Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Combine positive brand sentiment with high brand recognition and you get fans. Fast food, retail, sports—those brands can get experimental. Fans beget more fans.

Strategy 131

Strategy Brands Hubspot Survey 131

Sprout Social

JUNE 22, 2021

Sprout data reveals 54% of marketers say video is the most valuable content for achieving their brand’s social goals, making YouTube a prime candidate for brands. LinkedIn is a powerful platform for lead generation ; brands are able to hypertarget their professional audience using rich demographic data and interest-based filtering.

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Platform Social Media Tumblr Reddit 119

Twist Image

APRIL 25, 2013

it tells a story that captivates our imaginations and connects us to a brand - and to others who share in the brand sentiment. Data + Testing + Web + Mobile + Social + Local + Personalization = gold. Great advertising is magic. It does more than sell. It is art for money''s sake. It weaves a complex story.

Marketing 99

Marketing Advertising Sentiment Buy 99

Bill Hartzer

NOVEMBER 2, 2021

And do the initial research. I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. Just think. An attorney (or attorneys) got paid to write those 16,728 words. And edit it.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Sprout Social

MAY 13, 2020

While some agencies might have bigger budgets and teams, marketers can level the playing field by leveraging social data. This piece will discuss how agencies can use social data and tools to grow their business, level-set client expectations and align internal teams. Use social data and tools to attract new clients.

Class 119

Class Data How To Metrics 119

Keyhole.co

APRIL 26, 2023

And while these are all great resources, the most valuable insights are most often found directly within your social data. Twitter Analytics Explained While Twitter isn’t the most crowded social platform out there, it’s still the go-to platform for live conversations about news, TV, and sports.

Analytics 52

Analytics Twitter Data How To 52

Hootsuite

JULY 15, 2020

Data: Good data allows you to monitor your efforts, report on your success, and revise your strategy as needed. It's all about the data! Do thorough audience research. Your buyer personas need to be based on real-world data, not gut instinct. Compile data on your existing customers and social audience.

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Template Templates How To Tourism 145

Sprout Social

FEBRUARY 28, 2022

To better understand how a social media movement aligns with your values, you’ll need to put your research cap on. You can do some hashtag research or use native analytics tools, but both of those options are fairly time-consuming and time is of the essence. It sounds simple, but it’s easier said than done.

Brands 115

Brands Meme How To Advertising 115

Hootsuite

MAY 3, 2023

YouTube SEO includes various strategies, such as keyword research, script optimization, link building, and more. Find primary, secondary, and long-tail keywords Like on Google, keyword research is an essential part of SEO for YouTube. Keep in mind these tools aren’t pulling data from YouTube specifically.

SEO 111

SEO YouTube Embedding Hashtag 111

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? But social media is a data beast! You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Start Free Trial.

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

AUGUST 11, 2022

According to Sprout Social Metaverse listening data from January 10–March 10, 2022, there was a 102% increase in conversations about the metaverse with a positive sentiment of 91% on Twitter. You wouldn’t dive into a traditional campaign without any research. Welcome to NIKELAND on @roblox , where sport has no rules.

Brands 120

Brands How To Avatar Project 120

Keyhole.co

JANUARY 26, 2023

And while these are all great resources, the most valuable insights are most often found directly within your social data. Twitter Analytics Explained While Twitter isn’t the most crowded social platform out there, it’s still the go-to platform for live conversations about news, TV, and sports.

Analytics 52

Analytics Twitter Metrics HootSuite 52

Sprout Social

DECEMBER 4, 2019

In this blog post, we’ll take a closer look at how four brands use Sprout Social to address four key business needs: social media management, customer care, employee advocacy and data and intelligence. It was clear that if we had a good platform that allowed us to track data, we could do it in a more efficient and smarter way.”.

Strategy 62

Strategy Brands Social Media Management Curation 62

Hootsuite

APRIL 11, 2022

29% of conversations in sports equipment retailer Decathlon’s chatbot happened outside of opening hours. Customer feedback and market research should be the foundation of your marketing strategy. Monitor brand sentiment. Sentiment analysis consists of three categories: positive, negative, and neutral. Collect feedback.

