Twist Image

APRIL 16, 2014

If you''re in the marketing profession, you have to be scratching your head at the moves that Google has made over the past little while. Ushering in the era of performance-based advertising, they nurtured search engine marketing into becoming one of the most effective forms of direct-response advertising.

Google 92

Google comScore iPad Mobile 92

Twist Image

AUGUST 21, 2012

Bob Hoffman (CEO of Hoffman/Lewis ) runs the blog, The Ad Contrarian , and leverages the platform as a place to debunk the over-exuberance that many digital marketing and social media professionals have when they're chest thumping or declaring the latest online platform that everyone is jumping on as panacea for brands and the future of marketing.

Advertising 102

Advertising comScore Metrics Industry 102

Ignite Social Media

OCTOBER 16, 2017

From a recent comScore study in June of this year, they found that users between the ages of 18-24 that Snapchat was third on the list of apps they utilize the most. Above that, YouTube and Facebook whereas Instagram comes in at number five.

comScore 111

comScore Statistics Instagram Survey 111

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Social Media Marketing

MARCH 29, 2013

The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. The top quarter of brands on YouTube have an average of 181 videos, while the bottom quarter had an average of 29.

Engagement 167

Engagement Video Brands comScore 167

Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. And Youtube dominates the pack (as if that’s a surprise to anyone…).Comscore It’s bigger than all of us.

comScore 100

comScore Video Apple iPhone 100

Buzz Marketing for Technology

OCTOBER 25, 2013

As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace. To be sure, Hispanics are not a monolithic and homogenous market. According to the U.S.

Mobile 225

Mobile comScore Insurance Sites 225

Bill Hartzer

NOVEMBER 6, 2009

Bing , one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. Microsoft could learn a thing or two about “perpetual marketing&# from Google. Subscribe to the comments for this post?

Engineering 117

Engineering comScore Microsoft Yahoo 117

Twist Image

NOVEMBER 30, 2016

Beyond the riot police and YouTube filming of customer stampedes, fisticuffs and people behaving badly, these two days act as a key indicator as to how the holiday shopping season is going to roll out. chief marketing officer. digital marketing. digital marketing agency. digital marketing blog. marketing blog.

Mobile 40

Mobile comScore Retail Data 40

Writtent Blog

APRIL 25, 2013

7) B2B marketers who use blogs generate 67% more leads than those that do not. 11) 37% of marketers say blogs are the most valuable type of content marketing. 16) Among those who use e-mail marketing, companies that blog get twice as much traffic from their email than those who don’t. Tweet (Source: comScore ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Don''t believe me?

Social Media 165

Social Media Tumblr Authentication comScore 165

Proactive Report

MARCH 14, 2010

The Online Marketing Summit in San Diego was held at the beautiful Paradise Point Resort this year. According to comScore the second most popular site where searches are conducted is YouTube, Music is the number one genre of videos searched, but how-to videos are not far behind. PR people have to learn new skills.

comScore 72

comScore Video YouTube Skills 72

agora pulse

DECEMBER 17, 2019

That might mean cutting down on coffee or saying no to office treats or taking a fresh look at your marketing strategies. This isn’t bad news for marketers. I’ve heard marketers be very dismissive of the boomer generation with regards to their usage of social media. Check out these fun and achievable New Year’s resolutions.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. according to a study by 360i.

Social Media 162

Social Media Flipboard Journal comScore 162

Ignite Social Media

DECEMBER 16, 2016

With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance.

Analytics 60

Analytics Platform Social Media comScore 60

Socialized

JANUARY 22, 2010

Everyone knows MySpace is the social network for kids, but in truth, in October, 2006, comScore reported More than Half (51%) of MySpace Visitors are Now Age 35 or Older, as the Site’s Demographic Composition Continues to Shift. We posted the finished video on YouTube and Facebook. She then asked, “Can we put this one on YouTube?”

Social Media 214

Social Media MySpace Sharepoint comScore 214

Convince & Convert

MARCH 17, 2016

From providing entertainment to educating to expressing your opinion to marketing a product, videos are a powerful tool. Plus, your business has now cultivated a library of UGC videos that can be used for marketing purposes. This YouTube channel “where products get naked” is the epicenter of user-generated content videos.

Video 60

Video UGC Content comScore 60

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Convince & Convert

JULY 23, 2012

Who needs to catch ESPN’s Sportscenter now that highlights are put on YouTube within minutes after the play? About the Christopher Craft: Christopher Craft is the Founder/CVO of Nao Media and Consulting , a hybrid firm (media/branding/marketing/design) working in the fields of business, entertainment, sports, food and information technology.

