Social Media Strategies Summit

AUGUST 15, 2023

How are external trends and events going to affect your broader marketing strategy? Josie has a website , a YouTube channel, and Instagram , Facebook , and Twitter accounts. She was also director of university marketing and communications at the University of Wisconsin–Milwaukee at Waukesha. Where Can You Find Them? Everywhere!

Marketing 240

Marketing Education Forums LinkedIn 240

Webbiquity SMM

MAY 9, 2023

Since different strategies work differently for distinct audiences, it’s essential to understand your target audience and their key concerns. For example, if your goal is to build community engagement, you need to identify them first and then encourage conversations with them.

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Social Media Tips Marketing HootSuite 267

Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. This is your music experience, curated. Songza also brings on high-profile curators to create playlists and interact with their listeners. Holy Social!

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Curation Content Vimeo Yahoo 129

Keyhole.co

DECEMBER 26, 2023

Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. million Twitter: 1.9 Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5

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Social Media Strategy Sports Meme 52

Later

AUGUST 10, 2021

Annabel shares the inspiration behind the brand, why she’s passionate about sustainability, and how she’s built an engaged digital community — all during a global pandemic. I created Seventh & Oak to fill a void in the eco-friendly candle community and make a positive impact on the planet, one scent at a time.”.

Communities 80

Communities Instagram Feed Feedly 80

Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. million Facebook: 14 million Twitter: 9.6 million So, here is a closer look at Apple’s marketing strategy and how they manage to keep people engaged with their social media. But not Apple Support on Twitter.

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Social Media Strategy Apple iPhone 59

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The Art of Curation. Do You Know When to Create and When to Curate?

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Curation Web 2.0 Case Study Social Media 139

BeingOptimist

DECEMBER 7, 2022

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time. More than 396.5

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Twitter How To Microblogging URL 98

Sprout Social

APRIL 1, 2021

Between targeting the entire nation of Canada as their core audience and tapping into that audience to engage and craft meaningful content, Tim Hortons chooses a people-first social strategy that reflects the company’s values. Make it yours : Do you use questions and prompts in your social strategy? pic.twitter.com/HTMYu5nDlv.

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Strategy Reputation Film Overview 126

Keyhole.co

OCTOBER 30, 2023

Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. Let’s dive deeper into Burger King’s social media strategy. Analysis of Burger King’s social media accounts Burger King’s social media strategy demonstrates their extensive presence and reach worldwide.

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Buffer Social

NOVEMBER 16, 2023

X, formerly known as Twitter, has gone through a lot of changes since its ownership changed hands in November 2022. So much has happened with this paid tier known as X Premium (RIP Twitter Blue) that it can be overwhelming for users considering it to go through and understand if it’s right for them. Just subscribed to Twitter?

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Twitter Price Features Analytics 101

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Typically, most companies find they need at least a social media manager and a community manager. As the brand, the social media manager makes sure to post according to a voice and social strategy. Should they?

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Social Media Management Communities Social Media Skills 112

Keyhole.co

OCTOBER 26, 2023

Today, Chanel’s social media strategy seamlessly combines the decadent luxury of their elite roots and the more youthful allure and vibe of the 21st century. In this blog, we’ll take a closer look at how Chanel has designed and executed its social media strategy for maximum impact and pull. Here are some of them: Chanel Beauty: 6.1

Fashion 52

Fashion Platform Engagement Social Media 52

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Offer something of real value instead.

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B2B Communities Facebook How To 230

Later

FEBRUARY 16, 2021

For a small business, having a social media strategy is essential for increasing brand awareness, reaching your target audience, and driving sales. With a strong social media strategy, you’ll never run out of ideas on what to post — and you’ll soon have an engaged community at your fingertips. s brand values.

Small Business 85

Small Business Social Media Strategy UGC 85

Sprout Social

JUNE 23, 2021

Below are nine proven customer retention strategies that encourage folks to stick around for the long haul. And of course, promoting these materials and how-tos is central to the brand’s social media strategy. Create a sense of community through user-generated content. You’re invited. ??. How: Register today ??

Strategy 126

Strategy Policies Resources Loyalty 126

Sherrilynne Starkie

APRIL 5, 2018

Your strategy is off (or non-existent). Surprisingly, one of the most common roadblocks to social media success is a lack of strategy. Companies often focus a lot of resources on three or four major channels: Facebook, Instagram, Twitter and LinkedIn, because that’s what they know. You’re going the wrong things.

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Social Media Strategies Summit

JANUARY 12, 2023

They must ensure that each department consistently creates and posts suitable types of content and find reliable, scalable strategies for centering important messaging on top-level brand accounts. Jenny Li Fowler , Director of Social Media Strategy, Massachusetts Institute of Technology. You can’t do it all alone. Her solution?

