Koka Sexton

DECEMBER 7, 2020

We are going to talk about marketing strategy and execution for startups. So when you talk about marketing strategy and execution, there’s a lot that goes into it and I’m going to break it down as far as I can. Now, I believe that marketing is an art and a science that when businesses can go become predictable.

Strategy 103

Strategy Marketing Startup System 103

Waxing UnLyrical

AUGUST 2, 2018

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Segment your target markets.

Content 124

Content Brands Findability Marketing 124

Mindjumpers

JUNE 24, 2011

However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. According to an eBook (“100 AWESOME Marketing Stats, Charts & Graphs&# ) released by HubSpot , the average budget spent on company blogs and social media has nearly doubled in two years. HubSpot). >

Company 206

Company Hubspot eBook Diagrams 206

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. A blog analysis and monitoring company, more than 175,000 blogs are published daily and 1.6 million posts are published.

Blogger 90

Blogger How To Tips WordPress 90

Writtent Blog

DECEMBER 6, 2013

While the concept of branded content has been around for decades, the practice of publishing blogs, eBooks and whitepapers to the web is less than a decade old. Studies by the Content Marketing Institute have found that 61% of customers are more likely to buy from a brand who offers free content resources. It Adds Value.

Content 89

Content Marketing eBook Study 89

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. 3) Creative Software to facilitate content creation like the Adobe Cloud suite, video editing software, etc… 4) Publishing and Scheduling tools like Tailwind for Pinterest, Buffer, or.

Blogger 266

Blogger Company Social Media Curata 266

Lucy Hall

APRIL 28, 2015

Is my SEO affected if I publish the same content on my blog and Linkedin? I often hear people ask: If i am publishing duplicate content from my blog to LinkedIn or vice versa could this cause negative Search engine ranking results for my website or blog? You could publish the content to your blog and rework it for linked in.

SEO 60

SEO LinkedIn Publishing Delicious 60

Kikolani

AUGUST 16, 2016

If you’ve been involved in the marketing industry at all in the past decade, I imagine it’s pretty much impossible that you’ve avoided hearing about the benefits of content marketing. I look at most of the topics about the benefits of content marketing, and they always hit the high points well. Market research.

Content 60

Content Marketing Reputation eBook 60

Kikolani

AUGUST 16, 2016

If you’ve been involved in the marketing industry at all in the past decade, I imagine it’s pretty much impossible that you’ve avoided hearing about the benefits of content marketing. I look at most of the topics about the benefits of content marketing, and they always hit the high points well. Market research.

Content 60

Content Marketing Reputation eBook 60

ProBlogger

NOVEMBER 30, 2022

This type of series runs for a set period of time, and every post published on the blog during that time is (usually) part of the series. This approach works well if you want to create cornerstone content, or build up a piece of series content you might use later for an ebook or even the basis of a course. More on that later.).

How To 49

How To eBook Publishing Blogger 49

Twist Image

APRIL 28, 2017

How eBooks lost their shine: 'Kindles now look clunky and unhip' - The Guardian. "I Now we're seeing the sales of eBooks take a little dive (so it's not the device?). and interesting in the world of book publishing. book publishing. digital marketing. digital marketing agency. digital marketing blog.

Vimeo 58

Vimeo eBook Mobile YouTube 58

Twist Image

MAY 9, 2013

You can''t throw a marketer down a flight of stairs these days without hearing the terms, real-time bidding, big data, retargeting and native advertising tumbling off of their tongues. It has become so pervasive that it''s beginning to make social media, mobile marketing and plain-old digital advertising seem somewhat antiquated.

Adwords 84

Adwords Marketing eBook Advertising 84

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. More emails are being sent and more blog posts are being published on a daily basis than ever before in history. Let’s dive in!

Social Media 110

Social Media Marketing Curata Influencer 110

Writtent Blog

JULY 2, 2013

Without the advances of bold thought leaders, there would be a lot fewer creative marketing ideas floating around. Edgy, forward-thinking marketing can make or break a company, which is why we’ve chosen to highlight the thoughts and words of 10 of the sharpest content marketing heroes: 1. Gary Vaynerchuk - @GaryVee.

Marketing 108

Marketing SEO Campaign eBook 108

Writtent Blog

MARCH 4, 2014

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. Image credit: evernote.

Tools 111

Tools Content Marketing WordPress 111

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. Is content marketing required for professional services companies?

Content 144

Content Consultant Marketing Price 144

Buzz Marketing for Technology

JANUARY 14, 2010

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! Some people call it Content Marketing (Junta42) some people call it Inbound Marketing (HubSpot) but the meaning is basically the same. And I couldn’t help but agree.

Brands 213

Brands Hubspot Social Capital StumbleUpon 213

Convince & Convert

MARCH 27, 2012

Guest post by Joe Pulizzi, founder of the Content Marketing Institute and Junta42. Joe evangelizes content marketing around the world through keynotes, articles, tweets and his books, Managing Content Marketing and Get Content Get Customers. Is content marketing required for professional services companies?

Content 131

Content Consultant Marketing Price 131

Kikolani

JUNE 21, 2013

How Nathan Barry Made $12,000 in eBook Income in 24 Hours – Let’s take a look at the launch of Nathan’s first e-book, “App Design Handbook”, with which he made over $12,000 in the first 24 hours, and uncover what he did right. Search Engines / SEO. IFTTT: Your Recipe for a Simpler Marketing Task List – Confused about IFTTT?

Marketing 128

Marketing Yahoo Film Handbook 128

Twist Image

APRIL 28, 2017

How eBooks lost their shine: 'Kindles now look clunky and unhip' - The Guardian. "I Now we're seeing the sales of eBooks take a little dive (so it's not the device?). and interesting in the world of book publishing. book publishing. digital marketing. digital marketing agency. digital marketing blog.

