Sprout Social

SEPTEMBER 8, 2021

Now Twitter has come up with Twitter Spaces to facilitate live audio conversations on the platform. Twitter Spaces is a new feature that allows users to have live audio conversations on the platform. Users can host these conversations in an audio chat room called a “Space” and invite other users to participate. Invite speakers.

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Conversation Twitter Hosting Upcoming 135

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

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Strategy Sentiment Marketing Analysis 129

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. For example, this tweet talks about Domino’s Pizza without tagging the brand. Some key conversations may even slip through the cracks.

Sentiment 142

Sentiment How To Analysis Trends 142

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem. The noise can quickly overwhelm you.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? or G2), it goes far beyond that.

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Reputation Sentiment Analysis Notification 97

Oktopost

NOVEMBER 30, 2023

As marketers, this is a huge problem. After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts. Therefore, it comes as no surprise that Google Analytics ranks among the most crucial tools for marketers.

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Forums Reddit Analytics Sentiment 62

Oktopost

DECEMBER 21, 2023

They’re expected to make every marketing dollar count and deliver maximum impact on a limited budget. To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources.

Marketing 62

Marketing Survey Skills How To 62

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Social Media Strategies Summit

APRIL 15, 2021

Brand communities could be anything from a Facebook group to an online forum on the brand’s website. Harley Davidson, for example, created a strong offline community of people who loved riding their Harley bikes. Harley Davidson, for example, created a strong offline community of people who loved riding their Harley bikes.

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Process Communities Brands How To 161

Sprout Social

AUGUST 25, 2020

If you’re curious about marketing on Reddit, we totally understand why. Here’s the thing, though: marketing on Reddit is often an uphill battle for brands who don’t really “get” what the site is all about. The challenge of marketing on Reddit. What the best way to approach marketing on Reddit, then?

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Reddit How To Marketing Banking 134

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Common examples of dark social are: Private messaging apps (e.g. Word of mouth , including podcast mentions, in-person conversations, or you and your bestie on the phone. For example, have you sent an email today?

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HootSuite URL Analytics Forums 120

Social Media Strategies Summit

DECEMBER 22, 2022

Every government social media marketer occasionally struggles with ideas or a lack of content. Here’s a perfect example from the City of Phoenix : The City of #Phoenix is excited to receive a $1 million grant from @FTA_DOT to help w/ the South-Central / Downtown Hub light rail extension. Treat Social Media As a Two-Way Conversation.

Social Media 169

Social Media Engagement Transportation Hashtag 169

Sprout Social

FEBRUARY 15, 2024

Plus, we’ll show you some shining examples of what audience engagement looks like. Here are some examples of common types of audience engagement: Likes and reactions Likes and reactions are one of the simplest ways for an audience to engage with your brand on social media—all your target audience has to do is click or tap a button.

Engagement 106

Engagement Tips Loyalty Metrics 106

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics.

Analytics 114

Analytics Sentiment Analysis Patterns 114

agora pulse

DECEMBER 28, 2017

You might have ever been asked by a client or boss to compile a social listening report or set up some conversation monitoring. See how this Uber (owned) conversation … … is different from this Uber (earned) conversation? You can learn a lot from listening in on the conversations happening around your brand.

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Hashtag Marketing Focus Group Conversation 128

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? Either way, it’s time to look for a social media marketing agency to handle your requirements. That may then need to go up through the approval channels, including … Your marketing manager. Your needs from a social media agency.

Social Media 190

Social Media Marketing How To Social Media Management 190

Keyhole.co

MAY 12, 2023

You reach a saturation point when it comes to topics you need to cover and talk about on your website and social forums. For example, if you have a clothing store and you notice that your biggest competitor is using the keyword “affordable fashion”, decide to use that keyword too to try and attract some of their customers.

Tools 52

Tools Strategy Marketing Analysis 52

Oktopost

AUGUST 24, 2021

B2B event marketing has been proven to be as good as gold for this goal. . of its marketing budget for events. 99% found unique value in this B2B marketing strategy that they did not get from other channels. Given that, in this post, we’ll talk about: What B2B event marketing is. What are some types of event marketing.

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B2B Eventful Marketing Conference 118

BeingOptimist

AUGUST 8, 2023

Primarily used in platforms such as forums, social media, and messaging apps, the term and its uses reflect an influential shift towards internet-based lingo within the cultural sphere. Similar to other acronyms such as LOL or BRB, FTFY emerged as a shorthand for a common phrase in conversation.

Posterous 75

Posterous Sentiment Forums Trends 75

Sprout Social

NOVEMBER 21, 2023

What’s their email marketing strategy? This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. You need to know it all.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Webbiquity SMM

APRIL 13, 2021

Real-time conversation app Clubhouse has had an incredibly fast start. But as the example of Apple shows, there are also reason to question those reasons. For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Social Media Marketing

JULY 4, 2018

SEO is a never-ending race and marketers and bloggers know that. Link Building: Avoid Forum Posts John Mueller posted this after someone asked if Reddit comments are dofollow. John Mueller’s response: “How does link spam with forum comments work? So are Reddit comments then essentially dofollow and SEO-worthy? How do they work?”

