Writtent Blog

OCTOBER 24, 2013

In-depth white papers or ebooks with specific purpose. This might include how-to videos, detailed white papers on how the product has served to help others, or fun facts about your company. White papers. General topics regarding your products or services. Middle of the Funnel.

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Content Discount eBook FAQ 68

Waxing UnLyrical

MARCH 11, 2015

Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals. How to Develop Meaningful PR Measurement is a post from: Shonali Burke Consulting, Inc. ” ~ Sandra Fathi, Past President, PRSA NY.

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Metrics How To Discount Analytics 100

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

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Hitwise Content Blogger Consultant 117

Webbiquity SMM

MAY 10, 2011

Marketers need to do the best they can with measurement, but also think about how to move their social media followers, who are often near the top of the purchase funnel, into and along the sales process. Promote white papers / eBooks / reports for lead generation. Here are 20 ideas. Generate webinar registrations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Sprout Social

JULY 1, 2021

Now we’ll go into more detail on how to apply these functions to a B2B marketing strategy. Mid-page, the company inserted a free eBook on a very relevant topic for their target audience. The ebook demonstrates the company’s knowledge about the subject and hopefully reinforces that idea in the buyer’s mind.

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B2B SEO Travel Hubspot 122

Convince & Convert

AUGUST 21, 2015

highlight to tweet) Whether it’s blog posts, white papers, special reports, or internal content activation kits, the sales department is a wealth of ideas and content. One of the best ways marketers can learn how to respond to customers’ wants and objections is to work in the sales department for a few months.

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Collaboration Content Marketing Issues 60

Idaconcpts

JUNE 4, 2014

Just look at how often Google changes the rules and metrics for SEO! We thought—given some of the recent changes, that it might be nice to provide our readers with an overview of how to apply our “standard” skills in a way that incorporates the “newest” rules. Without further ado, here are today’s top 6 rules of digital marketing.

Marketing 151

Marketing Case Study Smart Phone SMS 151

yMarketingMatters

JUNE 22, 2012

This blog is all about how to do this. Offer an Awesome, Valuable Free Gift: Depending on your business, you may offer 20% discount, an eBook, a White Paper, 30-minute free consulting… 4. Obviously for email marketing to be effective, you’ve got to possess a list, right? TIP: Don’t ever, ever buy one!

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List Organization Tips Newsletter 257

Buffer Social

MAY 1, 2017

In episode #42 of The Science of Social Media , Molly shares the 5 key elements of a rock-solid Facebook ad and how to seamlessly integrate each into your next ad campaign. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. .” How to Craft the Perfect Offer – Ryan Deiss on Perpetual Traffic.

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Facebook CPC Avatar Social Media Management 103

yMarketingMatters

JUNE 22, 2012

This blog is all about how to do this. Offer an Awesome, Valuable Free Gift: Depending on your business, you may offer 20% discount, an eBook, a White Paper, 30-minute free consulting… 4. Obviously for email marketing to be effective, you’ve got to possess a list, right? TIP: Don’t ever, ever buy one!

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List Organization Tips Newsletter 217

Writtent Blog

FEBRUARY 27, 2014

They can even demonstrate how to use your offer without losing your prospects in logistics. Stories are generally easier to use in long-form content–think videos, blog posts, ebooks, case studies, white papers, or brochures – but tight, concise stories can be effective in short formats, too.

How To 89

How To Case Study Wikimedia Buy 89

Writtent Blog

MAY 24, 2013

Although you may come across numerous tips on how to stand out from the crowd with your content, there are still some great ways to turn readers into potential customers with your wise content marketing strategy. Conduct online surveys and original research to generate unique and valuable ebooks or white papers.

Content 71

Content Marketing Loyalty eBook 71

ProBlogger

NOVEMBER 11, 2014

Concerns like these are not uncommon when learning how to create a blog. For instance, “How To Start A Business” gets 40,500 monthly searches in the United States alone. Use white papers, government figures, research studies, and professional publications to prove your point. It’s what drives us to constantly improve.

