comScore December 2012 Search Engine Rankings
JANUARY 15, 2013
Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. Think of this more as the “market share” for the search engine industry. comScore, Inc. NASDAQ: SCOR), a leader in measuring the digital world, has released its monthly comScore qSearch analysis of the U.S. search marketplace. percent (up 0.1 with 12.2
comScore April 2013 Search Engine Rankings
MAY 16, 2013
Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. Think of this more as the “market share” for the search engine industry. In April 2013, Google’s web sites were still on top of the search market in the United States. percent market share, followed by Microsoft’s websites (Bing.com) with 17.3
What the ComScore Digital Year in Review means for small biz marketers
FEBRUARY 9, 2011
If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let’s look at some key points that may effect your marketing choices in 2011. All Rights Reserved
Report: Social Marketing Is More Than Just Likes [Report]
JUNE 25, 2012
Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report called “The Power of Like 2 – How Social Marketing Works” was made in a research collaboration with Facebook in order to deliver unique insights on social media marketing. It’s all about planning!
comScore January 2012 Search Engine Rankings
FEBRUARY 10, 2012
Every month about this time comScore releases the search engine rankings data, and I report it here. Think of this more as the “market share” for the search engine industry. comScore, Inc. NASDAQ: SCOR), a leader in measuring the digital world, has released its monthly comScore qSearch analysis of the U.S. explicit core search market in January with 66.2
The More We Stay, the Less We Say
JANUARY 10, 2012
One primary finding was the lack of commenting occurring in mature western markets, including the United States. Marketing commenting ComScore customer feedback Forrester Gina Sverdlov Nate Elliott participation Poll survey technographicsDoes it seem quieter online? Forrester recently updated its Technographics profiles (made famous in the book Groundswell) for global social media consumption, surveying 95,000 consumers across 18 countries in North America, Europe, Asia and Latin America. Adoption is [.].
21 of the Best Social Media Marketing Guides of 2013 (So Far)
OCTOBER 8, 2013
The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” You’ve seen the statistics on social media marketing : 93% of marketers use social media for business. ” phase.
The Use of Animation in Digital Marketing
Techipedia: Tamar Weinberg
AUGUST 14, 2012
comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Salesforce use animation in their digital marketing to great effect. They can significantly boast the conversion rates of websites and e-marketing campaigns.
30 Resources and Tips for Using Pinterest to Market Your Business
FEBRUARY 18, 2012
just started playing around with the platform, collecting images about social media and marketing and other topics. . comScore reports that Pinterest hit 10 million unique U.S. Here are some resources, tips, and tricks to help you get up to speed and begin marketing your company on Pinterest. Brand Marketing. The Marketer’s Guide to Pinterest What exactly is Pinterest?
Are You Making These Costly Holiday Mobile Mistakes?
Buzz Marketing for Technology
DECEMBER 12, 2012
According to comScore, consumers spent approximately $37 billion on holiday shopping in 2011—up about 15 percent from 2010. Ways B2B Can Learn from B2C Marketers Business and consumer brands have traditionally approached marketing from two. Customer Experience eCommerce Mobile Christmas shopping comScore eTail holiday shopping RetailAnd nearly 51% of the U.S.
Why Your Marketing Needs Real-Time Data
Buzz Marketing for Technology
OCTOBER 5, 2011
Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We often throw this idea around as marketers – “being relevant”, but few people discuss how! The idea focused on how I could show the IAB MIXX audience how to target marketers like themselves with real-time data. To do this, I asked our research analysts at Networked Insights to study what marketers talk about. This was research that was exclusive to IAB MIXX, but you can now see below.
Google's Third Wave Of Innovation
APRIL 16, 2014
If you''re in the marketing profession, you have to be scratching your head at the moves that Google has made over the past little while. It''s hard to reconcile how a company that was founded on a search engine (and then optimizing an advertising platform so efficiently that it drove them to a $350 billion market cap) could be spending its war chest on technology so nascent and future-focused. Ushering in the era of performance-based advertising, they nurtured search engine marketing into becoming one of the most effective forms of direct-response advertising. comscore.
Google Puts Feet on the Street
MARCH 6, 2012
Marketing Social Media ComScore google Grassroots Intel Pinterest Tumblr Word of Mouth ZyngaGoogle’s DC Office Featured Love Bugs on Valentine’s Day The Wall Street Journal slammed Google last week for launching another social network when one wasn’t needed (um, yeah, that’s why Pinterest is doing so poorly, right?). Meanwhile, Google has quietly been deploying its local offices to meet with businesses and internet aficionados. The company wants [.].
