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Buffer vs. Tailwind: A Comprehensive Comparison for Social Media Marketers

Buffer Social

In this blog, we're comparing Buffer and Tailwind, two popular platforms, to help you make an informed decision based on their key differences. Artificial Intelligence Both platforms provide AI features to help users write posts, but Tailwind's Max plan limits users to just 500 AI credits. But let’s face it.

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How to Target Specific Mobile Devices on Facebook and Instagram

Jon Loomer

Two things to note on using these device placement options: 1) You can still adjust your platform placements. The post How to Target Specific Mobile Devices on Facebook and Instagram appeared first on Jon Loomer Digital. General Device Placement Considerations. For what sort of campaigns might you utilize device targeting?

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Facebook advocates for short, engaging, mobile-optimized native videos for organic engagement

Socialmedia.biz

Ask yourself: In comparison to a desktop, how good will your video content look on a smartphone/tablet? Mobile-first ads have longer average view times, higher engagement rate, better brand recall and a significantly lower Cost per Thousand (CPM). Will it attract consumers who are always on the go and have a shorter time-constraint?

Mobile 90
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Social Networking Stats: Twitter’s US Mobile Ad Revenues Top Facebook’s, #RLTM Scoreboard

The Realtime Report

Twitter’s US Mobile Ad Revenues Top Facebook’s — But Facebook Will Win Next Year. Twitter takes the lead over Facebook in US mobile advertising revenues in 2012, according to the latest eMarketer forecast. Twitter’s mobile advertising revenues in the US will total $129.7 million in the US market.

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Spotzot Launches SpotAds, Claims Realtime Mobile Offers Get CTRs Up To 70%

The Realtime Report

As of a year ago, only 40% of mobile ad campaigns involved some kind of targeting. Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. Have you started experimenting with targeted mobile offers or ads?

Mobile 150
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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

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The 9 best reputation management services for your brand in 2024

Sprout Social

A reputation management service is a professional service or software platform that helps individuals and businesses optimize and control how people perceive them.Reputation management services usually include a range of strategies, such as search engine optimization (SEO), content creation, social media management and review management.