Social Media Today

MAY 26, 2019

Here are some key steps that all businesses need to take to implement an effective social media marketing strategy.

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Social Media Strategy Marketing 168

Social Media Today

MAY 31, 2019

Looking to improve your social media content performance? Check out these tips from contributor Melonie Dodaro.

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Social Media Tips Content 168

Postcron

MAY 27, 2019

Did you know more than 80% of accounts on Instagram follow a business ? That alone should tempt you to see how Instagram can work for your company. But success on Instagram requires more than just pictures—you also need to connect your activity to a business goal, and you need to attract the right people to engage with. You might have heard about people who gained thousands of followers in just a few days.

Instagram 83

Instagram Hashtag Influencer Collaboration 83

Sherrilynne Starkie

MAY 30, 2019

Once a month or so Mark Sutcliffe invites me on the PowerLunch. It’s a show where business people discuss the current events and the news stories of the day. Yesterday I joined Mark and Live Work Play Co-Leader Keenan Wellar and we discussed: Robert Muller’s brief statement to media. Ontario high school class sizes. proposed renovations at the Chateau Laurier hotel.

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Hotels Proposal Class Privacy 150

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Meltwater

MAY 28, 2019

As we head into graduation season, many newly minted PR professionals are hitting the job market and wondering about the best steps to take as they embark on PR career… Read More >>>.

Skills 167

Skills Marketing 167

Social Media Today

MAY 29, 2019

Marketing automation is steadily growing, and many companies are taking advantage of its benefits. According to research by Emailmonday, 51% of companies are currently using marketing automation, and more than half (58%) plan to adopt it. But while marketing automation.

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Marketing Research Company 167

Sherrilynne Starkie

MAY 28, 2019

Google is launching a visual refresh of the mobile search results page designed to increase transparency on the world’s favourite search engine. The new design puts a website’s branding front and center, helping users better understand where the information is coming from. Site owners can learn more about how to choose their preferred icon for organic listings here.

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Mobile Google Paid Search Engineering 150

The Social Media Hat

MAY 28, 2019

These 5 actionable tips can help you stand out among your competitors and effectively target your intended audience.

Tips 163

Tips Facebook Marketing 163

Social Media Today

MAY 29, 2019

LinkedIn has announced its pending acquisition of data analytics platform Drawbridge, which will provide new tools to help improve LinkedIn ad targeting.

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LinkedIn Platform Data Analytics 167

Ignite Social Media

MAY 31, 2019

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. We’re here to highlight those Snapchat announcements for you so you can see what ways your brand might use the platform to reach your audiences. Snap Games. They can be launched from the Chat bar within Snapchat and provide users with a way to instantly play games with their friends.

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API Marketing Mobile Feed 131

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A beginner's guide to social media automation tools and getting automation right.

Social Media

agora pulse

MAY 30, 2019

When Snapchat unveiled Stories in 2013, it didn’t seem momentous. The feature, which allowed users to string together photos and videos into an ephemeral collection that would disappear after 24 hours, was novel and fun—but did not feel like the sort of thing that would be adopted widely. How times have changed! Over the past six years, the Stories format has become incredibly popular with both consumers and marketers.

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Social Media Survey Social Media Management Instagram 129

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. You put so much effort into crafting a caption and all you end up getting is three measly likes. And one of them is almost always Linda from Marketing. And yet, there are some brands out there that are impressively strong at social. What secret social sauce do they use? And how can your brand get in on it?

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Social Media Management Social Media Brands Class 111

Social Media Today

MAY 25, 2019

New reports suggest that Facebook is planning to launch its own, on-platform cryptocurrency next year, which could change the eCommerce landscape.

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Report Facebook Platform 167

Ignite Social Media

MAY 31, 2019

They say April showers bring May flowers and Social’s in full bloom! So many new, fresh and exciting things are popping up on the social scene. Let’s dive into the May Social Media Trends! LinkedIn goes Live! LinkedIn Live is the newest update to come out of the working-world social platform. The ability to go live was the most requested feature among users.

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Trends Social Media Groups Groups 107

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

agora pulse

MAY 29, 2019

If you have been managing social media for a while, you are probably wondering, “Is using a native tool better than using a social media management tool?” After all, many rumors are floating around—like “social media algorithms will penalize you for using tools” or that “native tools are better because they are free.” Is all that true?

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Social Media Management Tools Social Media Authentication 108

Pam Moore

MAY 27, 2019

Have you ever thought about the quality of the human connections you make via social media? It's easy to get lost in the numbers, or to get over focused on followers, likes, shares, views, listens and the list goes on. It's easy to get lost in a sea of avatars and data insights. As marketing leaders we must remind ourselves that behind every click, share, like, view, listen and subscribe is a person, a human being.