Content 55

Content B2B How To Reputation 55

Kikolani

FEBRUARY 3, 2012

How to Gain 2,281 Subscribers—and Increase Traffic by 69%—in 27 Days – Today the author shows you how I increased blog traffic by 69% and gained 2,281 new blog subscribers in 27 days with this simple 3-step formula. The Resources Mashup. Blogging / Writing. Business / Career. Business / Career. Yet we know it’s good for business.

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Mashup Resources RSS SEO 113

ProBlogger

MAY 3, 2013

Corbett Barr teaches you how to get traffic because he has done it. A report, mini ebook, white paper or a short webinar works well. Grab her free ebook ‘9 New Rules of Blogging – Grow Your Business with Little Traffic, No Connections & Limited Hours. . What have you got on offer? No incentive to sign up.

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How To Blogger Tag Cloud eBook 55

ProBlogger

FEBRUARY 15, 2012

It’s about knowing how to rise through the ranks of the expert “hierarchy.”. Your blog is on this level if: You’ve drilled down your blogging topic to a more specific niche , such as skin care routines to help with acne, or how to get the best deal from credit cards. writing regular books or ebooks. People love credentials.

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eBook Blogger Training Industry 43

Rebekah Radice

JANUARY 9, 2017

How to Fill Up Your Social Media Calendar [Strategy + Template]. How a Social Media Content Plan Helps You Succeed. Here’s how to do that… Generate Content Ideas With Analytics. White papers. Checklists / How-to’s. Workbooks or downloads usually go hand in hand with eBooks or reports.

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Template Templates Social Media Strategy 131

Sprout Social

MAY 18, 2016

For instance, webinars or eBooks that specifically talk about how your product works. Some marketers make the case that free resources like toolkits, eBooks, white-papers and webinars should be considered lead generation instead of demand generation. dEMkCctEWE. — Neil Patel (@neilpatel) May 12, 2016.

Strategy 81

Strategy Marketing Report Resources 81

Buffer Social

DECEMBER 17, 2018

She talked about how critical lead magnets are in advertising. These could be templates, a checklist, blog posts, white papers, ebooks or lots of other great things. How to say hello to us. You’re essentially giving people something free in exchange for the permission to follow up.

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Social Media Marketing Curata Influencer 110

ProBlogger

MAY 3, 2012

How many free ebooks have you traded your email address for lately? White papers? It can be as simple as turning your digital ebook into a physical book using a service like Blurb or Lulu (which are great for inexpensively self-publishing books, booklets, photobooks, etc.), Been there, done that, seen it already.

How To 38

How To Apparel eBook Price 38

Writtent Blog

NOVEMBER 26, 2023

Balance short-term goals (such as 2-3 blog posts per week) with mid-term (like 1 webinar every month) and long-term goals (such as creating a video training series or an ebook). Mark them on your editorial calendar and consider how your content could build up and work toward those events. What events can your content work with?

How To 98

How To Press Release Template Templates 98

Josh S Peters

NOVEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Social Media for Lead Generation and Acquisition Social Media for Lead Generation and Acquisition Written on November 19, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment!

Social Media 113

Social Media ROI Newsletter Campaign 113

Webbiquity SMM

SEPTEMBER 4, 2012

After laying the foundation, the book steps through best practices for developing eBooks and webinars; business blogging; marketing through LinkedIn, Twitter and Facebook; making email social; B2B social mobile marketing; and integrating tradeshows with social efforts. . ” eBooks and white papers are complementary.

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B2B Social Media Review eBook 185

Convince & Convert

MAY 12, 2016

Let’s now complete the arc with how to convert your webinar audience into customers and future advocates. For attracting your webinar audience, I covered how to: Choose a relevant topic. For engaging your webinar audience, I covered how to: Deliver on what you Promised in the webinar invitation.

Tips 60

Tips Survey Hosting Metrics 60

Oktopost

APRIL 7, 2022

Before leading down to the middle of the funnel (MOFU) for the leads that have shown interest, through downloading white papers, reading testimonials, signing up for a free trial, etc. How Social Media Integrates into the Sales Funnel. How to Use Social Data Throughout Your Sales Funnel. Brand videos. Blog posts.

