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[Research] Navigating the Storm: Small Businesses’ Struggle for Marketing Confidence in Turbulent Times

Convince & Convert

In a world where confidence in marketing strategies is scarce and economic uncertainties loom large, small businesses are on a quest for resilience, seeking to fortify their marketing efforts amidst the relentless pressures of running a business. Finding #1: Marketing channels and tactics are also increasing.

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9 social media marketer predictions for 2022

Sprout Social

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

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2021 Social Media Predictions

Ignite Social Media

In a year where 90% of social media plans were thrown out the window, we’re still trying to predict what major occurrences will happen in the months ahead. Below our agency has broken down several 2021 social media predictions, accompanied by valuable resources designed to help you set the foundation for your 2021 strategy.

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How To Start A Social Media Marketing Agency: A Step-By-Step Guide

Keyhole.co

To say that social media has revolutionized the commercial landscape would be a massive understatement. In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. What is a social media marketing agency? The question is, where to start?

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Is Threads Beginning a Resurgence?

Ignite Social Media

If you’ve been following the social media landscape, you might remember Threads, the app from Meta designed to take on Twitter. Posts that typically garner engagement on other social media platforms are now also raking in likes and interactions on Threads. appeared first on Ignite Social Media.

Compete 101
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5 goals you can accomplish with social media video marketing

Sprout Social

And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. If you’re like the majority of social marketers , brand awareness is your top goal. There are several ways you can achieve this goal with social media video marketing.

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5 Reasons Why Messaging Should Be Part of Your Social Media Strategy

Hootsuite

Many brands have embraced social messaging and integrated it into social media and customer care strategies to meet a host of customer engagement and service needs; others are just starting their journey. One of the best opportunities that social media provides is to reach precise audiences with personalized messaging.