Janet Fouts

AUGUST 20, 2020

training for numerous private companies and non-profits. Heather is a Mindfulness Meditation teacher and organizational consultant and has worked for over 20 years in the private, non-profit, and education sectors, taught courses at George Mason University, and delivered in-person and online.

Energy 143

Energy Collaboration Consultant Training 143

Janet Fouts

MARCH 16, 2020

You might be wondering how companies are taking care of their people during the COVID-19 crisis. Here are a few of the many companies who have stepped up to care for and protect their teams, customers and vendors. Layoffs and furloughs are said to begin in the coming days.

Retail 169

Retail Health Care Microsoft Guidelines 169

Janet Fouts

JUNE 30, 2014

A research paper released at the Proceedings of the National Academy of Sciences (PNAS) by Facebook’s data scientists tells us they have been manipulating user’s newsfeeds to see if negative or positive emotions are as contagious on social networks as they are in real life. Read the abstract of their testing here. Their summary.

Sentiment 134

Sentiment Journal Analysis Facebook 134

Janet Fouts

APRIL 13, 2018

Of course, we are all aware of the privacy issues now in the news about Facebook and other major networking sites. The fines for violations range from 2-4% of the company’s global turnover. So does Google, Facebook, Twitter and so many others. What is personal data under GDPR? See what others are doing.

Privacy 87

Privacy WordPress Data Policies 87

Janet Fouts

MARCH 20, 2012

A recent AP Newswire story tells the tale of one Justin Bassett who was asked by a hiring manager for his user name on Facebook. Bassett refused and withdrew his application, stating that he didn’t want to work for a company that would ask for such personal information. Some companies are a bit sneakier than others.

MySpace 138

MySpace Reputation Privacy Applications 138

Janet Fouts

DECEMBER 10, 2013

Businesses tout their understanding of the value of social currency and especially small business, for whom the playing field was leveled online by the accessibility of social sites like Twitter and Facebook. Facebook and Twitter are now publicly traded, and they have shareholders to please. Can you make money?

Social Media 150

Social Media Small Business Startup Communities 150

Janet Fouts

APRIL 29, 2013

You can learn a lot about an industry and a company by doing searches and creating lists around your areas of interest. When your position changes within the company or a friend’s position changes, that’s a good time to reach out to people for recommendations and/or support them. Get to know who they are and who they follow.

Social Networking 138

Social Networking Yammer LinkedIn Resources 138

Janet Fouts

AUGUST 21, 2017

I’m pretty sure you can think of more than one social media example of how a brand simply did not understand their user-base and suffered for an unconscious tweet or Facebook post! If a team is feeling disconnected, it may simply be a lack of empathy for the team, the company goals, or the leadership. Productivity blossoms.

Skills 81

Skills Training Loyalty Policies 81

Janet Fouts

AUGUST 19, 2010

As companies like the Gap try on different social promotions like check ins on Foursquare group coupons Facebook and Twitter, it will be intrusting to see which they adopt. Tags: Social Media in Action Facebook foursquare Groupon the Gap Twitter.

Foursquare 132

Foursquare Brands Retail Small Business 132

Janet Fouts

APRIL 27, 2014

When I started my first company I had the great good fortune to be backed by a seasoned venture capitalist and advisors to help me learn the ins and outs of running a startup. I can help you with SEO, Facebook, Twitter or Google Ads, WordPress or general consulting about social media and digital marketing. So do this right now.

Consultant 139

Consultant Startup WordPress Education 139

Janet Fouts

DECEMBER 9, 2012

The new communities effectively replace the old Google groups, Facebook groups, maybe even Facebook Pages and offer a lot of features we like about all of them. Better Visibility Than Facebook Pages. Even Facebook will tell you that only 16% of the users who opted in for news from your Facebook page ever even see it.

Communities 131

Communities Google API HootSuite 131

Janet Fouts

FEBRUARY 11, 2013

Others do everything from moderating forums and Facebook pages, T witter engagement and influencer outreach to creating e-books and blogging for the company. I work with many mid-size companies who don’t have the luxury of hiring a person for every position. Some are great conversation wranglers, s**t-disturbers even.

Communities 141

Communities Content Jive Meme 141

Janet Fouts

FEBRUARY 17, 2011

There are actually quite a few social CRM services allowing you to tap into what people are saying about your company and reach out to them. For a larger company with a lot of products to cover this is a pretty cool way to offer customer support, but for a small business or individual it might be overkill.

