Sherrilynne Starkie

JUNE 22, 2013

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. And it can be used for good.

Data 327

Data Foursquare Conference Wikipedia 327

Keyhole.co

JANUARY 21, 2024

That’s why we’ve prepared this Twitter marketing guide with tried-and-tested tactics and examples. Track and Measure → Track and measure your Twitter data continuously How do you know your Twitter marketing strategies actually work? Call of Duty Mobile challenged Twitter users to share their achievements in the game. The result?

Examples 52

Examples Strategy Twitter Marketing 52

Social Media Strategies Summit

SEPTEMBER 25, 2019

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. Artificial intelligence makes it possible for chatbots to “learn” how to respond to customer requests by discovering patterns in the data. What Exactly is an AI Chatbot?

Examples 185

Examples Real Estate Hotels Marketing 185

Social Media Strategies Summit

MARCH 1, 2024

Nike gets it right in this example: View this post on Instagram A post shared by Nike (@nike) From the very first shot, viewers see the Nike branding alongside Megan Thee Stallion’s name and the title of their collaboration, Hot Girl Systems. landscape ), now generates the lion’s share of its traffic from mobile.

Video 229

Video Trends Marketing Mobile 229

Sprout Social

AUGUST 19, 2021

Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users. The Facebook Shop tab on the platform’s mobile app features products based on user preferences to encourage organic brand discovery. 3 social commerce examples you can learn from.

Examples 132

Examples Tips Patterns Instagram 132

The Realtime Report

JUNE 4, 2020

8 Ways to Turn Data into Actionable Analytics. Every day, the number of data sources that are available is growing at a rapid rate. So, how exactly can you use data and analytics most effectively in order to benefit your business? So, what are the best strategies for making the data that you collect more actionable?

Analytics 160

Analytics Data Analysis Patterns 160

Sprout Social

DECEMBER 3, 2020

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Unlike some popular social media apps, there’s nothing “light” about the Sprout Social mobile app. You can also add new assets to the library on the mobile app.

Mobile 138

Mobile Notification Collaboration Library 138

Jon Loomer

JANUARY 9, 2020

In the example below, I’ve started typing “Samsung Galaxy s10,” and options populate that can be selected: You can select multiple options in this list of devices where you would like to have Facebook place the ad: Of course, some specific devices may not be available in this list. Device Targeting Recap.

Mobile 170

Mobile Instagram Facebook How To 170

Convince & Convert

NOVEMBER 25, 2014

To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. A conversion is when a mobile app boosts sales, whether directly or indirectly.

Mobile 161

Mobile Conversation How To Applications 161

Buzz Marketing for Technology

DECEMBER 21, 2012

Posted in Customer Experience Mobile. It’s predicted that shoppers around the world will have purchased about $119 billion worth of goods and services through their mobile phones by 2015. Either way, mobile will be instrumental in expanding brands’ reach and connecting them to new and existing audiences in a different way.

Mobile 225

Mobile Marketing Exercises Applications 225

Sprout Social

FEBRUARY 8, 2021

Voice of the customer is a market research term for the process of collecting, analyzing and implementing customer feedback data. Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. In the analysis stage, we’ll look at commonalities within the collected data.

Data 124

Data Survey How To Review 124

The Realtime Report

OCTOBER 31, 2018

How to Protect the Privacy of One’s Mobile Device. Most of them are connecting through mobile devices. In general, mobile internet usage accounts for more than half of all global web traffic. Mobile phones are now our favorite tools for internet browsing. Install a mobile VPN app. billion active social media users.

Privacy 89

Privacy Mobile SMS How To 89

Convince & Convert

APRIL 15, 2014

Have you tried using QR codes, SMS, or NFC to increase mobile traffic, but are noticing little to no mobile conversions? If your website is not mobile friendly, you will be lucky to see any conversions. If a site is mobile friendly, why wouldn’t we see an increase in mobile conversions? You aren’t alone!

