Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence. As of the first quarter of 2023, Facebook had 269 million monthly active users in the US and Canada.

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Brands Facebook Influencer Campaign 130

Jon Loomer

JUNE 7, 2023

This question comes up every now and then, and I want to address it. Is there a certain percentage of your budget that you should set aside for remarketing to current customers and website visitors? This is actually a fun example of content that was inspired by questions given to my AI chatbot. I didn’t like the answer that my bot gave, but the reason its answer was insufficient is that this is a topic I haven’t discussed much.

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Facebook Buy Software Advertising 173

The Social Media Hat

JUNE 7, 2023

Insights from the experts on how to leverage LinkedIn today. The post 3 Effective LinkedIn Content Marketing Strategies for B2B Marketers appeared first on The Social Media Hat.

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B2B LinkedIn Strategy Marketing 159

Social Media Today

JUNE 8, 2023

Instagram's reps are in talks with various celebrities about joining the app - including Oprah and the Dalai Lama.

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Twitter Instagram 187

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Social Media

Oktopost

JUNE 6, 2023

Clare Cavanaugh reveals how to gamify advocacy to hit your goals and maintain advocate engagement Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Being a marketing professional in a regulated industry is already a challenging task. Add a long buyer cycle into the mix, and the need for a strong strategy becomes even more crucial!

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Engagement Apple How To Startup 118

Jon Loomer

JUNE 5, 2023

Facebook ads of yore were a collection of advertising obstacle courses and brain-bending puzzles. Meta wants today’s advertising to be as simple as the press of a button. Case in point: The ability to automatically apply delivery recommendations. You’re likely seeing a constant stream of delivery recommendations these days. You can take it a step further and accept them all.

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Campaign Overview Advertising Types 169

Social Media Today

JUNE 5, 2023

A new internal report shows that Twitter's ad intake has continued to slide under Musk's leadership.

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Report Twitter 184

Hootsuite

JUNE 7, 2023

There’s more to life than likes. For example, there’s engagement rate. Knowing your Instagram engagement rate—and developing a social media strategy to maintain or improve your engagement rate—is an essential part of finding success on the platform. Especially if you’re using Instagram for business : engaged followers are much more likely to become customers than followers who simply scroll by your content.

Engagement 114

Engagement Instagram HootSuite FAQ 114

Amy Porterfield

JUNE 8, 2023

Listen on… Is Your Business Keeping Up? The Top 7 Digital Marketing Updates & Trends To Be Aware Of The State Of The Digital Course Industry & What You Can Expect In The Next Year Holy smokes, things in the digital marketing world are moving fast. From chatbots to ChatGPT, it seems like […] The post #579: Must-Know Online Marketing Industry Updates & Trends For 2023 appeared first on Amy Porterfield | Online Marketing Expert.

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Industry Trends Marketing Course 114

The Social Media Hat

JUNE 5, 2023

Partnership Unpacked, Episode 24, with Colin Levy The post Why Legal Tech Matters In Partnerships w/ Colin Levy appeared first on The Social Media Hat.

Social Media 106

Social Media Marketing 106

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Social Media Today

JUNE 4, 2023

The future of Twitter is 'X.com', which could soon see the Twitter name disappear.

Twitter 198

Twitter Brands 198

Ignite Social Media

JUNE 8, 2023

Getting your content shared on social media is one of the most challenging parts of being a marketer. But what's really the formula for creating shareable content? Crafting engaging and shareable content is the key to unlocking greater reach and interaction on social media platforms. However, with constantly evolving algorithms and an overwhelming influx of information, ensuring that your content gains traction has become increasingly challenging.

Social Media 91

Social Media Content How To Meme 91

Laurel Papworth

JUNE 9, 2023

Let’s explore Shapeshifting. That very human talent to change and adapt with curiosity and exploration. How will we adapt to artificial intelligence, especially in a job market that suddenly looks VERY different? “GPTs on GPTS” the report from OpenAI, OpenLabs Research and the University of Pennsylvania gives very interesting insight into the jobs that will impacted – hundreds of them – from 19% exposure to 100%.

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Avatar System Data Course 98

Amy Porterfield

JUNE 7, 2023

Listen on… A 3-step process for living more, working less, and lightening your mental load with Rebecca Blackburn We’ve all been there before…. Maybe you’ve got what feels like a hundred plates spinning in the air, and one of them is about to come crashing down. Or maybe your business is going really […] The post #578: What To Do When You’re Maxed Out & Ready To Quit With Rebecca Blackburn appeared first on Amy Porterfield | Online Marketing Expert.

Process 98

Process Marketing Products 98

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Social Media Today

JUNE 5, 2023

New research from VidMob shows how brands in a growing luxury goods market are driving results with paid ads targeting business professionals.

Brands 153

Brands LinkedIn Research Marketing 153

Forbes Social Media

JUNE 5, 2023

The D'Amelio family is making their mark with D'Amelio Footwear. A brand that combines style and comfort. I interviewed Charli, Marc and Heidi D'Amelio at their event.

