Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40

Bill Hartzer

MAY 26, 2010

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena.

Cymfony 152

Cymfony Social Media Tools SM2 152

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. I look at some Facebook data but that’s about it.

Travel 75

Travel Hosting Social Media Influencer 75

Buffer Social

MAY 8, 2019

“The founders were sick of seeing brands selling sugar-filled products, made appealing by marketing that masked what you’re actually drinking,” Brittany Zenner, Ugly’s New York-based Social Media and Community Manager explained to me. We want to feel like we’re part of the community, not just speaking to the community,” Zenner says. “By

Industry 74

Industry Meme Survey Authentication 74

Pixlee

NOVEMBER 15, 2016

Data for click-through rates on Facebook ads show that user-generated content increases the click-through rates by 300%. According to Nielsen, online reviews are the second most trusted source of brand messaging and information. It also leads to a 50% decrease in cost-per-click and cost-per-acquisition. How to Leverage UGC Effectively.

Content 41

Content UGC Loyalty Nielsen 41

Sprout Social

MARCH 13, 2017

There’s less outside influence on your decision. Influencer or celebrity endorsements. According to a Nielsen survey, 82% of Americans say they seek recommendations from friends and family before making a purchase. Endorsements from Celebrities & Influencers. Influencer marketing is also very profitable.

Conversation 111

Conversation How To Review Influencer 111

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. I look at some Facebook data but that’s about it.

Travel 40

Travel Hosting Social Media Influencer 40

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! . • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company.

List 155

List Twitter Brands Microsoft 155

Ignite Social Media

FEBRUARY 11, 2021

Throughout the years, our team has broken down common social media marketing buzzwords as well as influencer marketing buzzwords , but the most important terms marketers need to understand are those that relate to measuring the success of your social efforts. Often calculated by engaged users divided by reach but differs by platform.

Social Media 171

Social Media CPC CPA Aggregator 171

Rebekah Radice

NOVEMBER 24, 2017

Then dive into tools like Facebook Audience Insights and Brand24 to find common words or phrases that you can track. You’ll find Facebook Audience Insights inside your Ads Manager, attached to your Facebook Page. You can even filter by influence if you’re short on time and looking to activate a certain segment.

Hashtag 138

Hashtag Influencer Trends Industry 138

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? Another couple of points that readers may want to consider in the second section would be the ability to sort content by influence, engagement, comment count, followers etc… Often helps to surface the posts/tweets that may need the most attention first.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

APRIL 6, 2010

and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. Your scenario may of course vary, but for illustration purposes let’s assume you have a Twitter account, Facebook fan page, blog, and email newsletter. Remember however, that many factors influence popularity at the individual content piece level.

Brands 145

Brands Content Social Media Consultant 145

Buffer Social

JUNE 12, 2016

I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Instagram, and LinkedIn—one day I’ll point out my follower growth to a friend and the next I’ll feel all insecure about the number not being big enough. Place a Facebook/Twitter/Instagram logo on your blog. Reach out to influencers.

Twitter 81

Twitter Strategy Instagram Facebook 81

Rebekah Radice

NOVEMBER 24, 2017

Then dive into tools like Facebook Audience Insights and Brand24 to find common words or phrases that you can track. You’ll find Facebook Audience Insights inside your Ads Manager, attached to your Facebook Page. You can even filter by influence if you’re short on time and looking to activate a certain segment.

Hashtag 60

Hashtag Influencer Trends Industry 60

Diva Marketing Blog

NOVEMBER 30, 2011

My reactions : Women help and connect to each other by sharing their experiences; results are influencing brand perceptions and purchase behavior. . Source: Nielsen 2010 data Worldwide. BlogPaws is supported by a very active community. . Connect with Yvonne on Twitter , Facebook and of course the Lipsticking Blog and BlogPaws.

Social Media 83

Social Media comScore Nielsen Small Business 83

ProBlogger

APRIL 26, 2017

From influencing millions to making millions , the world’s most successful bloggers manage to turn visitors into readers, readers into customers, and customers into fans without breaking a sweat. According to an eye-tracking study by the Jakob Nielsen group, viewer attention drops dramatically beyond the fold. Just how do they do it?

Blogger 53

Blogger Conversation Nielsen Study 53

Oktopost

JUNE 9, 2020

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. Building Trust. Thought leadership.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

APRIL 14, 2015

Community manager. When we started really honing in on this at CoSchedule, we grew our email subscriber list from just over 16,000 to 31,174 in 5 months, increased our traffic by 104% month over month, and influenced a high number of readers to become paying customers of our content marketing editorial calendar. Notice something there?

Process 60

Process How To Team Publishing 60

Webbiquity SMM

JANUARY 17, 2011

Which social media platforms are most effective at influencing buyer behavior? Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. And much more. 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

APRIL 22, 2010

Second, the social media tools and destinations will inevitably change, but considering 83% of online Americans are active in social media, and there are 425 million people with Facebook accounts, I think we’re past the lava lamp stage. In other cases, they are the new influencers, bloggers and taste-makers.

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Buffer Social

OCTOBER 4, 2016

Use your brand tone and voice to help you connect with your community. Build your community. At Buffer, the two goals we’ve decided to focus on are: To build and nurture an engaged community of Buffer users and supporters. How the number of posts you share can influence your engagement. Include a link.

Instagram 111

Instagram Tips Real Estate Hashtag 111

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Said one respondent: If I don’t get the support I need through phone or email, I use Facebook and Twitter to voice my complaint, since a ton of people will see it. Interaction. Think about that for a moment.

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Buffer Social

MARCH 16, 2017

Using the Facebook advertising system, marketers can now reach any specific segment of Instagram’s 600+ million users. Instagram advertising uses Facebook’s advertising system which is very comprehensive and powerful. Attention: Users spend, on average, 50 minutes a day on Facebook, Instagram, and Messenger.

Instagram 111

Instagram Advertising URL FAQ 111