Social Media 118

Social Media How To Metrics B2B 118

Rebekah Radice

JANUARY 9, 2017

How to Fill Up Your Social Media Calendar [Strategy + Template]. How a Social Media Content Plan Helps You Succeed. Here’s how to do that… Generate Content Ideas With Analytics. White papers. Checklists / How-to’s. Workbooks or downloads usually go hand in hand with eBooks or reports.

Template 60

Template Templates Social Media Strategy 60

agora pulse

MAY 26, 2020

Here’s how to do so and examples of brands getting them right. But when your company publishes high-level content like ebooks (there’s an example!) or white papers, you’ll want to use them for lead generation. Create a landing page that wows your audience and helps you meet marketing campaign goals.

Social Media 150

Social Media How To Discount Campaign 150

Rebekah Radice

SEPTEMBER 5, 2017

In this episode of the Brand Authority podcast, you’ll learn how to quickly establish your social media brand strategy. How to Develop Your Social Media Brand Strategy. White papers. Checklists / How-to’s. Pick one, see how it performs, and move on to the next type of content. Case studies.

Social Media 111

Social Media Strategy Brands How To 111

ProBlogger

JANUARY 31, 2012

If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. How do you do this? Maybe you’ll show them how to pick stocks, lose weight, or grow an organic garden. What do I mean by that?

Content 42

Content eBook Analytics Statistics 42

Hootsuite

MAY 9, 2023

In this blog, we’ll teach you how to implement a successful content distribution strategy. It also includes any blogs and articles, white papers, or case studies you publish. Think ebooks, white papers, webinars, and any how-to content you’ve created. Social media channels.

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Tips Content HootSuite UGC 99

Pam Moore

MARCH 16, 2018

Good examples of social proof include testimonials, customer references, partner references, kudos from other thought leaders, examples of work completed, links to work completed, guest blogs you have contributed to, links to blogs where you and your content has been cited, white papers, ebooks, and the list goes on.

Brands 167

Brands Tips Engagement Training 167

Rebekah Radice

JULY 30, 2018

In this episode of the Brand Authority Podcast, I share the first of a three-part system on how to create your customized social media calendar. Listen in and learn how you can get your content into a manageable and holistic marketing strategy. How to Create a Social Media Calendar (and What You Need in It). White papers.

Social Media 121

Social Media Startup How To Case Study 121

Your Escape From 9 to 5

JULY 8, 2022

Bloggers need to embrace both and learn how to use them to maximum effect. So how can you make money from blogging? How to start a blog that makes money? How do they convince their boss to make a buying decision? Do they print off an ebook and put it on his desk? YouTube videos, white papers, podcasts?

eBook 52

eBook How To Smart Phone Engineering 52

Sprout Social

NOVEMBER 11, 2020

When it comes to establishing one’s brand as an authority, few resources get the job done like a data-driven white paper. Longer than your typical blog post and more in-depth than an ebook, a white paper is a well-researched piece of content designed to educate readers on a specific topic. Planning for success.

Strategy 128

Strategy Content How To Survey 128

Convince & Convert

APRIL 2, 2013

If your client is a weight loss clinic, for example, the article might be “5 Ways to Avoid Hunger While Dieting,” “How to Avoid Night Snacking,” or “What You Need to Know Before Losing Weight with the HGC Diet.”. Virtually the same deliverable – an article – but written to showcase expertise and published online. Write a case study?

Press Release 149

Press Release Strategy scribd Marketing 149

Rebekah Radice

SEPTEMBER 5, 2017

In this episode of the Brand Authority podcast, you’ll learn how to quickly establish your social media brand strategy. How to Develop Your Social Media Brand Strategy. White papers. Checklists / How-to’s. Pick one, see how it performs, and move on to the next type of content. Case studies.

Social Media 60

Social Media Strategy Brands How To 60

ProBlogger

APRIL 6, 2011

Let’s face it, how you make money from blogging is in serious flux right now. How to get you standing out in front of brands and agencies, and find new ways to make money from your blogging pedigree along the way. selling ebooks is a hit-and-miss affair for most. How to P.A.C.K. The thing is, flux brings opportunity.

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Blogger Brands Survey Cost 42