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Collaboration How To Education Team 224

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. And I’m hoping you can tell us if our strategy makes sense or if it sucks (don’t hold back!), Follow Cruiseable on Facebook and Twitter.

Communities 100

Communities Travel Metadata Content management systems 100

Convince & Convert

NOVEMBER 7, 2013

In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” From there, a visual is pre-populated with the user’s LinkedIn profile photo and reason why with the option to share across LinkedIn, Facebook and Twitter. Are You IN?

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LinkedIn Communities Campaign Curation 137

Keyhole.co

DECEMBER 7, 2022

There are several reasons why Twitter is a valuable tool for any marketer. Marketers are always looking for what’s happening in their niche, and Twitter is an easy way to keep tabs on things. In many ways, Twitter is like a digital business card. Twitter has almost 450 million monthly active users. Source: Uber.

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Analysis Twitter How To Comparison 52

Ari Herzog

DECEMBER 28, 2012

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. You want to follow my thoughts on digital strategy , blogging, and internet best practices. Twitter in 2013. That is the order of my priorities in 2013. Facebook in 2013.

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LinkedIn Twitter Facebook Foursquare 170

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. It provides a wealth of data and information to leverage in your pitches and client strategies.

Social Media 111

Social Media Strategy Case Study RFP 111

Likeable

SEPTEMBER 24, 2019

Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. From a marketing perspective, there are certainly reasons to be skeptical of Twitter. TWITTER: WHAT IS IT GOOD FOR?

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Twitter Airlines Aggregator Meme 80

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. Technology.

Strategy 52

Strategy UGC Brands Apparel 52

Keyhole.co

FEBRUARY 13, 2023

But for now, let’s jump on the bandwagon to learn the basics of social media marketing and a few top ways to build SMM strategies. SMM, or social media marketing, is the process wherein you can do marketing using various social media applications like Facebook, Instagram, TikTok, Twitter, etc. Keep reading! Are you up for SMM?

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Social Media Strategy Marketing Metrics 52

Sprout Social

APRIL 18, 2022

Vertical social networks are niche social media platforms centered around the interests of hyper-specific communities. Vertical social networks are the next evolution in the never-ending quest for more curated online content experiences. we're excited to share some things we’re exploring for Communities early 2022 ??.

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Social Media Film Exercises Social Networking 103

Ignite Social Media

JULY 7, 2021

Long-time Twitter users will all remember the days of #FollowFriday or #ff. Every Friday, tag a user you think is worth a follow to help create community and build networks on Twitter. Twitter users will keep finding ways to boost accounts that create value, but the magic of #FollowFriday is definitely in the past.

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Trends Social Media Feed Feedly 180

Buffer Social

OCTOBER 23, 2023

Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions. Twitter/X Blocking Bing Search Twitter/X has blocked Bing from crawling its content, potentially affecting search visibility.

News 71

News Social Media Airlines Collaboration 71

Webbiquity SMM

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes? Just 3% say they communicate with brands using Twitter. ( Buzzweb Community ).

Social Networking 223

Social Networking Tumblr Tips B2B 223

Convince & Convert

MARCH 10, 2013

Twitter is on its way to becoming something entirely different. This isn’t a new phenomenon, as Twitter’s first incarnation as short form narcissism gave more than a kernel of truth to the old complaint among non-users that “they didn’t want to know what people had for lunch.” Twitter as a Ratings Service.

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Twitter Nielsen Forums Digg 167

Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though fairly new to Twitter, Amber is active and highly engaging, and her following is likely to grow quickly. Amber Buhl. Director of Sales for @ klout.

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Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

MAY 10, 2016

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. Omni-Social is the Offset to Paid Social. The 6 Components of Omni-Social.

Communities 60

Communities Aggregator Social Networking Organization 60

Ignite Social Media

NOVEMBER 5, 2020

Sara, Community Manager. Meghan, Director, Community Management. That and a group of other social media professionals on Twitter help me feel sane. I keep my personal Instagram highly curated like the glossy magazines I read, so it is all cooking, books, and interior design content…for the most part.

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Social Media Tips Curation Feed 171

yMarketingMatters

JULY 20, 2016

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Remember: Twitter is for short bursts of information.

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Twitter How To Hashtag Notification 100

Buffer Social

SEPTEMBER 15, 2016

For us, Moz’s Rand Fishkin and his enjoyable, educational Twitter feed is right near the top. Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. Content curation on social media is a great way to provide value to your audience and build your own brand.

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Ignite Social Media

FEBRUARY 9, 2022

As brands build out their TikTok strategies , it’s important to highlight a few notable organizations who understand their audience and are creatively evolving with the emerging platform. Taco Bell is one of the many brands on TikTok that has leaned into the power of a well-curated content mix. BMW Fuses Content with Innovation.

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