Mobile 144

Mobile Conversation SMS Study 144

Sprout Social

MARCH 19, 2024

Advantages of using AI for generating data insights How AI insights help businesses Understanding how AI Insights are generated What are AI insights? Organizations use AI tools to filter big data into actionable intelligence to support better decision-making and strategies.

Sentiment 110

Sentiment Banking Patterns Hotels 110

The Realtime Report

JUNE 12, 2023

PHI draws a high price on the black market and, unlike credit card data theft, can go undetected for years. The most critical consideration for healthcare cybersecurity is the integrity of patient data and the ability to respond quickly to attacks. Cybercriminals scour healthcare networks looking for protected health information (PHI).

System 171

System Insurance Organization Mobile 171

Mindjumpers

DECEMBER 16, 2010

Mobile marketing is becoming increasingly important. In case you are not convinced: according to Morgan Stanley, within five years the number of mobile Internet users will surpass the number of desktop Internet users. And, according to the TNS Digital Life report, mobile users spend 3.1 Mobile is part of the mix!

Mobile 232

Mobile Smart Phone Trends Banking 232

Oktopost

JANUARY 5, 2021

billion people that make up the world’s population, 67% of these are unique mobile phone users, 60% are internet users, and 53%, or 4.14 The question we should be asking is, as product marketers, how do we utilize the wealth of social data and glean insights to better understand people’s interests and patterns. Click To Tweet.

Data 131

Data B2B Statistics Social Media 131

Sprout Social

FEBRUARY 5, 2019

Based on industry data and what we’ve seen firsthand at Sprout, the answer is a resounding “yes.”. 11 effective chatbot marketing examples. We’ve put together a list of chatbot marketing examples that not only shows practical uses of bots in action but also highlights the diverse range of businesses rolling out bots.

Examples 110

Examples Strategy Marketing Discount 110

Jon Loomer

SEPTEMBER 6, 2023

Let’s get straight to it… “Doesn’t Have Any Pixels Yet” Advertisers manage access to their Meta pixels within Business Settings under Data Sources. You can now find this asset in the Data Sources menu under Datasets.” There’s a simple solution and an explanation.

API 188

API Eventful Advertising Conversation 188

Tweaklibrary

JANUARY 20, 2022

And, for its consumption, we either use Wi-Fi or mobile data. In such a scenario, you will have to count on your mobile data to access the internet. We also know that in most cases mobile data plans offer limited data usage. In that case, to preserve data you may have to use the internet carefully.

Mobile 21

Mobile Data Travel Notification 21

Keyhole.co

APRIL 26, 2023

And while these are all great resources, the most valuable insights are most often found directly within your social data. Learn what your audience wants Twitter removed data about audience demographics in early 2020 but that doesn’t mean you can’t learn about your audience. This will allow you to conduct a Twitter account audit.

Analytics 52

Analytics Twitter Data How To 52

Jon Loomer

DECEMBER 23, 2020

You’ve undoubtedly heard that Apple is making big changes to data tracking permissions in iOS 14 that could significantly impact Facebook advertisers, publishers, and app developers. Privacy and data usage take center stage in the latest updates to Apple operating systems (iOS 14, iPadOS 14, and tvOS 14). What’s true?

Facebook 217

Facebook Apple Privacy Advertising 217

SocialFish

MARCH 24, 2011

They also did a demo of the mobile products they are developing, which inspired this post. The metaphor they used–your mobile phone now has eyes, ears, skin, a voice, and it knows your location. Another stat they shared: roughly two-thirds of the population has mobile access. Or for the Sudoku nuts out there (love!)

Mobile 165

Mobile Google Process YouTube 165

Convince & Convert

APRIL 19, 2014

That was the thesis of a recent Webinar I conducted with my friend and collaborator Jamie Beckland from Janrain , an organization that helps companies improve their conversion rates, relevancy and customer satisfaction by gathering and managing social media profile and behavior data. Data equals relevance, and relevance equals success.

