Oktopost

MARCH 5, 2019

Staying relative has always been a challenge for marketers. Attention spans decrease and the public becomes desensitized to marketing messages. This means marketers need to to up their game. Done right, real time marketing (RTM) captures (and holds) the attention of your target audience. What is Real-Time Marketing?

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Strategy B2B Marketing Conference 125

Oktopost

JULY 15, 2020

When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too.

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B2B LinkedIn Tips Marketing 148

Hootsuite

MAY 27, 2021

of internet users aged 16 to 64 are on social media for work purposes and 19% of people follow companies related to their work on social. At Hootsuite, we’ve been redefining what a healthy company culture and workforce means to us. Even when we’re not working, we’re thinking about work. Hootsuite found 40.4%

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Company HootSuite Organization Instagram 127

Socialmedia.biz

JUNE 8, 2018

Social Media Marketing World . The conference is being labeled as the largest social media marketing conference in the World. You’ll have the opportunity to interact with some of the social media industry’s top professionals and marketers. Digital Marketing Innovation Summit . The Social Shake-Up .

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Conference Eventful Social Media Microsoft 79

Social Media Strategies Summit

OCTOBER 7, 2022

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. The company based this template on the same calendar used by their marketing team. Download it here. Image source.

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Template Templates Content Small Business 223

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. But if that’s your company’s take, it could be missing out. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Just look at Adobe.

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B2B Social Media Tools Tips 98

Buffer Social

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

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LinkedIn Tips Skills URL 113

Firebelly

FEBRUARY 5, 2012

Now I read his blog more often than any other marketing blog. He’s a former Microsoft executive who use to help partner companies improve their marketing engines and operations. After leaving Microsoft, he started his own consulting firm – Never Stop Marketing. Would you stop innovating?

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Communities Marketing Microsoft Authentication 174

Buzz Marketing for Technology

MARCH 4, 2010

to a full POP/IMAP supported email account, which means users will be able to configure it with any e-mail client, including Microsoft Outlook, Entourage and Apple’s Mail applications. Facebook made its initial announcement of Project Titan to the market on February 5th and was candidly thought to be a Google Gmail killer.

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System B2B Facebook Marketing 219

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart.

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Class LinkedIn Brands Microsoft 100

Bill Hartzer

OCTOBER 30, 2014

On his blog, Duane posted: Microsoft announced changes within the structures of several groups in the company. Whether that means that you’re at Microsoft, or maybe even Google, I’m sure you’ll have a very active role in the Search Marketing community. Thanks a lot. Thanks for showing breaking news.

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News Products Microsoft Engineering 121

Buffer Social

DECEMBER 20, 2023

This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. The return of the concert It wasn’t so long ago that people were wondering if live events were dead.

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Social Media Film Meme Apple 93

Visually SM

JANUARY 26, 2015

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy.

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Visually SM

JANUARY 26, 2015

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy.

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Feed Feedly B2B Instagram 100

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Does this resonate with your marketing experience?

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Marketing Diagrams Skills How To 108

Sprout Social

NOVEMBER 11, 2021

You get hit with the same canned response multiple times, which leaves you so exhausted you vow to never waste your time or money with this company again. Many companies prioritize customer service. Marketing teams depend on an ecosystem of tools everyday. How to remove digital silos in an ecosystem of tools .

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Social Media Management Social Media Platform Review 121

Twist Image

FEBRUARY 1, 2013

That while the company in a post- Steve Jobs world is still churning out cutting-edge consumer electronics and digital services, that the market for that may be hitting a plateau (this is why their last quarter was seen as a disappointment to Wall Street when - in reality - it was one of the best quarters that any company has ever had).

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Apple Microsoft iPhone Loyalty 107

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Social listening also helps you keep tabs on the social media sentiment toward your company and products. The Benefits of Listening.

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Tools B2B Sentiment Notification 116

Sprout Social

JULY 7, 2020

This means marketers have been constantly adjusting well-laid plans for 2020 while finding the right way for their brands to contribute to the conversation around social change. Given the complexity and emotional weight of these issues, why should brands weigh in on social media channels traditionally used for marketing?

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Brands Survey Microsoft Issues 120

Keyhole.co

JANUARY 15, 2024

It’s easier than ever to call out individuals and companies for shady behaviors. Imagine you’ve partnered with what appeared to be a solid influencer for your marketing campaign, but soon after you launch, some unsavory tweets from the past emerge that show your values really don’t align.

