

Keyhole.co

SEPTEMBER 20, 2023

With a solid online identity, a brand can: Earn its audience’s trust and credibility as a business Mitigate negative feedback before escalation Position itself as an expert in the industry Build a global recognition But it takes years to build a reputation and only a moment to destroy one. B2B brands have more scope on LinkedIn and Twitter.

Reputation 59

Reputation Brands Construction How To 59

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. For example, are you sure that the keywords you are using are the most commonly searched keywords that pertain to your industry? These were selected to draw from the search engines.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. For example, are you sure that the keywords you are using are the most commonly searched keywords that pertain to your industry? These were selected to draw from the search engines.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 in revenue.

Marketing 181

Marketing Influencer SEO Adwords 181

Unmetric

AUGUST 9, 2019

Benchmark your Pinterest performance with competitors from similar industries. networks (Pinterest, Instagram, Facebook, Twitter, YouTube, and LinkedIn). The tool also projects an Influencer Score of your brand which is assessed based on your brand’s pin performance, reach, virality, and overall performance. Pricing: N/A.

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Analytics Tools Price Curation 126

Webbiquity SMM

APRIL 13, 2021

Rooms are often hosted by industry experts and even celebrities such as author Malcolm Gladwell, Kevin O’Leary of Shark Tank, Aston Kutcher, Wiz Khalifa, Kevin Hart, Drake, Chris Rock, and Oprah. Influencer partnerships? This is especially true for B2B leaders with an active social graph on LinkedIn and/or Twitter already.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Sprout Social

APRIL 25, 2024

These templates are fully customizable and informed by industry best practices, so you can save time and effort. LinkedIn marketing strategy template LinkedIn is more than just a hub for individual networking. Success on the world’s second largest search engine starts with a commitment to organization.

Template 52

Template Templates Social Media RFP 52

Oktopost

DECEMBER 5, 2022

The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. That’s why you can optimize not only your website for search engines, but social media pages as well. Depending on your industry and strategy, that percentage can be much higher. Social media in search.

SEO 115

SEO Social Media Reputation Real Estate 115

agora pulse

JULY 31, 2020

From a social media perspective, these are usually to boost engagement , drive more web traffic , get more signups, connect with influencers , or improve customer service. This can be a tedious process that involves far more than just typing in “social media agency” and contacting the first ones on the search engine page results.

Social Media 190

Social Media Marketing How To Social Media Management 190

Webbiquity SMM

JUNE 11, 2013

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This is a level deeper than the majority of more superficial social networks.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Webbiquity SMM

JULY 23, 2013

Given that more than 90% of both business-to-business and local consumer purchases now begin with online search, search engine optimization (SEO) has become essential for business success. Local directories and high-quality industry directories. Links from industry news sources are among the most valuable for building authority.

Directory 194

Directory Types SEO Engineering 194

Social Media Marketing

FEBRUARY 8, 2021

SEM SEM or Search Engine Marketing covers both paid and free methods of search engine traffic to your website. It includes both PPC (Pay-per-Click) and SEO (Search Engine Optimization), also used side-by-side for keyword traffic. billion people using WhatsApp in 2019, demonstrating the influence and reach of instant messaging.

Types 90

Types Marketing SEO Affiliate marketing 90

yMarketingMatters

OCTOBER 4, 2013

Remember: Google+ is Google, which means great search engine results for your business! Linkedin is the largest social media network for business people and professionals but most small business owners still don’t have it on their marketing radar. There are over 230 million LinkedIn users and 2.7

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social media literally is the means by which your business can relate to, exist in and influence human communities. This means boosted search engine results for your business!

Social Media 277

Social Media Tips Marketing Mobile 277

Sprout Social

JUNE 13, 2023

As a solutions engineer at Sprout Social, I work with our customers to help them uncover the power of social across their business, from optimizing digital workflows to making the most of the tools in their martech stack. The data helps me make that business case to bring our trained support engineers into the process,” says Loren.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Webbiquity SMM

DECEMBER 26, 2012

It was viewed as being about name recognition and industry credibility, not something as mundane as lead generation. Wendy Marx interviews Brian Kardon, CMO at Lattice Engines and formerly with Eloqua and Forrester Research, about PR and its integration with B2B marketing, social media and lead generation efforts.

Tips 202

Tips B2B Journal SEO 202

Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Coverage in industry publications is a powerful form of word of mouth typically reserved for brands doing something truly noteworthy. Search engines? The reality? Brand ambassadors.

Conversation 137

Conversation Review Marketing How To 137

Twenty4 Social

OCTOBER 12, 2020

Another amazing app is PLANNTHAT , they have some awesome tools and can now also post to LinkedIn ! INDUSTRY NEWS. A MEME FROM YOUR INDUSTRY. Post at least once per day to stay on your audiences newsfeed! IDEAS FOR WHAT TO POST ON INSTAGRAM ACCOUNT DAILY. INSPIRATIONAL QUOTES. INSPIRATIONAL / PERSONAL STORY. GIRL BOSS QUOTES.

Instagram 52

Instagram Tips Influencer Curation 52

Webbiquity SMM

SEPTEMBER 9, 2013

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.” Experiment. Experiment.

Directory 196

Directory SEO B2B Real Estate 196

Hootsuite

APRIL 15, 2020

For example, #EachforEqual and #IWD2020 were used across social media platforms, including LinkedIn, on International Women’s Day. Same with Facebook, Pinterest, LinkedIn or any other platform—sometimes less is more. On Instagram and LinkedIn, users can follow hashtags as well as other users. Help your target audience find you.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

BeingOptimist

MAY 17, 2023

In today’s competitive industry, it’s important to find effective ways to increase sales if you want to achieve long-term growth and success. Here are the strategies that will enhance your sales engine, from lead generation to nurturing to conversion. 

Strategy 75

Strategy Software Campaign Conversation 75

Waxing UnLyrical

DECEMBER 7, 2016

We partnered with roughly 10 industry influencers, whom we frequently trade content with, to help share our news. We leveraged LinkedIn Pulse and several employees’ blogs to create a communal narrative about the funding. Leta Soza , our director of PR engineering and operations, wrote A Journey Into the PRTech Unknown.

Press Release 100

Press Release Startup News Journal 100

Pam Moore

JULY 13, 2020

Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. It's also how you achieve a positive ROI on every piece of content you produce.

eBook 141

eBook Content Findability Template 141

Oktopost

JANUARY 5, 2021

In some instances, they make their way into the product demonstrations used by sales executives and sales engineers. You look at their job titles, you identify the industry they work in, the country where they are domiciled, maybe their age, their academic credentials, maybe their gender, or how long they have been in the role.

Data 131

Data B2B Statistics Social Media 131

Hootsuite

SEPTEMBER 7, 2022

To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. That means the keywords you add to your bio can help your account get discovered through in-app searches and general web search engines. LinkedIn bios.

Template 145

Template Templates Social Media UGC 145

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245