Fashion 98

Fashion Eventful Brands Social Media 98

Hootsuite

JUNE 5, 2023

Receiving a donation for your nonprofit is the absolute best. It’s amazing, delightful, a perfect experience, 10/10, would recommend. But asking for that money? An awkward, terrible, tedious grind. Uggghhh. We just want to save the children nowwww. Luckily, we live in an age where asking for donations is the easiest it’s ever been. As long as your nonprofit organization has a social media account , you’ve got a platform to help spread the word and mobilize support for your cause — no door-knocki

Examples 91

Examples Social Media How To Template 91

Audiense

JUNE 8, 2023

It has been said that beauty is in the eye of the beholder. In the modern world, this has never been truer, with the beauty industry striving to cater to all shapes, sizes, ethnicities and aesthetics.

Marketing 78

Marketing Industry Analysis 78

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

Social Media Today

JUNE 5, 2023

Reddit's looking to increase its API pricing to recoup more money from generative AI developers, but the move could price out smaller firms.

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API Price Reddit 151

Forbes Social Media

JUNE 8, 2023

The DeSantis presidential campaign published a new video to social media this week criticizing Donald Trump for refusing to fire Anthony Fauci. But the images are fake.

Video 97

Video Campaign Publishing Social Media 97

Hootsuite

JUNE 6, 2023

Hey [insert your name here]! You must be tired from all that [insert exhausting work task here]. Let’s make your job at [insert company name here] a little easier: this blog post contains over 200 templates for Instagram , so you don’t have to start your content from scratch. Scroll on to find templates for Instagram posts, carousels, Stories, Reels, contests, internal reports and more.

Template 89

Template Templates Instagram HootSuite 89

Buffer Social

JUNE 5, 2023

When I started my digital marketing company, BDY Consult , seven years ago, I kept running into a problem that’s all too common for mission-driven founders. The customers who I most wanted to serve—small business owners and solopreneurs, particularly in historically underserved communities—could rarely afford my services. I’d hop on a free consultation call with prospect after prospect who was so excited about how I could help them grow—but when it came to talk

Small Business 81

Small Business Newsletter Resources Consultant 81

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Learn the 10 worst social media marketing mistakes and how to avoid them.

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Social Media Today

JUNE 9, 2023

The new features come as Reddit continues to refine its revenue strategy, a move that has sparked a battle with users, many of whom are threatening to go dark.

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Reddit Products Features Strategy 134

Forbes Social Media

JUNE 8, 2023

Propagandists have continued to share videos across social media in an effort to "prove" Moscow's claims that a number of the tanks have been destroyed

Video 99

Video Social Media 99

Hootsuite

JUNE 5, 2023

I n writing this introduction, roughly 40 different Blue-related jokes ran through the writer’s mind. Overwhelmed by choice, she decided to spare her audience (that’s you) from her subpar dad humor and simply introduce the piece on Twitter Blue. Hello, fellow tweeters, creators, and marketers! It pleases me to introduce a guide to Twitter Blue. We’ll cover the features and benefits of a Twitter Blue subscription, how it works, and how much it costs.

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Badge Twitter Cost Price 84

Buffer Social

JUNE 6, 2023

"My hand is shaking. How can I draw?"   This simple DM I received from a student late one night resulted in a single Instagram post that earned nine million views and doubled my following in just three months. View this post on Instagram A post shared by ANNA SOKOLOVA (@annasokolovaartist) This type of virality wasn’t always the norm for me.

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Template Templates Instagram Engagement 74

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Discover just how easy it is to boost SEO with social media.

Social Media

Social Media Today

JUNE 8, 2023

Instagram's reps are in talks with various celebrities about joining the app - including Oprah and the Dalai Lama.

Twitter 155

Twitter Instagram 155

Forbes Social Media

JUNE 7, 2023

Bipartisan Senate leaders are pressing TikTok CEO Shou Zi Chew to explain testimony that runs counter to findings in recent reporting by Forbes.

Report 100

Report Policies Data Social Media 100

WebInKnow

JUNE 6, 2023

Apple iPod, Apple iPhone, Apple Watch. And now Apple Vision Pro, “a revolutionary spatial computer that seamlessly blends digital content with the physical world, while allowing users to stay present and connected to others.

Apple 62

Apple iPhone Press Release Content 62

Buffer Social

JUNE 8, 2023

Welcome back to Creators Unlocked , a series where we interview creators about their best practices. Today, we’re spotlighting Lloyd George, a multifaceted creator, and entrepreneur. Lloyd’s dipped his fingers in all content pies, from podcasting to TikTok, consistently producing engaging content for his audience. 💡 To keep up with Lloyd, check out his website , TikTok , LinkedIn , podcast , and subscribe to his newsletter.

Content 72

Content How To Collaboration Authentication 72

Social Media Today

JUNE 7, 2023

The disturbing report highlights significant flaws in Meta's detection systems.

Report 174

Report Instagram System 174