SEO 126

SEO NoFollow Reddit Forums 126

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. For example, if you want to focus your brand narrative around your product, ensure your content has the same flow across all social channels. What is brand experience? Let’s dive into the advantages in detail.

Brands 114

Brands Sentiment How To Analysis 114

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. For example, you may discover increased comments for a particular campaign.

Analysis 69

Analysis Data Sentiment Metrics 69

Oktopost

FEBRUARY 12, 2020

If you do, you’ll remember that branding and marketing have mattered since the very first days of prehistoric commerce. The speed, and information density, of ecommerce has helped us learn more about the art and science of marketing than anything that has come before. What is Recruitment Marketing?

Marketing 108

Marketing Campaign Company Advertising 108

Sprout Social

NOVEMBER 8, 2023

Customer sentiment analysis is a facet of AI marketing that involves understanding how customers think and feel about your products, services or business. For example, if your app’s review section is quiet after a new update, sentiment analysis might reveal users are unimpressed, not overjoyed. But it’s not that simple.

Sentiment 111

Sentiment How To Analysis Review 111

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. Without a social presence, you aren’t a part of vital conversations happening about your system.

Social Media 105

Social Media Privacy Insurance Guidelines 105

Sprout Social

APRIL 21, 2020

As of April 21, 2020, the total Twitter conversation volume around sustainability was upwards of 41,000 messages, with conversations including #SustainableFashion growing 7% from January to February. A post shared by Sustainable Fashion Forum (@thesustainablefashionforum) on Apr 15, 2020 at 7:12pm PDT. Keep Reading: [link].

Retail 104

Retail Trends Fashion Marketing 104

Keyhole.co

MARCH 20, 2024

As a B2B marketer, if you’re ignoring LinkedIn, you could be missing out on vital opportunities to connect with your audience and generate new leads. It’s no wonder why 40% of B2B marketers say that LinkedIn is the most effective channel for finding and converting high-quality leads. Review of selected LinkedIn monitoring tools 1.

LinkedIn 52

LinkedIn Tools B2B Price 52

Keyhole.co

JANUARY 16, 2024

Competition is fierce in today’s markets. Understanding competitors through social listening Screenshot taken from lush.com In any market, knowing your competition is half the battle. Tuning into competitive conversations The digital realm is full of people giving their opinions or experiences. Or L’Oréal and Garnier?

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Harp Interactive

JANUARY 6, 2010

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. In other words, to ensure that your competitors or disgruntled customers don’t steer conversations in a way that put you on the defensive. For example: Your brand name. Trademarks. Competitors. Press releases.

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Mindjumpers

JULY 1, 2010

This guest blog is written by J-P De Clerck , who is an experienced interactive marketing journalist and blogger. The focus on relevant content, that also makes your business “found” in an online world is so strong that there is even a new “marketing discipline”, called content marketing.

B2B 189

B2B Strategy Content Marketing 189

Social Media Strategies Summit

AUGUST 11, 2022

According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. With that in mind, in this article, we’re going to take a look at 10 of our favorite brand community examples and the insights we can learn from them: 1. Oystercatchers is a go-between for marketing agencies and brands.

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Examples Communities Brands Forums 227

Mindjumpers

NOVEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Last week I posted a brief on Focus.com, titled “Word-of-Mouth Marketing in the Social Media Age&#. Word-of-mouth is an old and human phenomenon.

Social Media 216

Social Media Marketing Influencer Technorati 216

Buffer Social

JULY 5, 2023

You'll end up creating copycat content If you search the keyword digital marketing , you'll see ranking pages discussing benefits, approaches, and strategies, but no unique angles or take on the topic. How to use it Enter the keyword you want to get alerts—for example, content marketing, influencer marketing, SEO, etc.

Research 77

Research Google Newsletter Curation 77

Pixlee

FEBRUARY 8, 2019

But AI’s presence is already ubiquitous and it’s being used in ways that have serious implications for marketers. Amid these ongoing breakthroughs, it’s important for your company to stay ahead of the curve, especially when it comes to building a community and marketing with your customers. Processing Power. Reading the Room.

Trends 66

Trends Marketing UGC System 66

Keyhole.co

OCTOBER 30, 2023

For example, here are the followers on their regional Instagram accounts. Burger King’s marketing strategy generates a lot of buzz across their social media platforms, leading to high engagement and ensuring the brand is always at the forefront of people’s minds. million Twitter: 2 million Instagram: 1.9 million Indonesia: 1.7

Engagement 52

Engagement Social Media Strategy Meme 52