Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. But content marketing delivers the relevant information more as a service than a sales pitch.

Tools 94

Tools Content Marketing Curata 94

Twist Image

APRIL 12, 2012

Marketers are busy telling their clients to start producing content or suffer the wrath of becoming irrelevant. Content needs to be created for a captive audience and we may - very well - be selling a bill of goods here. We're telling brands to create content. Short content (be on Twitter !) and long content (blog!

Content 111

Content Vimeo Apple Curation 111

Sherrilynne Starkie

OCTOBER 15, 2018

LinkedIn is introducing more social features and is becoming more content friendly. Magazine reading time down 77.5 Everything is being driven by mobile. Owned Media is self-published content. Before 2005 this would have included customer magazines, flyers or newsletters. Only 20 per cent of those use it daily.

Marketing 199

Marketing Syndication Adwords Social Media 199

Twist Image

JUNE 28, 2016

There's often talk that it's hard to make money with mobile apps. billion loaded onto Starbucks cards and the Starbucks mobile app as of the first quarter of 2016. Snapchat is starting a digital magazine called Real Life that will cover the world of technology. real life magazine. snapchat real life magazine.

Mobile 40

Mobile Banking Instagram Google 40

Webbiquity SMM

MAY 16, 2011

Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing?

B2B 150

B2B Smart Phone Data Hubspot 150

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

Engagement 156

Engagement Social Media How To Hubspot 156

Mindjumpers

JUNE 27, 2012

There is no scanning needed, so rather than a simple QR code, the app recognises all kinds of images such as product labels, magazines, billboards or even a physical building. Mobile augmented reality for consumer engagement. Blippar offers many digital reactions to create engagement, and they all include social sharing experiences.

Engagement 257

Engagement Mobile Buy Team 257

Social Media Strategies Summit

OCTOBER 16, 2019

The key to brand success on Snapchat is providing authentic content that offers something users cannot find on any other platform. The key to brand success on Snapchat is providing authentic content that offers something users cannot find on any other platform. Not quite sure how your brand can make an impact on Snapchat?

Brands 103

Brands NGO Authentication Campaign 103

Hootsuite

MARCH 27, 2023

Keep in mind that people will see your YouTube channel art on desktop computers, mobile devices, and even smart TVs. If you want to upload your YouTube banner with your mobile device, here’s what you need to do: Step 1: Open the YouTube app or YouTube Studio app. Step 4: If necessary, select the preview mode and crop the image.

Template 91

Template Templates YouTube HootSuite 91

Writtent Blog

MARCH 10, 2014

Is there anything better than a real-life content marketing success story? While content marketing statistics and research reports uniformly indicate that custom content is one of the most cost-effective and powerful ways to increase web traffic, lead generation, and revenue, the practice isn’t always simple. I didn’t think so!

Content 85

Content Marketing Energy Case Study 85

The Social Media Incubator

MARCH 5, 2014

Flipboard has announced they have acquired Zite and will be working with their team, as well as CNN, to create an “unparalleled personal magazine” for all readers. Apps In the Media Mobile Apps Social Media Social Media News apps CNN flipboard news app zite' Flipboard acquires @Zite & partners with @CNN.

Flipboard 144

Flipboard News Mobile Issues 144

Writtent Blog

DECEMBER 16, 2013

Chapman, Chief Marketing Officer at YSN , author of Amazing Things Will Happen and co-author of Content Rules. generously shares some if his content marketing and life wisdom with us. One most important tip you can give to businesses just hitting the content creation road? I stay inspired by constantly consuming content.

Content 97

Content Smart Phone Exercises Authentication 97

The Way of the Web

JUNE 10, 2010

Figures from conferences I’ve attended , Paidcontent , New York Observer , Venturebeat ) All very impressive…but… 1) Friend and former magazine colleague Dave Cushman makes a point which quite a few other people have also discussed – is this an illusion of a long term future for publishers ?

iPad 38

iPad Apple Journal Applications 38

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make Mobile Your Top Channel Strategy. eBay is betting its entire future on mobile, and it’s winning.

Crowdsourcing 132

Crowdsourcing Curata Mobile Content management systems 132

Twist Image

JANUARY 31, 2014

A blog - for my dollar - has simply become the catchall phrase for the ability that human beings now have to create content (in text, images, audio and video) and instantly share that with the world for free. In a world where pictures can be sent via mobile and then destroyed so that no trail ever exists, I still believe in words.

Blogroll 103

Blogroll RSS iPhone Software 103

Twist Image

OCTOBER 17, 2013

Tweets on Twitter , Facebook status updates, e-newsletters, articles online, blog posts, magazine articles, newspaper articles (remember those) and more. Still, this past year I got lost in less meaningful pieces of content. We live in a world where content is short, fast and free. mobile app. mobile app.

iPhone 108

iPhone Authentication Newsletter Energy 108

Webbiquity SMM

FEBRUARY 2, 2016

But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. But likely the most significant finding from recent research (see below) is this: the average person now spends more time online than with TV and all other media (newspapers, magazines, etc.)

Hubspot 100

Hubspot Marketing B2B Survey 100

Twist Image

OCTOBER 3, 2014

I could not believe that I didn''t need a magazine editor, a newspaper editor or anyone else to give me permission to communicate with an audience. An ability to get feedback on the content. It''s still going to be about connecting instantly through content. content marketing. inc magazine. magazine editor.