Social CRM 127

Social CRM Lithium Collaboration Small Business 127

Janet Fouts

MAY 30, 2012

I’ve noted before that the Google+ Business pages may not be for all brands, some have built their Google+ pages and done quite well, but maybe not well enough to ax that Facebook page just yet. Personally, I find Google+ useful for surfacing content that I don’t find on Twitter or Facebook. TheCommunityOganizer20.com.

Google 133

Google Social Media Sentiment Conversation 133

Janet Fouts

AUGUST 13, 2011

However, the majority are still only focusing on major social networks such as Facebook, Twitter and LinkedIn. This is actually quite a surprising statistic given that a separate study from Common Sense Advisory found that companies typically see a return of $25 for every $1 they invest in localization. Choosing your networks.

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Janet Fouts

DECEMBER 2, 2011

If that person leaves the company they still “own” the page. There is no facility to add admins to a page (like Facebook) so you either create an account just for this purpose or share your user name and password with other admins. Pages can’t comment or even +1 a conversation unless that person is following the page.

Google 132

Google HootSuite Feed Feedly 132

Janet Fouts

JULY 5, 2011

The network itself is reminiscent of a mix of the best features of FriendFeed , Facebook and a few other networks, and as Kit Eaton pointed out in her Google+ post on Fast Company the network seems positioned to take over from Foursquare , Instagram , Facebook and maybe even Twitter and Quora. You know who you are.

Google 123

Google Syndication Foursquare Social Networking 123

Janet Fouts

JULY 26, 2010

It started out bravely, talking about my trip visiting family and her job at a tech company. That doesn’t mean we can’t take a little time off and really get to know the hearts of our dearest friends without putting it all on Facebook. How’d she find it? Foodspotting of course.

Social Media 145

Social Media Yammer iPhone Embedding 145

Janet Fouts

AUGUST 16, 2010

That means separate from your identity as a business or even as the head of a department or your own company. Because your reputation is being searched right now by somebody online who is researching your company, thinking of hiring you or making an appointment to meet with you. What are they going to find? Share them and share links.

Brands 132

Brands Forums Curation Reputation 132

Janet Fouts

MARCH 22, 2019

An entrepreneur who has built and sold five companies with an average ROI of 700 percent, she was a software engineer in the early days of Microsoft and Apple. Find Christine on Twitter, LinkedIn , Facebook , and Wikipedia .

Wikipedia 133

Wikipedia Microsoft Energy Apple 133

Janet Fouts

JUNE 5, 2014

Founding Editor, @MarketingLand &@SEngineLand, covering Google, Facebook, Twitter, SEO, SEM & all things digital marketing, search marketing and search. Helping companies Think Like a Rock Star & with a Southern accent. Author (most recent book Macrowikinomics), consulting company CEO, Hammond B3 player.U Ed Bennett.

Consultant 196

Consultant Klout B2B Influencer 196

Janet Fouts

MAY 28, 2020

Improving well-being and service skills Organizations can be overlooking simple ways to improve company culture and the well-being of the staff. Westin hotels, General Mills, Goldman Sachs, Google, and Facebook all have programs to aid employee wellness that goes beyond the usual insurance plans and on-site gyms.

Class 79

Class Skills Insurance Hotels 79

Janet Fouts

SEPTEMBER 5, 2012

Once someone is entered into your contact database, either by adding a client list or when they download one of your e-books, you can follow what that person is saying on Twitter, Facebook and Linkedin and interact with them directly, turning a prospect into a warm lead the right way, by having a conversation and providing value.

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Janet Fouts

JUNE 3, 2013

Needless to say, you should have a corporate social media plan and everyone in the company should know what’s in it. Give them a forum on your Facebook page or community pages, a number to call, an email address, anything they can use to contact you directly for information. Who is responsible. Establish a clear chain of command.

Social Media 176

Social Media Construction Reputation Patterns 176

Janet Fouts

DECEMBER 14, 2010

When crafting a strategy for nonprofits, don’t assume the folks who ‘like’ you in Facebook are also going to follow you on Twitter or take the same type of actions. As more companies start to really use this stuff they’re tired of being sold on concepts. Denise Wakeman. CJ Brasiel.

Social Media 146

Social Media ROI Syndication System 146

Janet Fouts

MARCH 22, 2018

Oh my oh my, without getting into politics here, I’m appalled by this whole Facebook and Cambridge Analytica nightmare. A company called Cambridge Analytica used Facebook’s API in 2014 to collect personal information from over 50 million Facebook users. Should you quit Facebook? Um… DUH).

Facebook 46

Facebook API Data Privacy 46