Data 157

Data Vimeo Badge Hubspot 157

The Realtime Report

JUNE 20, 2017

Avoid These Mobile Marketing Mistakes At All Costs. But everyone moved on to smartphones and mobile experiences. And to date, there have been none greater than mobile. Get mobile right, and you can build an empire. There are a few particularly egregious mobile errors that you need to avoid. Don’t bother sending it.

Cost 79

Cost Mobile Marketing Hubspot 79

SocialFish

MARCH 25, 2011

There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. Here’s a nice reminder of how mobile apps can help (got a flashlight app on your phone?

Mobile 177

Mobile SMS Startup Energy 177

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. Direct mail, for example, can be highly effective if done properly. Marketers can no longer put off thinking about how mobile fits into their marketing mix.

B2B 150

B2B Smart Phone Data Hubspot 150

Adam Sherk

DECEMBER 9, 2014

SimilarWeb provides data on total search visits as well as a breakdown by vertical: For each site I captured total search visits for January through November 2014 and the percentage coming from news search, then used that to calculate the number of news search visits for each site. News Sites Ranked by Google News Traffic. 15 smh.com.au

News 279

News Sites Publishing Data 279

Jon Loomer

JANUARY 26, 2021

Mobile Web and app Tracking. In order to receive any app conversion data, Facebook is adopting Apple’s SKAdnetwork API. Delayed: Data delayed up to three days post-install. The problem comes for those who opt out of sending their data. Data will be restricted, aggregated, and delayed in this case as well.

Aggregator 212

Aggregator Facebook Apple Training 212

Social Media Strategies Summit

DECEMBER 20, 2023

For instance, internal data from Twitter/X shows that posts containing videos generate 10X the engagement of non-video posts. For a practical example, let’s look at the soft drink brand Recess , which maintains consistency across multiple channels while still adhering to the “feel” of each platform.

Brands 230

Brands Tips Template Templates 230

The Realtime Report

JUNE 21, 2017

Avoid These Mobile Marketing Mistakes At All Costs. But everyone moved on to smartphones and mobile experiences. And to date, there have been none greater than mobile. Get mobile right, and you can build an empire. There are a few particularly egregious mobile errors that you need to avoid. Don’t bother sending it.

Cost 70

Cost Mobile Marketing Hubspot 70

Jon Loomer

JANUARY 28, 2021

It may take Apple up to three days to send that data. If a user opts not to share their data when they open the Facebook family of apps, conversion data from mobile web will also be delayed up to three days (and potentially unavailable for targeting audiences — more on that in a second).

Advertising 213

Advertising Aggregator Facebook Eventful 213

Social Media Strategies Summit

JANUARY 22, 2021

P2P texting allows organizations to send one-to-one text messages at scale – for voter feedback, fundraising campaigns, or event attendance, for example – and then employ volunteers, text bankers, or a team of staff to engage in individual, personalized conversations with those that respond. Take Temple University , for example.

Strategy 209

Strategy Marketing SMS Mobile 209

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

That’s why at Signal , we’ve dedicated a piece of our business to providing an affordable and simple product to help small businesses leverage mobile marketing, social media and email to grow and nurture their customer base. For example, Food Should Taste Good is a small company focused on making healthy snacks that taste good (duh!).

Small Business 206

Small Business Compete Mobile Tools 206

The Realtime Report

FEBRUARY 1, 2019

Three Steps to Monetizing Your Data through Customer Intelligence. An example of event-based marketing to a specific customer segment is performed on a regular basis by a company out of New York City, Michael Andrews Bespoke, a premier customer men’s clothier. By Andrew Wells and Kathy Chiang.

Data 79

Data Compete Analytics Survey 79

Socialmedia.biz

JANUARY 25, 2017

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60

Mobile Trends Small Business Compete 60

Small Business Mavericks

FEBRUARY 26, 2012

One of the biggest changes in Internet use over the last two years has been the traffic coming from mobile users. And that was just Apple iPhones, you can probably triple those numbers for all mobile devices sold during the same period. Did you know that mobile traffic traffic increased substantially after 5pm. It should be.

Mobile 105

Mobile Drupal Module Microsoft 105