Retail 97

Retail FAQ How To Survey 97

Keyhole.co

NOVEMBER 10, 2020

And while these are all great resources, the most valuable insights are most often found directly within your social data. While Twitter isn’t the most popular social platform out there, it’s still the go-to platform for live conversations about news, TV, and sports. Twitter Analytics are the perfect example. Learn when to tweet.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Sprout Social

OCTOBER 22, 2020

Social media data confirmed that movies, political rallies, sports screenings and spooky season are all taking place at the drive-in. Of these activities, people have the greatest positive sentiment about: Concerts – 51% of messages were positive (16% negative, 33% neutral). California. New Jersey.

Meeting 87

Meeting Sentiment Sports Hosting 87

Keyhole.co

FEBRUARY 13, 2022

But social media is a data beast! You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Data is huge these days and BrandWatch is all about it. Viralwoot. Brandwatch.

Analytics 52

Analytics Social Media Tools Price 52

Sprout Social

AUGUST 16, 2023

Hudl helps over 200,000 teams across more than 40 sports analyze and refine their game play through video analysis technology. My tip for anyone transitioning from Social Studio to Sprout Social is to get ready for some great data coming into Salesforce. Your cases are going to flow through your system much better, too.

Brands 69

Brands Social Media Management Authentication Software 69

Sprout Social

JULY 27, 2021

Millions of British and Irish people will tune in six nights a week for an hour or more, with the ferocity and enthusiasm of any sports fan. The most watched television show in the UK, Love Island boasts alluringly attractive viewing figures, but dig into some data and this huge audience becomes a bit more specific.

Trends 122

Trends Strategy Tips Meme 122

Convince & Convert

APRIL 27, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Our good friend, oft-mentioned on the podcast but never actually a participant, Mr. Tom Webster , the Vice President of Strategy for Edison Research.

Insurance 115

Insurance Journal Research Hashtag 115

Convince & Convert

JULY 1, 2016

Forget surface-level data and broad-strokes reporting—Zignal is social listening on steroids. Thanks to features like customizable dashboards, hour-by-hour trending data, and easy report building, you can easily visualize and act upon all the social data at your fingertips. I say that as a social media guy. Jay: Let’s do it.

How To 113

How To Widget Trends Report 113

Sprout Social

MARCH 27, 2023

The report’s high impact data and sleek, on-trend design make it shareworthy, which prompts our customers to post it on their personal accounts. Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data. Think infographics and how-to videos.

Campaign 131

Campaign Social Media UGC Metrics 131

Convince & Convert

FEBRUARY 2, 2012

As we know, everybody who has a calculator is a social media researcher. I want to talk about the Edelman Trust Barometer not only because the most recent edition of that is chock-full of interesting data, but it’s also about trust. It is some heavy-duty research that asks meaningful questions. It was released last week.

Social Media 117

Social Media Committee Team Questions 117

Convince & Convert

AUGUST 17, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. I am Jay Baer joined as always by my esteem-able co-host, the CEO of data driven social media management company Argyle Social , Mr. Eric Boggs.

Radian6 113

Radian6 Training Communities Conversation 113

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Writtent Blog

MARCH 23, 2016

Pick your topic and then gather, study and analyze the data – and then present it to your readers. . Research Post. This idea is fantastic if you feel like getting sentimental or diving into flashbacks of laughter and carelessness. If it’s not too confidential, share your data! Use your imagination! Сhart Post.

List 40

List Eventful Questions Industry 40

Keyhole.co

JANUARY 1, 2023

Finding the right Twitter data analytics tool will provide you with the answer to those questions to help your social strategy flourish. Here are a few key reasons to use a Twitter data analytics tool: 1. Now that you’ve established what you’re looking for, review our research of the top 11 Twitter analytics tools.

Analytics 52

Analytics Tools Twitter Brands 52

Buzz Marketing for Technology

FEBRUARY 9, 2011

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there. SENTIMENT BASED ANALYTICS.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Hootsuite

MARCH 3, 2020

It’s a crucial component of audience research. …and collecting data about those metrics. When you take action in response to the data you collected, you begin the process of social listening. This “online mood” is also called social media sentiment. Social listening allows you to track that sentiment in real time.

Tools 145

Tools Sentiment HootSuite Reddit 145