Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends.

B2B 117

B2B Trends Social Media UGC 117

Oktopost

NOVEMBER 9, 2023

Its ability to reach targeted audiences, maximize brand visibility, and drive conversions is just what businesses need in an online world saturated with information. With most B2B companies active on platforms like LinkedIn, Facebook, and Twitter, social media provides a natural landscape for connecting with professional audiences.

Examples 62

Examples B2B ROI CPA 62

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. It’s easy to dismiss Facebook as a place for sharing memes and getting into arguments with your least favorite uncle when LinkedIn is right there, ready to get down to business. What Are Facebook Ads?

B2B 118

B2B Facebook How To Campaign 118

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? In other words, the statement “ROI is challenging to measure accurately&# shouldn’t be confused with “don’t bother trying measure anything.&#.

ROI 193

ROI Social Media Vocus Metrics 193

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. click here to view and download the Social Media ROI Cookbook on Slideshare). If you’re looking to place blame for why you can’t measure social media ROI in your company, grab a mirror. Is social media ROI attainable?

ROI 140

ROI Social Media Social CRM Survey 140

The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 I think ROI should always be a consideration but I don’t think it should be the only consideration. [In 00 am Enterprise 2.0

Conversation 155

Conversation Web 2.0 Startup Flickr 155

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? Lead Nurturing.

B2B 91

B2B ROI Social Media Hashtag 91

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips. Conquer LinkedIn.

B2B 136

B2B Social Media Strategy LinkedIn 136

Oktopost

OCTOBER 28, 2021

To be successful in today’s B2B sales environment, having a strong social selling strategy is paramount to your company’s ability to drive results and generate ROI. B2B marketers place a high priority on making sales conversations as minimally invasive and as natural as possible. LinkedIn Sales Navigator.

Tools 144

Tools B2B Price ROI 144

Webbiquity SMM

MAY 25, 2021

Here’s the rest of that conversation. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. I love LinkedIn.

B2B 306

B2B Influencer Platform SMS 306

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Eighty-three per cent of Canadians are on Facebook and almost 77 per cent use it daily. Canadians love social media, especially in Ottawa.

Marketing 195

Marketing Syndication Adwords News 195

Webbiquity SMM

JUNE 7, 2018

It’s the preferred direct marketing tactic for low cost and high ROI. Still, 61% of marketers want to increase the effectiveness of their SEO to get more visits and conversions this year. Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world.

B2B 217

B2B Brands LinkedIn Influencer 217

Pam Moore

JULY 5, 2017

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? What tweets, Facebook posts, ads and other content are driving the most traffic to your blog, website or other social channels? It is your blueprint and fast track to measurable ROI.

Analytics 167

Analytics Google Metrics ROI 167

Pam Moore

DECEMBER 7, 2017

It's not good enough to just create cool visuals, be on Facebook Live video daily and tweet a few links. Showing up on Facebook every morning thinking “hmmm…what should I post today?” pieces of content before making a purchase (LinkedIn). The social web is getting noisier by the minute.

Template 167

Template Templates Trends Content 167

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? According to a recent study by LinkedIn, 59% marketers create content for lead generation, 43% for thought leadership and 40% for brand awareness. The heart of the digital and social online world of today is driven by two big things.

ROI 60

ROI Content Training Statistics 60

Ignite Social Media

OCTOBER 24, 2022

Social Media Monitoring: Monitor social conversations about the brand and competitors. Social Media ROI: Track what posts are driving sales, leads, and traffic. 1 user, 3 social profiles, supporting 5 social networks including Facebook, Twitter, Instagram & LinkedIn. Custom payment Contact for more information.

Review 78

Review Social Media Management Price Collaboration 78

Sprout Social

SEPTEMBER 30, 2022

They use the insights gained from social listening to authentically connect and build relationships through social conversations that matter most to their audience. If you have a social business page on Facebook, Instagram or LinkedIn, you may already be engaged in the basics of social selling without realizing it.

Tips 133

Tips Authentication LinkedIn Groups 133

Pam Moore

SEPTEMBER 18, 2017

It is not driving ROI. Or maybe you are trying to stomp those random acts of marketing, yet you just haven't cracked that conversion nut? It's easy to sit on Facebook, Periscope and Instagram live streams and listen to people teach you how to do brand storytelling and hustle 24/7. It is not driving business. Time: 2pm et .

Content 162

Content Training How To ROI 162

Oktopost

MAY 23, 2023

Say, a blog post that performed well on your website reinvented for LinkedIn or condensed into a few key points for a tweet. But social conversations and trends occur in cycles. A social media strategy that includes content repurposing is simply more rewarding, as well as offering a higher ROI on content creation.

Social Media 91

Social Media Content Marketing ROI 91

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? According to a recent study by LinkedIn, 59% marketers create content for lead generation, 43% for thought leadership and 40% for brand awareness. The heart of the digital and social online world of today is driven by two big things.

