Keyhole.co

JANUARY 27, 2023

Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them.

ROI 52

ROI B2B Social Media How To 52

Oktopost

MARCH 15, 2021

With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever. The mood and behavior of your audience have changed, and so too must your marketing strategies. Re-evaluate Your Marketing Strategy.

B2B 136

B2B Social Media Strategy LinkedIn 136

Ignite Social Media

DECEMBER 14, 2018

When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy. The social networking goliath has nearly 1.5 To ensure your team is extracting maximum Facebook business value for your company, crosscheck the following with your current strategy.

Strategy 142

Strategy Facebook CPC How To 142

Social Media Marketing

NOVEMBER 10, 2016

With the increasing competition in the market, successful social media campaigns have become a powerful tool as it gives companies quality leads and produce higher ROI. Yet many of the B2B companies have declined to accept its importance in the market as they think that it has nothing to offer. So, contact us today!!

B2B 80

B2B Social Networking ROI Campaign 80

Webbiquity SMM

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Sprout Social

OCTOBER 25, 2022

Jokes aside, your brand awareness strategy will set the tone for a person’s entire experience with your brand. As your brand awareness strategy matures, you’ll soon find that the most effective awareness drivers don’t come from your official brand channels: they come from your fans. Social listening. Source: Marketoonist.

Strategy 129

Strategy Brands Hubspot Survey 129

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. One way is through brand advocacy.

Brands 126

Brands ROI UGC Authentication 126

Oktopost

MARCH 26, 2024

We previously covered the types of data and metrics you can measure to increase ROI on your social selling initiatives. This capability is invaluable for businesses aiming to quantify the ROI from their social media campaigns and prove social selling success.

Influencer 62

Influencer Report B2B ROI 62

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. Yet, 61% of marketers claim measuring ROI is a top challenge.

B2B 91

B2B ROI Social Media Hashtag 91

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. The fourth most-popular social network for Canadians is Instagram. Company employees as ambassadors, for example.

Marketing 195

Marketing Syndication Adwords News 195

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. But knowing where to start when creating a winning strategy can be daunting. In this post, you’ll uncover: What a customer experience strategy is. What is a customer experience strategy? Measurable.

Template 77

Template Templates Strategy HootSuite 77

Sprout Social

JUNE 30, 2019

billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. 89% of marketers say they use Facebook as part of their brand’s social strategy.

Instagram 100

Instagram Strategy Facebook Social Networking 100

Sprout Social

SEPTEMBER 30, 2020

Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. LinkedIn is unlike its social competitors in that it’s widely regarded as a professional social network, the largest B2B marketing platform in the world and the number one platform for lead generation.

Organization 101

Organization LinkedIn Strategy Social Media 101

Convince & Convert

MARCH 4, 2016

Validating the increase in spending on marketing technology, such as marketing automation and social media management, will require an even more specific understanding of each tool’s ROI. Only 44% of CMOs say, “I can measure ROI,” but this number has to increase if the CMO wants to increase their marketing budget. Focused KPIs.

ROI 60

ROI Statistics Software Metrics 60

Oktopost

SEPTEMBER 21, 2023

If you want to compel buyers online, social selling is a new sales approach that allows you to cut through digital noise and harness buyer attention. With 78% of businesses that use social selling outperforming businesses that don’t, you can’t afford to miss out on this strategy.

Examples 62

Examples B2B ROI Analytics 62

Oktopost

OCTOBER 28, 2021

To be successful in today’s B2B sales environment, having a strong social selling strategy is paramount to your company’s ability to drive results and generate ROI. As it turns out, nearly 4 out of 5 B2B buyers prefer digital sales formats – and social media is among the most popular of those formats.

Tools 144

Tools B2B Price ROI 144

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Show them how opportunities on social media can drive long-term business value.

Social Media 109

Social Media Insurance ROI Meme 109

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals.

ROI 102

ROI Social Media Engagement Skills 102

Sprout Social

FEBRUARY 7, 2023

Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program. Other reasons included driving more qualified leads, establishing thought leadership and creating new networking opportunities. And employees want to post about their companies.

Buy 92

Buy Curation Statistics Survey 92

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. eMarketer reports that consumers force retailers to adopt social strategy.

ROI 128

ROI Social Media StumbleUpon Digg 128

Kikolani

JUNE 19, 2012

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. If you enjoy it, please be sure to leave a comment and share it on Twitter, Facebook, Google+, or your other favorite social networks. BlogEngage.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Sprout Social

SEPTEMBER 13, 2016

For some, the social network might not be the right fit, but for millions of others, it’s a must. But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working. What Is Facebook ROI?

ROI 40

ROI Facebook How To Analytics 40

Sprout Social

OCTOBER 23, 2018

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. You can get going now with your strategy by engaging with new potential followers and email subscribers. Plan ahead.

Strategy 92

Strategy Social Media Hashtag ROI 92

Oktopost

JANUARY 31, 2024

Now that 75% of B2B buyers are actively researching solutions on social media, 50% of which are on LinkedIn , these two techniques have become an effective solution to build brand awareness and generate more customers from social media. Get the Most Impact Out of Your Social Strategy What is Social Selling?

B2B 62

B2B Metrics Comparison Education 62

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Plus, social listening mines the web for conversations you wouldn’t otherwise know about.

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

MAY 3, 2021

UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. Includes experts tips for proving ROI. Includes experts tips for proving ROI.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. There are also more than 50 million companies setup on LinkedIn. More than 50 million companies are setup on LinkedIn. Connect with me on LinkedIn here.

LinkedIn 78

LinkedIn Tips Brands Training 78

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. .

ROI 60

ROI Content Training Statistics 60

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Most employees have social media accounts.

Marketing 199

Marketing Syndication Adwords Social Media 199

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. .

ROI 60

ROI Content Training Template 60

Sprout Social

JANUARY 24, 2024

Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends. According to the survey, companies are focused on the following influencer-brand partnerships: giveaways, product collaborations and influencer-led advertisements.

Influencer 100

Influencer Brands Collaboration Authentication 100

Social Media Strategies Summit

FEBRUARY 27, 2020

At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Trend” can often feel like a four-letter word when it comes to social media, but it is critical that we keep an eye on the future.

Trends 182

Trends Social Media Instagram Platform 182

Twist Image

MARCH 5, 2011

"What type of content should my company be producing?" The company must accept the fact that they are no longer just Marketers. Drive it through strategy. Without a strategy, all is lost. Figure out what your overall business objectives are, and build your marketing and content strategy around it.

Types 111

Types Findability Company Content 111

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Marketers have to combine the online and offline effects of their strategies while staying online and completing everyday to-dos. Thinking offline.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! The end result is they want your money now!

ROI 100

ROI CPA Campaign Buy 100

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Pam Moore

SEPTEMBER 23, 2019

How can you possibly achieve a positive ROI by investing in the right speakers? There are many proven strategies for maximizing the ROI on the investment you make in professional speakers and trainers. I spent 15+ years working in corporate America before starting my own company 9 years ago. What you will learn: .

Eventful 60

Eventful ROI How To Conference 60