Sports 134

Sports Social Media comScore Tweetdeck 134

Jeff Esposito

JUNE 27, 2011

In 2011 marketers will increase their social media usage by 75 percent ( Brian Solis ). percent of CMOs say social marketing efforts are effectively integrated into their overall marketing strategy ( MarketingProfs ). 97 percent of the top US charities utilize Facebook in their marketing efforts ( UMass Dartmouth ).

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Buffer Social

JANUARY 25, 2018

On top of these statistics, comScore’s 2017 U.S. Facebook studied the messaging behavior of 12,500 people across 14 markets to understand consumers’ growing preference for messaging businesses. Chatbots can be used for a wide variety of purposes such as marketing, payments, customer service, and more.

Social Media 111

Social Media Trends Report Survey 111

Convince & Convert

JULY 3, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel).

Google 167

Google Picasa Engineering Adwords 167

Convince & Convert

DECEMBER 30, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel).

Google 151

Google Picasa Adwords Engineering 151

Convince & Convert

JULY 3, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel).

Google 150

Google Picasa Engineering Adwords 150

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Here are the Pinterest stats you’ll want to pin to your next marketing vision board. Throw YouTube into the mix and Pinterest falls to fourth position.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Koka Sexton

NOVEMBER 2, 2008

A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums. How NOT to use your Social Media Marketing Manager! TOPIX Topix is the leading news community on the Web, connecting people to the information and discussions that matter to them in every U.S.

Foursquare 40

Foursquare comScore CoTweet CoTweet 40

Koka Sexton

JANUARY 24, 2009

Many of the typical rules of internet marketing do not apply to a hyper-local blog. A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums. Praise ¬ 46 Links on Local Online Marketing: Techniques to Promote Your Local Business « Web 2.0

Web 2.0 45

Web 2.0 Foursquare WordPress RSS 45

Convince & Convert

MAY 29, 2018

Are you thinking about marketing with video in social media, but not sure which platform will get you the best results? comScore ]. 45 percent of people watch more than one hour of Facebook or YouTube videos per week. YouTube videos. YouTube: 16:9 or 4:3 ratio, 854 x 480 pixels, 12 to 360 seconds, audio on by default.

Platform 152

Platform Campaign Video YouTube 152

Koka Sexton

JANUARY 24, 2009

Many of the typical rules of internet marketing do not apply to a hyper-local blog. A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums. Praise ¬ 46 Links on Local Online Marketing: Techniques to Promote Your Local Business « Web 2.0

Web 2.0 40

Web 2.0 Foursquare WordPress RSS 40

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207

Mindjumpers

AUGUST 9, 2010

Using fresh data from the Trendstream Global Web Index – a recurring survey of more than 50,000 users of social platforms in 18 markets. Analysis by Mikolaj Jan Piskorski and visualization by Tommy McCall Sources for the analysis: TRENDSTREAM COMSCORE CIA WORLD FACTBOOK Mindjumpers. [.] Leave a Reply Click here to cancel reply.

comScore 232

comScore Microblogging Analysis Nielsen 232

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

As seen on compete.com, alexa, comscore and other sites, Digg growth has flattened in the past few months. The only new users Digg is attracting at this point are web marketers who want a slice of the traffic it sends. Buzz YouTube Tamar Weinberg is a social media enthusiast with a passion for all things tech and productivity.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JULY 1, 2010

All of these blogs also make use of affiliate marketing and it works for them since they have a large audience. However, comScore, the leading internet marketing research firm recently did a study on Kontera In-Text ads and found among other things, that we’re actually one of the least disruptive ad formats. Answers Yahoo!

Analysis 226

Analysis Domain Name Blogger Adsense 226

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

APRIL 26, 2012

date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. I came in as an online marketer search guy to a PR agency, as a contractor that. Lee: Yeah, that’s from Comscore. And someone coming into the content marketing. Lee, how are you?

Social Media 135

Social Media SEO Retail Conference 135

ProBlogger

JULY 22, 2014

Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Consider the below mentioned social network growth statistics: YouTube hosts nearly 14 billion videos.

Engineering 55

Engineering Social Media Foursquare StumbleUpon 55

Kikolani

JUNE 23, 2016

So you’ve done your content, social media and email marketing campaign. Have you pondered on building a solid video marketing strategy? Here’s why: Video marketing is the next big thing in business! 81% of US Millennials use YouTube. Global media analytics and measurement company, ComScore , states that 45.4%

Video 111

Video Tips Marketing Film 111