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Data Brands Strategy Authentication 106

Social Media Today

MAY 31, 2019

LinkedIn has announced a new integration with Moat analytics, which will provide more insight into video marketing performance on the platform.

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LinkedIn Metrics Video Marketing 167

Unmetric

MAY 31, 2019

The world yesterday realized that meme culture is well and truly alive in South India, for all of a sudden, social users everywhere were praying for a fictional South Asian character. #Nesamani and #Pray_for_Neasamani were trending both in India and worldwide. Everyone was left scratching their heads, wondering just what was going on. Who is Nesamani?

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Meme Insurance Brands Construction 103

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

The Social Media Hat

MAY 30, 2019

Current requirements for Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube and SnapChat.

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Social Media YouTube LinkedIn Instagram 140

Socially Sorted

MAY 29, 2019

Looking for some free image and photo editing tools to finish off your great visual content creations? In this post I share 5 fabulous (and free) image and photo editing tools that are perfect for non-designers – and even designers – to create visual content for their. // Read More. The post 5 Free Image and Photo Editing Tools for Non-Designers appeared first on Socially Sorted.

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Tools Content Social Media Strategy 107

Social Media Today

MAY 29, 2019

A new report from eMarketer has shown that Facebook engagement is in decline, and looks set to continue that trend into the next two years.

Report 168

Report Engagement Facebook Instagram 168

Unmetric

MAY 30, 2019

In recent years, there has been a major shift in social from text to media-based conversations. Studies have recently pointed out that tweets with images get 150% more retweets than those without and Facebook image posts see 2.3X more engagement than those without. It’s no wonder that marketers have cashed in on this for according to Social Media Examiner , 80% of marketers use visual assets in their social media marketing activities.

Brands 95

Brands Analysis Analytics Campaign 95

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Learn the 10 worst social media marketing mistakes and how to avoid them.

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Amy Porterfield

MAY 30, 2019

Any Oprah fans out there? If you are a diehard Oprah fan like me, then you probably watched Season 25 of Oprah Behind the Scenes, and you probably remember Executive Producer Sheri Salata. She was also co-president of Harpo studios and OWN. I remember watching a scene from that special that showed Sheri waking up […]. The post #265: What to Do When Your Life (and Biz) Are Out of Balance with Sheri Salata appeared first on Amy Porterfield | Online Marketing Expert.

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Marketing 98

The Realtime Report

MAY 28, 2019

3 Ways Enterprise Businesses Share Vital Data Faster. Monetizing data is a front-and-center topic in today’s competitive business landscape. It makes sense that enterprises want to make the most of the data they’ve worked hard to amass over the years. Any given organization’s data strategy depends heavily on the analytics tools they make available to employees—like self-service analytics tools that help employees pull their own insights from data without having to depend on specialists to help.

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Data Collaboration Analytics Embedding 79

Social Media Today

MAY 31, 2019

Twitter has launched a new alerts tool in India which will send push notifications and links to Moments related to the 2019 Cricket World Cup.

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Notification Twitter News Features 158

Forbes Social Media

MAY 25, 2019

“(T)here’s an enormous opportunity to talk about sustainability and environmentalism in a way that make(s) it exciting and interesting and accessible,“ Celebrity stylist Laura Jones realized the fashion industry she had spent her career in was damaging the environment and resolved to do something.

Fashion 89

Fashion Industry 89

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Meltwater

MAY 30, 2019

Picture this. It’s 9 AM. Coffee is brewing and you’ve just logged into Twitter to catch up on this morning’s news. You scan to find out what people are getting… Read More >>>.

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Conference Industry How To News 78

Quintly

MAY 28, 2019

Social media platforms are, undoubtedly, a force to be reckoned with when it comes to many aspects of our lives, so it should come as no surprise that marketing and advertising is no exception.

Social Media 75

Social Media Strategy Marketing Advertising 75

Social Media Today

MAY 30, 2019

A new report from SocialInsider has looked at rising Facebook video trends, and revealed some interesting considerations and insights.

Trends 168

Trends Video Study Facebook 168

Forbes Social Media

MAY 28, 2019

The balloon release at the Indy 500 is a good reminder of how bad they are for the environment.

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Buffer Social

MAY 28, 2019

What if you had a magic wand and could make any change you wanted on social media ? Quite a question, right? Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. We pulled up all the latest news and changes so that you’ll know what to expect next on social.

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Instagram Social Media Feed Feedly 75