Janet Fouts

APRIL 21, 2021

Joy? Really? In these times when life is so challenging? YES, it’s even more important when we are living and working in turbulent times when we are struggling with seeing the source of joy in our lives. Maybe even feeling selfish and a little guilty for being happy. If you are like most of us in today’s busy world you might be feeling like: You know you need to take time to fill your own energy stores, but you feel guilty taking the time for yourself.

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Energy Groups Groups Course 235

Social Media Today

APRIL 20, 2021

YouTube is expanding its slate of sponsorship opportunities via YouTube Select, giving brands more ways to attach their promotions to specific moments and themes.

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YouTube Brands 216

Socialmedia.biz

APRIL 23, 2021

From politics and healthcare to news about global problems like climate change, social media disinformation has reached epidemic proportions and is likely to keep getting worse. According to the Pew Research Center, at least one in five Americans admit to getting the bulk of their political news from social media platforms like Facebook and Twitter.

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Social Media News Research Platform 194

Ignite Social Media

APRIL 2, 2021

This post was originally publish on Forbes on March 15, 2021. It’s been a rough year for pretty much everyone. And social media has become a less friendly place along the way. That’s why it’s important to check in on your team that is working hard to make social media management seem effortless. At Ignite Social Media , we do nothing but social media marketing.

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Social Media Management Social Media Brands Guidelines 190

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Awario

APRIL 14, 2021

If your social networks are not effective, you need to analyze your recent activities carefully. In this article, you will find the list of common B2B social media marketing mistakes that all marketers sometimes make. Check if you make these mistakes and learn how to fix them.

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B2B Social Media Marketing Social Networking 184

Audiense

APRIL 14, 2021

Let’s ask the question again: will marketing become more human thanks to technology? For the B2B sector, the answer is yes, according to Forrester. For a few analysts at the global market research company, in 2021 technology will help enhance marketers’ and sellers’ human touch. “COVID-19 has changed B2B marketing and sales - perhaps forever. Savvy marketers and sellers will seize the moment and transform their approaches to become truly buyer-centric”.

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B2B Marketing Research Questions 184

Social Media Today

APRIL 29, 2021

Instagram has published the first edition of its new 'Instagram Insider' digital magazine, highlighting key content trends and influenctial creators.

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Instagram Trends Platform Publishing 218

Socialmedia.biz

APRIL 22, 2021

Increasing a local business clientele through social media might be challenging. With such a huge competition on Instagram, standing out from the crowd is getting harder and harder over the years. Instagram is now estimated to have 1.074 billion users, 73.5 million more than its number of users in 2020. Imagine how many of these are brand accounts. The importance of having a brand Instagram.

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Instagram How To Social Media Brands 177

Oktopost

APRIL 26, 2021

One of the big problems with social media today is that too many individuals and businesses are using it as a push channel. What do I mean by that? It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it.

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Engagement Social Media How To Hubspot 156

Awario

APRIL 20, 2021

An ad campaign taking a position on social issues often causes backlash. However, it always increases brand awareness. Read how pros use one of the controversial marketing trends and what marketing issues they often struggle with.

Issues 170

Issues Brands Marketing Trends 170

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Audiense

APRIL 6, 2021

You put work into making sure your products are of the highest quality. But if you sell hot dogs and your marketing campaigns only reach vegetarians, it doesn’t matter how amazing the product is. Understanding your audience is a basic prerequisite to finding and maintaining any success as a business, and performing audience analysis is how you achieve that.

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Analysis Campaign Products Marketing 173

Hootsuite

APRIL 19, 2021

If you’ve ever scrambled to get regular content published to your brand’s Facebook Page, you’ve probably wondered if there’s a way to schedule Facebook posts ahead of time. Well, there is! When you schedule Facebook posts, managing a social media content calendar becomes far more efficient. Scheduling posts can help your brand post consistently and stay on top of posting schedules.

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HootSuite Facebook How To Template 145

Social Media Today

APRIL 29, 2021

Snapchat has published its second Diversity Annual Report, which outlines the various ways in which the company is looking to maximize inclusion and equality.

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Tools Report Publishing Company 209

Socialmedia.biz

APRIL 25, 2021

Social media platforms can be an amazing way to increase sales for realtors. It’s free advertising and a great way to get referrals and connections. But only when done correctly. It takes more strategy than just posting a picture of the front of a property with some details. So if you want to start a Real Estate Social Media Marketing plan from scratch where do you begin?

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Real Estate Social Media Marketing How To 171

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WebInKnow

APRIL 23, 2021

Less than five minutes into a demo by CEO Kate Chernis Bradley of the Lately artificial intelligence platform for creating social media posts, I knew I wanted to use it in my work. And by the end of our short Zoom call, I knew I also wanted to invest in the company and serve as advisor. It’s been several months since I became involved, and I’m even more excited about Lately now that I have been using it.

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Social Media Platform Company Analysis 145

Sprout Social

APRIL 14, 2021

The TikTok boom is in full effect. Since the platform first became available in the U.S. in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok?

