Add parenthood, volunteering and basic self-care into the mix—all important parts of being “integrated” into the world at large—and, well, having eight arms would definitely be a blessing. Leah Nurik  is the founder and president of Gabriel Marketing Group, where she leads marketing and PR efforts for technology start-ups and innovators in the software and wireless markets. Today’s guest post is written by Leah Nurik. . Integrated marketing is the ‘buzz’ phrase of the moment in our industry. These professionals were the first to embrace email and email marketing. Listen and Learn. MORE >>

Signs and symbols are indeed only part of the definition. Let’s start with perhaps the most recognizable definition of a brand: “Simply put, a brand is a promise…. Here is an excellent definition from Fred Burt, Managing Director at Siegel+Gale , London, who provided his definition in a recent interview on brands that appeared in Blue Focus Marketing’s blog: “A brand is a reason to choose.”. Here is my favorite definition: “A brand is the sum total of the entire customer experience. Verizon Wireless   -   Point-of-Difference is in their DNA. MORE >>

4K signifies 4000 pixels (and varies from  3840×2160 to 4096×3072 in different devices) which is called ultra HD, and this resolution is nearly 4 times higher than the 1080 pixels HD (high definition) which most HDTVs and HD recording cameras, camcorders and mobiles aim for right now. In  fact I realized this as I stumbled upon this Ultra HDTV which Sony claims is the highest resolution TV they ever made - a huge XBR-84X900  84 inches 4K Ultra HDTV  with 3840×2160 resolution for playing all those 4K Ultra High Definition movies in exceptional high clarity. Gadgets MORE >>

He is one of only two individuals certified by the MMA to train professionals and students on mobile marketing definitions, techniques and benefits. Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. In this column and across my other posts, I have often called out Facebook, Google and other companies  for privacy invasions that torpedo any trust that we as consumers can possibly have in the resolve of these Web giants to respect the integrity of our personal data. m still waiting. According to PC World , Google does have regrets. MORE >>

He is one of only two individuals certified by the MMA to train professionals and students on mobile marketing definitions, techniques and benefits. Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. It was the brands that told us with their increased marketing spends that 2010 was The Year of Mobile. Now consumers are the ones showing us through their actions — reaching for their mobile phones at every step of the consumer journey, from researching products to making purchases — that this is the Year of Mobile Commerce. It did. MORE >>