ROI 60

ROI Content Training Template 60

Pam Moore

APRIL 14, 2017

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. You can attract, inspire and engage your target customer in conversation and business transactions quickly if you know the platform and how to make it work for your business.

Template 167

Template Templates Facebook iPad 167

Sprout Social

FEBRUARY 6, 2023

Establishing your presence on social and responding to comments makes you part of the conversation. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. And don’t forget about social listening.

Features 101

Features Social Media Curation Geotagging 101

The Social Media Incubator

NOVEMBER 16, 2009

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Public Relations Small Business Mavericks Loading Quotes.

ROI 106

ROI Social Media Foursquare Consultant 106

agora pulse

DECEMBER 11, 2020

Email marketing is known for its jaw-dropping return on investment (ROI), which can be as high as 4,400%. As a social media marketer, you already know Facebook, Instagram, Twitter, and LinkedIn like the back of your hand. 3X higher conversion rates. What Can You Do With Email Marketing? Super-high deliverability rates.

Campaign 150

Campaign Social Media UGC Marketing 150

Oktopost

FEBRUARY 21, 2022

LinkedIn ). times more ROI on employee advocacy posts over the same amount spent on paid social. Capco drove 13 times more conversions with employee advocacy. Burwood enjoyed an 80% lift in click-through rate and a 400% increase in social conversions from employee advocacy. Hinge Research Institute ). Eldelman ).

Statistics 75

Statistics B2B LinkedIn Social Networking 75

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. Six LinkedIn Metrics.

Social Media 194

Social Media Metrics ROI Klout 194

Sprout Social

OCTOBER 19, 2023

Thus, cutting through the noise of thousands of social conversations in seconds to give you data that matters to your brand. This maximizes your return on investment (ROI) while saving your marketing team the cumbersome task of monitoring and adjusting ad copy manually. Another key area is influencer marketing.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

SEPTEMBER 2, 2022

Social Media Marketing Foundations (LinkedIn Learning). Introduction to Social Media Strategy (LinkedIn Learning). Diversity and Inclusion in Marketing (LinkedIn Learning). Price (at the time of writing): You need a LinkedIn Learning subscription—free for one month, then $26.99/month. Level: Beginner. Type: Course.

Training 118

Training Course Resources Social Media 118

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Facebook Messenger, Instagram, etc) Web traffic sources , if someone clicks a link to your website from an unsecured page. Browsed a Facebook Group? May the Force first-party data be with you. What is dark social?

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

MAY 12, 2021

If you had to guess which business decision could increase your company’s ROI a staggering 6,469% this year, what would your guess be? It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . Where is your brand going to create online conversation with its customers?

B2B 121

B2B Communities Brands Loyalty 121

Idaconcpts

SEPTEMBER 17, 2010

Online marketers are always experimenting on how to deliver the most effective messages across Twitter and Facebook. Some argue that Twitter followers have the highest conversion rate. Others claim that Facebook fans are the most likely to make a purchase. Share this on Facebook. Share this on LinkedIn. Tweet This!

Twitter 158

Twitter Facebook Technorati StumbleUpon 158

Pam Moore

SEPTEMBER 19, 2017

Are you one of the 22% of businesses that are satisfied with their conversion rates? I will be sharing with you the same methods and tools we leverage to obtain a 50-80% conversion rate on our own content consistently. Bottom line… does your content convert to real business? Social currency = attention + action. Time: 2pm et .

Content 164

Content Training ROI Compete 164

Ignite Social Media

OCTOBER 24, 2022

Social Media Monitoring: Monitor social conversations about the brand and competitors. Social Media ROI: Track what posts are driving sales, leads, and traffic. 1 user, 3 social profiles, supporting 5 social networks including Facebook, Twitter, Instagram & LinkedIn. Custom payment Contact for more information.

Review 70

Review Social Media Management Price Collaboration 70

Pam Moore

JUNE 2, 2017

Tired of no ROI and wasted time and money… look no further than Social Profit Factor! From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered. Increase ROI across all facets of marketing investment.

Training 167

Training Communities Social Media Real Estate 167

Hootsuite

MAY 3, 2021

They’re not affected by changes to third-party cookies or the Facebook pixel. UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. They provide precise data about conversion and traffic sources. Includes experts tips for proving ROI.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Pam Moore

FEBRUARY 24, 2018

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Facebook 2018 is all About Engagement. It is true that big changes are coming to Facebook. Let’s get real.

Feed 167

Feed Feedly Metrics News 167

Webbiquity SMM

MAY 1, 2018

Use Facebook, Twitter, LinkedIn and Instagram to advertise your upcoming trade show appearances. Setting up individual Facebook event pages can be a good way of facilitating engagement before, during and after the event, and can help you to gain at least some idea of how many people are likely to visit your exhibition stand.

Platform 152

Platform Engagement Hashtag Eventful 152