Sprout Social

OCTOBER 4, 2021

Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now.

Data 124

Data Metrics Sentiment Analytics 124

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Social listening also helps you keep tabs on the social media sentiment toward your company and products. The Benefits of Listening.

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

SEPTEMBER 16, 2022

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. You can see exactly how these bots can assist with your customer service, sales, and marketing. Slush used JennyBot, a customer service chatbot, for a 20,000 person event in Helsinki. Get a Free Heyday Demo.

Examples 96

Examples FAQ Insurance Retail 96

Hootsuite

JANUARY 13, 2022

60% of marketers agree that authenticity and quality are equally important elements of successful content. Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. This is why people don’t trust marketers or advertisers. More cost-effective than influencer marketing.

UGC 145

UGC Content HootSuite Authentication 145

Sprout Social

DECEMBER 15, 2020

Brands are always looking for timely trends to jump on, but because of the lingering effects of 2020, marketers will need to adjust their approach to those trends in 2021. Of the 14,664 Tweets we analyzed, 48% of the Tweets had positive sentiment while 37% were neutral and 15% were negative.

Instagram 131

Instagram Comparison Sentiment Reddit 131

Sprout Social

FEBRUARY 13, 2019

For marketers it naturally raises several more questions: What do they say when I’m not in the room? The answers to these questions reach beyond brand and even marketing. Now you can use consumer and market insights to make more informed marketing and business decisions—and enact them all from one unified platform.

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Authentication Analysis Sentiment Tumblr 103

Hootsuite

APRIL 12, 2021

Route and Prioritize: Organize your teams and queues based on who can best respond to each customer, with automatic identification of high priority tickets by assessing customer information, topic, and sentiment. The events of the past year have shown how important it is to act quickly in a crisis, and social media is no exception.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Webbiquity SMM

JANUARY 24, 2011

Promote events through social media? Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics. Create animations?

Tools 206

Tools Social Media Lithium Sysomos 206

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. CoSchedule is a one-stop platform for all your marketing needs. G2Crowd Rating: 4.1.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

MAY 8, 2023

It’s important to understand how posting on TikTok at the right times can be a huge benefit to your TikTok marketing strategy. With future market trends changing quickly, it’s important to understand how trends start, evolve and influence. Are you looking to keep a pulse on sentiment and brand health? Users on average spend 23.5

Tourism 109

Tourism Travel Education Engagement 109

Keyhole.co

MAY 25, 2022

In fact, marketers use social data for various purposes. Studies have shown that 56% of marketers use social data for understanding their audience. With social media analytics, marketers get a peek into users’ lives and fetch valuable data to understand them better based on their interests, behaviors, and even demographics.

Analytics 52

Analytics Social Media ROI Metrics 52

Hootsuite

MAY 1, 2023

the marketing team, legal department, outside clients, etc.) Community manager: Community managers interact with the audience, respond to comments and messages, monitor for negative sentiment, and answer customer questions. Social media workflow tools Ready to make your social media marketing process flow like water?

Template 134

Template Templates Social Media Tips 134

Unmetric

OCTOBER 13, 2019

Sign up for a demo. This photo/video network has proven to be a great platform for brands to market their products. Influencer marketing. Influencers have proven to be a great way to appeal to a new market and increase brand reach and Victoria’s Secret has an army of influencers at its disposal. Here’s what we found out.

Social Media 99

Social Media Apparel Fashion Instagram 99

Keyhole.co

OCTOBER 7, 2020

That’s what sentiment analysis tools are for. In this blog, we’ll cover the basics of sentiment analysis tools, and why every company should use them. Then, we’ll give you a list of the top sentiment analysis tools on the market in 2020, including the pros and cons of each tool. What is a sentiment analysis tool?

Sentiment 59

Sentiment Analysis Tools Price 59

Twist Image

NOVEMBER 6, 2015

It happened after I took part in a virtual reality demo at a conference. This week, from that same event, is a conversation between Mark Zuckerberg from Facebook, Michael Abrash from Oculus and Steven Levy ( Backchannel , Wired and the author of In The Plex , Hackers and many more ). digital marketing agency. marketing blog.

Mobile 40

Mobile Sentiment Data Analytics 40

Hootsuite

JUNE 29, 2023

You don’t necessarily have to sit back and accept public sentiment. You can establish brand awareness by contributing to your community in concrete ways like sponsoring events, offering corporate donations, or facilitating employees’ participation in charity work. That’s where social sentiment tools come in. Get a free demo 8.

Reputation 106

Reputation Strategy Brands HootSuite 106

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. Influencer analytics tools are a type of influencer marketing tool designed to measure the performance and impact of influencer marketing campaigns. Influencer marketing trend analysis Social media users expect brands to read the room.

ROI 105

ROI Analytics Influencer Campaign 105

Hootsuite

JUNE 14, 2023

In today’s economic market, avoiding problems before they develop into full-scale crises is more important than ever. Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. Book a free Hootsuite demo today 2.

Banking 80

Banking Social Media HootSuite Sentiment 80

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

HootSuite 112

HootSuite Brands Price Collaboration 112

Hootsuite

MARCH 2, 2023

In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. In this article, we’ll share strategies and best practices that marketers can use to safeguard their brand’s reputation on social media. For marketers, brand safety is most relevant when running social media ads.

