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How We Built Our Guest Posting Program

Buffer Social

Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog.   Usually, we’d pay these messages no mind – guest posts just weren’t a part of our content strategy. Six months ago, we noticed an interesting phenomenon. So what changed?

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3 Steps to Creating a Winning Instagram Marketing Strategy

Convince & Convert

How are we supposed to keep creating great content that can be noticed and appreciated on a platform that is full of creativity and artistic ingenuity? As always, it all starts with content. Instagram Content Ideas for Businesses. Instagram audience is spoiled: They see great content every day. And should we even bother?

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From awareness to acquisition: Creating a content funnel that converts

Sprout Social

As social marketers, we spend a lot of time focused on content marketing conversion. We need a complete content funnel optimized at each stage for conversion. A content marketing funnel, of course, is only as good as its ingredients. You have to put the right content in the right places at the right time. Consistency.

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How to Track LinkedIn Hashtag Analytics for Better Reach

Hootsuite

Analyzing them first only takes a few seconds and can give you an idea of how your post will perform before publishing it. Try different ones in your content and measure their impact on your reach as part of your regular social media audit. LinkedIn hashtag analytics FAQ How do you analyze hashtags on LinkedIn? Here’s how.

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The Easiest Way To Upload YouTube Shorts (Desktop + Mobile)

Hootsuite

According to YouTube, the Tags section “can be useful if content in your video is commonly misspelled. You can also choose the Category your video belongs in (Entertainment, Education, etc) and select whether you want your published Short to be public, private, or unlisted. Click Publish and you’re done!

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PB139: Challenge: Create Content That Answers a FAQ

ProBlogger

Challenge: Create Content That Answers a FAQ. My challenge is to create and publish that content – to join our ProBlogger Challenge Group on Facebook and to share your post and to check out the other posts others are submitting. In Today’s Episode Challenge: Create Content That Answers a FAQ.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Private social media channels , such as closed Facebook Groups, private subreddits, or personal profile content shared only with friends/followers. What is dark social?

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