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Sentiment How To Reputation Analysis 52

Myrland Marketing

NOVEMBER 20, 2013

Yesterday, LinkedIn announced the addition of “ Showcase Pages ,” which are subsets of Company Pages. LinkedIn tells us that: “Showcase Pages are dedicated pages that allow companies to highlight different aspects of their business and build relationships with the right community. MICROSOFT EXAMPLE.

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LinkedIn Microsoft Module Company 105

Oktopost

JANUARY 2, 2023

While companies have started focusing on this in recent years, just 36% of US employees are currently engaged. 3 Benefits of Employee Engagement Companies often neglect employee engagement because it isn’t easy to see with conventional reporting metrics. Share three pieces of company-brand content. Why do we follow that rule?

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Engagement Social Media How To Curation 62

Buffer Social

JANUARY 23, 2018

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. Digital Marketing Innovation Summit (Feb 27-28, New York). Social Media Marketing World (Feb 28 – Mar 2, San Diego).

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Conference Social Media Price Hubspot 103

Oktopost

APRIL 19, 2022

Every business is unique, but they all share one common goal: to attract and retain the best employees who can make the greatest possible contribution to the company. Just as workers need to develop their personal brand, companies need to find ways to cultivate a strong employer brand strategy.

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Brands Microsoft Compete Issues 62

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

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Travel Conference Tourism Forums 40

Sprout Social

JULY 7, 2021

Conversational commerce can even be used to confirm your attendance at a brand event over text message instead of navigating to a separate signup page. Keyword for an event series. ?? Social media is arguably the most visible and accessible medium for brands, which means your SMM is an important part of your company.

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Team Conversation Social Media Instant Messaging 141

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 27 – 29 2017).

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Travel Conference Tourism Hotels 47

Oktopost

FEBRUARY 19, 2019

What does this have to do with marketing automation software? Both companies have different strategic paradigms. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Marketing Nation Community.

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Hubspot API Metadata B2B 110

Buzz Marketing for Technology

JUNE 27, 2008

Marketing IT. Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. src = [link]. }.

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Company How To Case Study Mobile 122

Socialized

MAY 13, 2010

You have to wonder why the Obama administration isn’t hinting at a bailout for Facebook in the event that the social network’s latest privacy kerfuffle threatens the very vitality of the global poking grid. Remember Microsoft’s anti-trust problems ? billion and a market cap of over $250 billion.

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Privacy Facebook Microsoft Social Networking 150

Stay N' Alive

OCTOBER 30, 2012

I actually normally attend as a developer when I go to these events, because I have full access to what the developers are seeing (I often pay my own way, as well, although as disclosure that is also comp'd at times). I noticed some very interesting things this time though, at my very first Microsoft conference.

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Microsoft iPhone Conference iPad 94

Razor Social

JULY 31, 2019

In this article, I’m going to talk about the importance of having a technical Project Manager who can ensure the successful delivery of any digital project that requires an external company to implement. Could another company take over the code base if required? Either way, you will see why you need one!

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Project Marketing Skills Software 63

Laurel Papworth

JULY 17, 2023

OpenResearch Lab with the University of Pennsylvania has given humanity a maximum of 10 years to develop a way of working with AI before it impacts the economy and job market irrevocably. Microsoft/OpenAI has introduced GPT-powered (APIs) to add GPT (ChatGPT) to enterprise based systems like accounting, CRMs and more.

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API Case Study Training Conference 52

Sprout Social

JANUARY 27, 2021

But following a year of racial justice protests and more companies than ever taking a stand on social and political issues, brands are under pressure to get Black History Month 2021 right. Recognizing Black History Month means brands need to go beyond marketing messages that preach solidarity but offer little action. We hear you.

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Brands Authentication Communities Campaign 129

Jason Yormark

JUNE 2, 2010

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft , Misc. Back From The Dead: Updates From The Blog Grave | Subcribe via RSS Back From The Dead: Updates From The Blog Grave June 2nd, 2010 Posted in Microsoft , Misc. I’m a Senior MVP Lead for Microsoft Office. More to come!

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Microsoft Sports Compete RSS 140

Jason Yormark

JUNE 2, 2010

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft , Misc. Back From The Dead: Updates From The Blog Grave | Subcribe via RSS Back From The Dead: Updates From The Blog Grave June 2nd, 2010 Posted in Microsoft , Misc. I’m a Senior MVP Lead for Microsoft Office. More to come!

Microsoft 140

Microsoft Sports Compete RSS 140

Bill Hartzer

NOVEMBER 2, 2021

Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. On October 28, 2021 Facebook filed for a trademark on the word Meta.

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Telecommunications Wireless Software Applications 218