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Trends Influencer Strategy Hashtag 145

Later

APRIL 30, 2021

Instagram is working on a new suite of tools to help influencers and creators make money on the platform. . The company announced it is developing three major new monetization features for creators: Creator Shops, affiliate commerce, and a “branded content marketplace.”. Here’s everything you need to know: What Are the New Instagram Creator Monetization Features?

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Features Instagram Affiliate marketing Influencer 123

Hootsuite

APRIL 14, 2021

While you’ve probably already included platforms like Twitter and Facebook in your social media strategy , WhatsApp could be equally as important to your brand. That’s right: WhatsApp isn’t just for texting your coworkers or video chatting with your family in a different city. It can be used for business, too. WhatsApp Business was created specifically with small business owners in mind.

Tools 140

Tools Tips How To HootSuite 140

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Social Media Today

APRIL 21, 2021

With Apple confirming that its controversial IDFA update is being rolled out from next week, Facebook has sent out a reminder to advertisers.

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Apple Advertising Facebook 218

Amy Porterfield

APRIL 1, 2021

Customer testimonials can help you grow your business online and expand your reach Your digital course and online business success will skyrocket when you have glowing testimonials to share with the world Are you interested in significantly increasing your sales, boosting your lead magnet sign-ups and email subscribers, or growing your audience exponentially?

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Course Sample Samples Marketing 120

Quintly

APRIL 13, 2021

While some brands are trying to decide if influencer marketing is relevant for their long-term strategy, early adopters have moved to the next thing: partnering with nano-influencers. Is collaborating with nano-influencers a new trend in social media marketing or the latest fad? In this article, we go through the advantages of such collaborations and how brands or marketing agencies can ensure results.

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Influencer Marketing Collaboration Trends 116

Sprout Social

APRIL 22, 2021

While TikTok is newer to the world of social media, there’s no denying its popularity – especially with younger generations. Although TikTok content is more specific with its narrow focus on short, viral-ready videos there are many ways brands can still see success. However, in order to know if TikTok makes sense for your brand , you need to understand some basic TikTok stats such as demographics and user behavior that can inform what opportunities exist for your brand.

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Marketing Statistics Platform Influencer 141

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Forbes Social Media

APRIL 3, 2021

The personally identifying information of more than half a billion Facebook users leaked online Saturday, made available for free on a hacking forum Saturday. Full names, phone numbers, email addresses, and locations were exposed in the leak.

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Data Forums Facebook Social Media 115

Hootsuite

APRIL 12, 2021

An employee engagement social media strategy doesn’t have to be complicated. Simply involve employees in your social strategy to keep them more engaged at work while extending your social reach. The Edelman Trust Barometer shows that people have much higher trust in regular employees (54%) than in a company’s CEO (47%). Their trust in a company’s technical experts is even higher (68%).

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Engagement Social Media Strategy Tools 139

Social Media Today

APRIL 22, 2021

Facebook has outlined its latest approaches to refine its News Feed algorithm, which could have an impact on your Facebook content planning.

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Feed Feedly News Facebook 218

Amy Porterfield

APRIL 15, 2021

How Much Does It Actually Cost To Start & Successfully Grow A Biz with Jamie Trull In this episode, she and I help you get clear on finances and the secrets to saving money, so you can run a successful (and lucrative) business. If you’re anything like me you may have fallen for shiny object […]. The post #372: How Much Does It Actually Cost To Start & Successfully Grow A Biz with Jamie Trull appeared first on Amy Porterfield | Online Marketing Expert.

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Cost Marketing 114

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BeingOptimist

APRIL 17, 2021

Books have always been considered to be our best friends. Unlike human beings, books have a positive influence on building our personalities. The prime time to build character is, of course, our youth. The 20s is an exciting decade. It shows the ultimate battle of life. . The dilemma of being someone between a naive kid and a responsible adult makes you more puzzled at this time.

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Buy Class Publishing Eventful 111

Sprout Social

APRIL 29, 2021

The marketing department used to be the mouth of an organization—developing content and communicating messages to support sales. I think back to when I started in the field and my role was all about creating one-sheets, building presentation decks, planning events and helping to support advertising and awareness goals. Now, the role of marketing has fundamentally evolved, changed and grown.

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Marketing Social Media Management Team Campaign 139

Later

APRIL 16, 2021

One invite at a time, Clubhouse is positioning itself as an engaging marketing tool for your brand. . The trending audio-only app presents a world of opportunity to build community, connect with listeners, and set yourself apart as a thought leader in your industry. Ready to jump in on the Clubhouse action? We’re sharing 4 ways to establish an engaging marketing strategy — this is one conversation you’ll want to tune into!

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Marketing Collaboration Hosting Industry 111

Hootsuite

APRIL 26, 2021

Having a Google My Business (GMB) profile can be a great way for businesses of all sizes to boost brand visibility and get more customers. This free marketing tool from Google can be used to improve your SEO while providing customers with essential info about your business. But Google My Business can also be used for direct communication with customers.

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Examples Google HootSuite Notification 122

Social Media Today

APRIL 1, 2021

LinkedIn has added a new recruitment and training option called 'Skills Path' which enables employers to better qualify potential candidates.

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Skills LinkedIn Process Training 211