Vimeo 40

Vimeo eBook Mobile YouTube 40

Convince & Convert

AUGUST 13, 2015

How important is content marketing? And it’s one reason why we should heed his vision on the value of content marketing. But are you making full use of your content marketing strategy ? Content marketing isn’t just about blog posts anymore. Creative content marketing creates buzz. Use Third-Party Content.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Then, read on for inspiration and ideas directly from a few accomplished ebook authors. Blogging / Content. consumer laws.

Mashup 130

Mashup Resources Products Press Release 130

Writtent Blog

OCTOBER 29, 2014

There’s quite a few factors that go into exceptional content marketing. Studies show that over 90% of marketers today are publishing custom content. It’s in your best interest as a content marketer to format your blog into short, easily-digestible chunks. Edit carefully, and never publish content hastily.

Resources 109

Resources SEO Research Class 109

Sprout Social

MAY 18, 2016

If you work in a fairly niche or new industry then a big portion of your time should be spent educating your market on the problem your product aims to solve, because they won’t always know that they have one. Show Your Product Market Fit. For instance, webinars or eBooks that specifically talk about how your product works.

Strategy 83

Strategy Marketing Report Resources 83

Convince & Convert

NOVEMBER 16, 2016

This means that social media marketing and search engine optimization work in tandem; what works well for one works for the other. This is done by strategically publishing optimized content on your social media pages based on a content calendar. Get more content like this, plus the very BEST marketing education, totally free.

SEO 60

SEO Social Media Engineering Hashtag 60

Writtent Blog

DECEMBER 22, 2013

No one needs conferences more than digital marketers. Inbound marketing is a rapidly-changing field, which is why opportunities to learn the latest strategies and best practices from thought leaders are invaluable. Adobe Summit: The Digital Marketing Conference – March 24-28, 2014. IRCE: Forward Mobility.

Conference 60

Conference Marketing Education Hubspot 60

Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. Video is now ubiquitous, Slideshare has become a prominent resource, ebooks are easy to create, and there’s a plethora of tools and sites with which to share the fruits of a digital author’s hard work.

Reputation 145

Reputation Content Curation Storify 145

Writtent Blog

SEPTEMBER 11, 2014

Major brands constantly make the news for social media posts and content marketing gone horribly awry. While 71% of marketers may be increasing their content, the smart ones are being selective about the quality and quantity they publish. Writing Samples. A writer who claims to understand SEO isn’t always what you want.

Tips 104

Tips Sample Samples Construction 104

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. Promote white papers / eBooks / reports for lead generation.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Kikolani

NOVEMBER 23, 2012

FBInfluence – Amy Porterfield, author of Facebook Marketing All-in-One for Dummies, is officially relaunching the Facebook Influence program at noon EST on Black Friday. Premise is the complete digital sales and marketing system for WordPress. Learn how to get real traffic, leads, and profits from your Facebook page.

Mashup 113

Mashup Resources Discount WordPress 113

Convince & Convert

FEBRUARY 26, 2013

Just four years ago, my friend Marcus Sheridan discovered the power of content marketing and rescued his nearly bankrupt pool and spa business. The Sales Lion ,” is a very in-demand online marketing consultant and speaker. Search engines and pay-per-click campaigns are likely to be your top draws. But it’s valuable.

Consultant 162

Consultant Press Release eBook Badge 162

OnlineRockersHub Marketing Blog

NOVEMBER 18, 2019

1) Write Meaningful, Search Engine Optimized Blog Posts. Your primary goal of pursuing a blogging career (or side hustle ) was because you wanted to write and publish valuable content. Remember you’re writing for human, first and search engine crawlers, second. This is what you should do. Start writing. 2) Promote your Blog.

Blogger 73

Blogger Influencer Forums Newsletter 73

Writtent Blog

APRIL 30, 2013

If your brand is paying for low-quality content marketing, you might as well be throwing your money away. There’s no room at the top of major search engines for information that’s thin, repetitive, or that doesn’t add value to your niche. Amit Singhai, a Fellow at Google has stated that content marketing isn’t just about content.

Reputation 87

Reputation Meme Case Study Engineering 87

Kikolani

SEPTEMBER 6, 2012

And while I’ve been trying to figure out what I was going to publish for you folks over here on Kikolani today, I’ve decided to mix a little of this, with a little of that. Having a HUGE Twitter following is really good for your overall marketing efforts. I provided some valuable screen-shots on RxSEO. Promoted Accounts.

Advertising 130

Advertising Platform Twitter Trends 130

Kikolani

OCTOBER 18, 2011

Blogging is like the minor leagues for this amazing new publishing model. On our two primary writing sites, Ghostwriter Dad and Collective Inkwell , we’re publishing a few relevant posts, and placing portions of the book live on our serialized fiction site. What role does social media play in your marketing strategy?

Questions 113

Questions Project eBook SEO 113

Kikolani

MAY 17, 2012

When I first started blogging, I didn’t really intend to make profit from it – using any form of online money making tactics, especially through affiliate marketing – since I don’t really find it that challenging, given that I work for one of the world’s biggest affiliate marketing training portal, which I first felt to be unfair.

Affiliate marketing 167

Affiliate marketing SEO Domain Name Consultant 167

Writtent Blog

APRIL 1, 2013

Content marketing is hot. As consumers increasingly use major search engines to discover brands, companies who provide high-quality information are able to capture interest, and business. 33% of the average B2B marketing budget is currently allocated towards custom content creation. Step #2: Carefully Source Brand Voices.

Brands 108

Brands Content B2B Wireless 108