Publishing 98

Publishing Analytics Blogger Instagram 98

Mindjumpers

JUNE 25, 2012

Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions. Branded Content & Entertainment Lions: Cultivate Campaign by Creative Artists Agency for Fast Food.

Film 168

Film Small Business Curation Mobile 168

Twist Image

FEBRUARY 7, 2011

There have been a couple of major indicators that the world of publishing and content is shifting away from the traditionally held value that you have to drive traffic to one, specific destination. The smart producers of content link out to the best content. It's about the new way content flows in a digital world.

Content 111

Content iPad Findability Publishing 111

Twist Image

MARCH 16, 2017

Has 88% of total advertising revenue coming from mobile. If any traditional newspaper, radio station, magazine or TV station had numbers like this, we would never read articles about the death of TV, radio, print, etc. content marketing. content marketing. What would you think a business like this might be worth?

Twitter 59

Twitter Journal Applications Advertising 59

Webbiquity SMM

NOVEMBER 12, 2012

While “search plus social plus content” is inarguably inelegant, it was suggested that other terms such as “online marketing” or “inbound marketing” already covered the concept of web presence optimization (WPO). Content Marketing. Image credit: Ajax Union.

AJAX 194

AJAX SEO Engineering Metrics 194

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Guess what?

Social Media 160

Social Media Automotive Klout Flipboard 160

Hootsuite

MARCH 23, 2022

Snapchat is releasing even more cool analytics features in 2022, including: Content Consumption. Shows you the publishers and content sources your audience is spending the most time with. Audience insights which provide detailed overviews of who’s watching your content. Let’s get to it! Login with your account details.

Analytics 144

Analytics Tools How To Metrics 144

Twist Image

MAY 14, 2013

You intuitively move down the page for the content or left to right at the top of the page for supplemental images associated with the piece. We took our text from the newspapers and magazines and copy and pasted it on to a Web page. Blogging, Twitter and more are original ways to spread, share and create content.

Tumblr 108

Tumblr Publishing YouTube Mobile 108

Twist Image

MAY 1, 2013

Mobile phones and modems were still fairly nascent. As a young - heavily motivated - journalist with little experience, I spent my days phoning and writing pitch letters (and yes, these letters were sent by snail mail) to magazine and newspaper editors - the world over - to pitch a story idea or my skills as a writer. Who was I? (a

Journal 110

Journal Blogger Publishing Industry 110

Small Business Mavericks

JUNE 28, 2012

Google’s Nexus 7 is stacked with the most popular mobile operating system, Android. 1 search engine on the planet and committed to helping consumers find the best content in the formats they prefer, if you are a content producer in the video, music, e-book, or magazine formats, then this is a golden opportunity.

Google 156

Google Blogosphere Compete Small Business 156

Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. If your brand is considering LinkedIn, your content strategy should be the top priority. These demographics make LinkedIn an enticing and important channel for brands.

Class 100

Class LinkedIn Brands Microsoft 100

Hootsuite

NOVEMBER 28, 2019

So not only will your followers love it, but it also boosts your content in the Facebook algorithm. All you need is a mobile device — and the right steps of course. Table of contents. How to create a mobile Facebook Live video from your business page. Open the Facebook app on your mobile device. Tap Go Live.

Video 145

Video Facebook Notification API 145

Twist Image

APRIL 16, 2014

The ability to organize the diverse and divergent pieces of data, content and information that were being created in a non-formulaic way across the Internet. People searching for content would be exposed to contextually-based text ads that did not interrupt the search experience. In short, they own mobile as well.

Google 92

Google comScore iPad Mobile 92

Twist Image

SEPTEMBER 28, 2012

As more and more people connect to Facebook through their smartphones and tablets, the even larger opportunity is for Facebook to take the lead in mobile social commerce (say that five times fast). mobile commerce. mobile social commerce. advertising platform. advertising revenue. apple store. business model. consumer behavior.

Adwords 102

Adwords Facebook Retail Apple 102

Twist Image

MARCH 7, 2017

I don't think I do it more/less than the average bear, but because so much more of my life is operated through the iPhone (note taking, banking, travel, reading books, magazine articles, shopping, etc.), content marketing. mobile phone. content marketing. mobile phone. addictive technology. advertising agency.

iPhone 61

iPhone Banking Travel Notification 61

Social Media Strategies Summit

SEPTEMBER 3, 2020

The 2000s was the rise of mobile that placed the power of the internet and desktop computers in the palm of your hand. In 2020, building a voice app can be equated to being one of the first brands to build a website in the 1990s or a mobile app in the 2000s. There is A LOT of real estate to be had.

Real Estate 156

Real Estate Marketing Skills Domain Name 156

Kikolani

MAY 26, 2016

Mainline Menswear achieved a 45% rise in direct traffic and a massive 93% rise in mobile traffic. A cross-media study conducted in 2013 found the ROIs of TV, radio, online, newspapers, and magazine ads to be between 60% (for TV) and 130% (for magazines). There are people who understand how effective mobile and SMS marketing is.

SMS 87

SMS Marketing ROI API 87

Hootsuite

SEPTEMBER 12, 2019

Your YouTube channel art is one of the most important parts of your YouTube channel —aside from your actual video content, of course. Optimization for both desktop and mobile. Seventy percent of YouTube views come from mobile. WIRED magazine updates their YouTube channel art for every new issue they put out. Click Select.

Template 104

Template Templates YouTube How To 104

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165