The Panic Over Pinterest
APRIL 28, 2012
According to the article in the newspaper: " meteoric growth for the overnight app sensation slackened, according to two market-research firms. million in January says comScore." comscore. market research. banneradvertising comscore economicvalue facebook googletrends idc instagram karstenweide linkedin marketresearch mediaproperty newspaper onlinemetric onlinenewspaper onlinespaces pageview pinterest socialnetwork socialslam twitter usatoday webanalyticsBy the time you read this, Pinterest may be doomed. Did you detect the sarcasm in that statement?
Report: How Social Marketing Works for Retail Brands [Report]
AUGUST 1, 2012
Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook. The State of the Internet Marketing World [Statistics].
The Shape-Shifting Reality Of Shopping
AUGUST 13, 2013
combined 51% of time on retail sites took place on devices as of February (37% on smartphones, 14% on tablets) compared to 49% on PCs, according to a new study by mobile ad network Millennial Media and comScore. But comScore indicates that while time spent is shifting toward mobile, it''s helping extend the desktop audience by 45% as consumers that start on PCs continue their shopping experience across devices. Here''s a clue: who owns the mobile experience and how closely linked to the business and marketing channel is it for the companies you deal with? comscore.
Where The Boys (And Girls) Are
FEBRUARY 23, 2012
Stepping back further, six years ago it controlled 90% of the market. This moment of purgatory is the exact reason why Marketers struggle. So, Marketers are going to have to place some bets. comscore. digital marketing. marketer. marketing. mobile marketing. In schizophrenic times, there's a good chance you'll see some schizophrenic thinking. It takes a couple of years as a Blogger to come to the realization that you will, eventually, write a Blog post that completely contradicts what you may have blogged about earlier on in your process.
How to Improve Your News Feed Ranking on Facebook
SEPTEMBER 6, 2011
According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. If companies post content every day can reach as much of 22% of their fan base each week, according to comScore.
The Trouble With Online Advertising
AUGUST 21, 2012
Bob Hoffman (CEO of Hoffman/Lewis ) runs the blog, The Ad Contrarian , and leverages the platform as a place to debunk the over-exuberance that many digital marketing and social media professionals have when they're chest thumping or declaring the latest online platform that everyone is jumping on as panacea for brands and the future of marketing. MarketingVox covered the release of the comScore white paper with a news items titled, comScore: Unlimited Inventory, Lousy Metrics Cheapen Digital Ads. comscore. digital marketing. marketing professional.
In Rome, Do as the Yelpers Do
FEBRUARY 25, 2013
website according to Comscore. All jokes aside, local search marketing now extends well beyond traditional SEO mainstays Google, Yahoo! Marketing bing ComScore facebook google Local Search TripAdvisor Yahoo! Thomas Jefferson’s home Monticello, a must-see in Charlottesville. guess the old adage should be revised: When in Rome do as the Yelpers do. and Bing.
Four Mobile Marketing Growth Areas
JANUARY 18, 2011
The global mobile advertising market is valued at more than $16 billion ( ComScore ). There are four areas where I think our clients, in particular, will see growth in mobile marketing this year and next. Add to this, it is estimated every phone that enters the marketing this year will have browser capabilities. We love you, but oy! And apps? Forget about it!
comScore Report: Twitter Usage Exploding in Brazil, Indonesia and Venezuela
AUGUST 11, 2010
comScore, Inc. The comScore study found that in June 2010, about 93 million Internet users visited Twitter.com. An analysis by comScore of the five major global regions revealed that Latin America experienced the strongest audience growth, surging 305 percent to 15.4 Here are the numbers from comScore: Visitation to Twitter.com by Global Regions - June 2010 vs. June 2009.
Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
FEBRUARY 7, 2012
Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing. ” B2B Marketing Research and Statistics.
Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)
JULY 27, 2016
According to numbers from comScore, 14% of smartphone users aged 35 and older use Snapchat, too. Hitting this revenue target will rely greatly on Snapchat’s ability to spread its wings and continue to grow beyond its early adopters and increase its market share for the 35+ age range (and into the early majority). Well, that opportunity is now on Snapchat. Video
50 Amazing Mobile Marketing Statistics That Will Move You to Action
JULY 10, 2013
It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. Mobile Marketing Statistics on Technology.
comScore April 2011 Search Engine Rankings
MAY 13, 2011
Every month about this time comScore releases the search engine rankings data, and I report it here. comScore, Inc. NASDAQ: SCOR) , a leader in measuring the digital world, has recently released its monthly comScore qSearch analysis of the U.S. Google Sites led the explicit core search market in April with 65.4 explicit core search market in April with 65.4 percent market share, followed by Yahoo! Here are the actual numbers, as released by comScore: More than 16.2 source:comScore. search marketplace. percent of search queries conducted.
