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10 Ways Government Agencies Can Increase Their Engagement on Social Media

Social Media Strategies Summit

Provide Community News & Updates. Arguably the most obvious use case of social media for government agencies is providing news and relevant updates to your community. Read more about this funding and the overall Transportation 2050 plan in the #PHXNewsroom : [link] @PhoenixMetroBus #PHX pic.twitter.com/xForZlIIwb.

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How to Build Public Trust Through Social Public Service

Social Media Strategies Summit

Image source At the Social Media Strategies Summit for Government, Russel Lolacher, Director of Web and Social Media Services for the Ministry of Transportation and Infrastructure in British Columbia, Canada, discussed how government agencies can acquire, build, and maintain public trust. Why listen to Russel’s advice?

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Social media management services: 9 agencies your brand should check out

Sprout Social

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. Industries served: Marketing & Advertising, Nonprofits, Transportation. Kelly Bateson Media uses Sprout’s community management and reporting features to empower their clients. “We

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Hello from the outside: Exploring the great outdoors while staying close-to-home

Sprout Social

Using Sprout’s Social Listening platform, we gathered insights from recent conversations about outdoor activities to learn which ones people are taking part in most, how they feel about these activities and what brands are doing in response. — Capital Weather Gang (@capitalweather) October 16, 2020. Get outside for a cause.

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The pros and cons of social media

Sprout Social

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. Another method of crowdsourcing ideas is by looking at conversations about your brand and industry. More: [link].

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5 Ways To Increase Ecommerce Sales with Facebook in 2022

Pixlee

Even with a relatively high engagement rate, Facebook can be a tough channel to drive conversions from. But with the right type of content and a reframing of ROI, you can connect your ecommerce conversions directly to this channel. Driving direct conversions from Facebook shouldn’t be the only measure of success for the channel.

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5 Ways to Collect Customer Feedback on Instagram

Later

Collecting customer feedback can create a more engaged community, increase brand loyalty, and — perhaps most importantly — help you learn what your customers actually want. Collecting customer feedback is one of the best ways to understand your audience and build a stronger sense of community on Instagram. The first step?