Social Media 97

Social Media Brands HootSuite Policies 97

Sprout Social

FEBRUARY 13, 2023

Customer data enables personalized social feeds and customer-centric marketing by making it easy to find your most engaged audience members. Customer data helps your brand narrow-in on your ideal target audience with your marketing and sales tactics. Request a demo of our integration today. What is customer data management?

Data 108

Data Social Media Tips Metrics 108

agora pulse

JANUARY 30, 2020

Do your social media marketing plans lack a strategy for YouTube? From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business. Live streaming is a huge marketing opportunity on YouTube.

YouTube 153

YouTube Screencast Findability Sentiment 153

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. This tool is a huge timesaver for social media marketers.

Analytics 105

Analytics Social Media Tools Price 105

Convince & Convert

JULY 1, 2016

Welcome back to Marketing Marvels, where I’m pleased to welcome my friend Tim Hayden, Vice President of Marketing at Zignal Labs. Zignal provides an incredibly powerful suite of social listening tools to social media marketers. He is the Vice President of Marketing of Zignal Labs. Jay: Hey, everybody.

How To 113

How To Widget Trends Report 113

Sprout Social

MAY 8, 2023

With the right LinkedIn marketing strategy , combined with these optimal posting times, you could see improved engagement. Businesses on LinkedIn are finding new ways to generate leads, find co-marketing partners, highlight company culture and attract talent. Are you looking to keep a pulse on sentiment and brand health?

LinkedIn 110

LinkedIn Tourism Travel Education 110

Keyhole.co

FEBRUARY 13, 2022

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. The right tool should give you the insights you need to reach your marketing goals. REQUEST A FREE DEMO. Agorapulse.

Analytics 52

Analytics Social Media Tools Price 52

Sprout Social

OCTOBER 22, 2020

As the drag queens danced in their Halloween eleganza, cars honked and I sipped the brand-sponsored drinks supplied, I grew curious about what other socially distanced drive-in events people are flocking to. It may come as no surprise, but movie screenings are still the most popular drive-in events—and in fact, there were roughly 28.6%

Meeting 87

Meeting Sentiment Sports Hosting 87

Unmetric

DECEMBER 10, 2019

Using Critical Mention, you can track and analyze your brand on social channels, stay on top of what’s trending in your industry, and gain insights on sentiment and trends. There is always a new trend making the rounds on social channels that has to be immediately incorporated into your marketing strategy to keep up with competing brands.

Social Media 126

Social Media Tools Price Analytics 126

Keyhole.co

DECEMBER 13, 2022

As a social media marketer, if you’ve been worried about the low Facebook engagement rate, you’re not alone. The recent changes in Facebook’s algorithms have got marketers sweating due to the consistent decline of organic reach. Leverage Facebook video marketing. What’s more, organic posts just reach 5.5% With consumers 2.4

Engagement 59

Engagement Strategy Facebook UGC 59

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? • Languages: Will you need to analyze foreign languages and do you have anyone in house to translate or will you need the tool to handle that? Demographics: Do you want to be able to filter by the demographics of the author? In other words, how accurate does it need to be?

Social Media 155

Social Media Radian6 Strategy SM2 155

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Additionally, Hootsuite is primarily marketed to small businesses but its pricing is quite prohibitive.

HootSuite 98

HootSuite Tweetdeck Social Media Management Comparison 98

Hootsuite

MAY 30, 2023

In fact, 71% of lawyers are currently getting clients from social media despite 43% of firms not having a marketing budget. Read on for how to create a winning social media marketing strategy for law firms. #1 Book a Demo How do lawyers and law firms benefit from social media? What should you post? Why do you do that?

Social Media 79

Social Media HootSuite Template Templates 79

Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. A social media campaign is a coordinated set of marketing actions across one or many social channels. Think infographics and how-to videos.

Campaign 131

Campaign Social Media UGC Metrics 131

Sprout Social

APRIL 18, 2024

That’s thousands of posts brands need to publish each year—way too much work for social media managers juggling strategy, reporting, influencer marketing and more. Share critical context with Calendar Notes Picture this: You know a major promotion or event is coming, but you haven’t received the details needed to craft the perfect post.

Features 123

Features Sentiment Social Media Management Report 123

Sprout Social

NOVEMBER 13, 2023

Many have gone through a challenging event themselves, or have seen it happen to other companies and they’re afraid of it happening to them. These alerts will help your team stay on top of current events, and be the first to know if a crisis is about to unfold. Here’s what we found: 1.

Organization 122

Organization Sentiment Pharmaceuticals System 122

Convince & Convert

APRIL 27, 2012

There are a lot, especially younger demos have lots and lots of Facebook friends. Jay : My problem is not with the celebrity athletes or the gin-soaked market researchers. The other thing I would point out too, and some of this research that we will release, some of this is research that we and others have released.

Insurance 115

Insurance Journal Research Hashtag 115

Unmetric

SEPTEMBER 19, 2018

Glossier is a unicorn in the beauty market and there’s no other way to put it. From transforming a beauty blog into a digital marketing machine, Glossier is a classic example of a successful content to commerce leap. This sort of smart, hype-inducing marketing worked wonders for the brand. The Launch Pad. Good morning.

Social Media 141

Social Media Hashtag Instagram Meme 141