Facebook Reigns Supreme in the Display Ad Market
NOVEMBER 16, 2010
According to new data from comScore, Facebook is dominating the U.S. display ad market. In market for. Tags: Advertising Facebook Social Media Video Ads comScore display ad display ads Display advertising market Market share reigns Wall Street Journal In Q3 2010, Facebook served 297 billion display ad impressions, which equates to 23% of the U.S.
Search Engine Market Share for December 2013
JANUARY 17, 2014
Every month about this time, comScore releases their data for the search engine market share for the previous month. Google’s search engine market share rose.6 Google’s search engine market share is 67.3 The current market share (as of December 2013) is as follows: Google – 67.3%. comScore also reported that during December 2013, 68.6
12 Social Media Marketing Myths
JANUARY 19, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 12 Social Media Marketing Myths by Pam Dyer on January 19, 2010 Share For brands, resistance to social media is futile. Are you considering Twitter, Facebook, et al as part of your marketing plan? But incorporating them into a corporate marketing program requires time, skill, and money. Yet many marketers remain skeptical, hesitating to expand budgets and expend resources on a craze. Social marketing results can’t be measured. Your competitors have embraced it.
My Latest Addiction: Genieo
SEPTEMBER 24, 2010
In place of today’s Top Five post, we have a special guest post by Shelly Kramer , founder and chief imagination officer of V3 Integrated Marketing , about a new must-have tool. I don’t need drugs. Shelly Kramer is the founder and chief imagination officer of V3 Integrated Marketing , a full-service marketing and social media agency headquartered in Kansas City, Mo.
Top 15 Facebook Marketing Obstacles
JANUARY 19, 2012
According to a recent comScore study, 90% of all social media time is spent in Facebook. Based on numerous meetings with all kinds of people and organizations – here are a few of the top reasons that some groups will have a tough time succeeding with their Facebook marketing efforts. 1. They don’t integrate Facebook into their other marketing efforts.
Demand Better Content
FEBRUARY 1, 2011
The closing price on its first day of trading brought Demand Media a market cap of close to $1.9 "The company's sites, which include eHow , Answerbag and Livestrong , ranked the firm as the nation's 17th-biggest Web property overall in November, according to ComScore , as 105 million viewers clicked on its how-to articles and videos on topics such as 'How to sew your own pillow,'" reported the Los Angeles Times in an article titled, Demand Media shares jump 33% in trading debut. comscore. Would you have confidence in the choice of topics and its quality? is a U.S.
November 2013 Search Engine Rankings Released, Google Loses Market Share
DECEMBER 13, 2013
comScore has released its monthly search engine rankings, the numbers that detail the search engine market share. percent of the market share for searches, followed by Microsoft (Bing) with 18.1 Google actually lost search engine market share last month, as it went down 0.2 percent went to Yahoo and AOL, which took market share away from Google. Google now has 66.7
Search Engine Market Share for December 2011
JANUARY 12, 2012
Every month about this time comScore releases their search engine rankings, the search engine market share, for the previous month. So, since it’s January 2012, we are now seeing the search engine market share for December 2011. comScore, Inc. NASDAQ: SCOR) is a leader in measuring the digital world, and released its monthly comScore qSearch analysis of the U.S.
33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? Social Media Marketing Tips, Tactics & Techniques. You want loyalty?
comScore February 2010 Search Engine Rankings
MARCH 10, 2010
Every month about this time comScore releases the search engine rankings data, and I report it here. comScore, Inc. NASDAQ: SCOR) , a leader in measuring the digital world, releases its comScore qSearch analysis of the U.S. percent search market share. Websites owned by Google continues to lead the search market in the United States. percent of the search market, followed by AOL LLC with 2.5 comScore Core Search Report* February 2010 vs. January 2010 Total U.S. Home/Work/University Locations Source: comScore qSearch. search marketplace.
Four Billion Reasons You Need a Facebook Page
JUNE 22, 2011
According to comScore , the four sites with the most unique visitors during the month of May are as follows: Google with one billion unique visitors (8.4 According to the Wall Street Journal , ComScore’s estimates are based on its “global measurement panel” of two million Internet users, similar to how Nielsen measures television ratings. Google reached one billion unique viewers.