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Stop Wasting Time on Social Media if You don’t KNOW Your Ideal Customer!

Pam Moore

You invest time and money each week creating content, posting social network updates, engaging with your community, updating and enhancing your digital and web properties. The return on investment in social media is simply not there. You did your research on the social networks. So you think you know your audience?

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Social Network Analysis - KM4DevWiki

Buzz Marketing for Technology

Social Network Analysis. 1 Social Network Analysis. 1 Social Network Analysis. Social Network Analysis. Social network analysis is the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities."

Analysis 100
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Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. Blogging is on the rise. Improve your image.

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Facebook: Reclaim Privacy Security and Safety

Laurel Papworth

Also a diagram on private to public social networks. And I know that it will sound odd to those who assume that “everything that goes online is for public broadcasting&# but my experience of Facebook is that it was the most private, gated social network online. Not my fault, blame Facebook. I kid you not.

Privacy 86
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How the Majority Illusion Can Supercharge Your Influence Marketing

Convince & Convert

As content marketers, it goes without saying that most of us spend the better part of our day on the web. We’re always on the hunt for a campaign or idea that will wow us or (preferably) click “Share” on social. For marketers, this means that consumers value what their friends and like-minded individuals share.

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Is Your Personal Brand Attracting the Right Audience?

Diva Marketing Blog

South Wired is the longest on-going social media/digital marketing conference in Atlanta. South Wired is 5 days packed with smart people talking about issues of how to succeed in the ever changing and challenging world of digital marketing. We''d start at ground zero, or the heart of social media, the people. .

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#1: Mistakes Companies Make on Twitter TIMELINES VELOCITY

Laurel Papworth

A common error by the way, this not understanding velocity in social networks. Anyway, I threw some diagrams to show the rather obvious difference in timelines between a traditional campaign and a social media one. In fact diagram 1. Diagram 3 can go either way. What will be your marketing mix?